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Armstrong oversaw the introduction of Broward's baccalaureate degrees, spearheaded national award-winning initiatives in student success and workforce development, and guided the institution through key rebranding and accreditation milestones. Under his leadership, Broward College was repeatedly recognized among America's top community colleges, notably as a finalist in the Aspen Institute Prize for Community College Excellence. Armstrong's efforts included modernizing college operations, advancing Pathways@BC for guided student achievement, and expanding access to higher education across the South Florida region and internationally.\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical / Historical"],"bioghist_tesim":["J. David Armstrong, Jr. served as the sixth president of Broward College from July 2007 to June 2018, following prior service as Chancellor of Florida's Division of Community Colleges. 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David Armstrong, Jr.), 1972\u0026#x2013;2019, Broward College Archives.\u003c/p\u003e"],"prefercite_tesim":["Record Group 842, Office of the President (J. David Armstrong, Jr.), 1972–2019, Broward College Archives."],"scopecontent_html_tesm":["\u003cp\u003eThis collection documents the activities, milestones, and external engagements of President Armstrong's office and includes earlier and later presidential files that provide historical context for the presidency. Contents are a mix of resolutions, proclamations, Board of Trustees materials, college and international partnerships, awards and recognitions, photographs, event programs, speeches, press clippings, and special reports. Highlights include documentation on facility dedications, pivotal college initiatives (e.g., Pathways, international programs), major celebrations, and community relationships.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["This collection documents the activities, milestones, and external engagements of President Armstrong's office and includes earlier and later presidential files that provide historical context for the presidency. Contents are a mix of resolutions, proclamations, Board of Trustees materials, college and international partnerships, awards and recognitions, photographs, event programs, speeches, press clippings, and special reports. Highlights include documentation on facility dedications, pivotal college initiatives (e.g., Pathways, international programs), major celebrations, and community relationships."],"userestrict_html_tesm":["\u003cp\u003eResponsibility for securing copyright permission rests with the researcher. Reproduction is subject to material condition and institutional policy.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Responsibility for securing copyright permission rests with the researcher. Reproduction is subject to material condition and institutional policy."],"names_ssim":["Broward College Archives and Special Collections "],"corpname_ssim":["Broward College Archives and Special Collections "],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":61,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_version_":1870837804736446464,"_root_":"87a487f3f781b00b22df77ad","timestamp":"2026-07-16T02:46:04.526Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/87a487f3f781b00b22df77ad_aspace_f5503d352704f5a26d03df38a09845e6"}},{"id":"5704cc28d5311ad5f4edd43f_aspace_abde1fd0443cdbeafc2d58548573e90e","type":"File","attributes":{"title":"Rumold, Jennifer - Volleyball, 1995","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/5704cc28d5311ad5f4edd43f_aspace_abde1fd0443cdbeafc2d58548573e90e#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_abde1fd0443cdbeafc2d58548573e90e","ref_ssm":["aspace_abde1fd0443cdbeafc2d58548573e90e","aspace_abde1fd0443cdbeafc2d58548573e90e"],"id":"5704cc28d5311ad5f4edd43f_aspace_abde1fd0443cdbeafc2d58548573e90e","title_filing_ssi":"Rumold, Jennifer - Volleyball","title_ssm":["Rumold, Jennifer - Volleyball"],"title_tesim":["Rumold, Jennifer - Volleyball"],"unitdate_other_ssim":["1995"],"normalized_date_ssm":["1995"],"normalized_title_ssm":["Rumold, Jennifer - Volleyball, 1995"],"text":["Rumold, Jennifer - Volleyball, 1995","USF Athletics collection, bulk 1956-Present","Documents","Box 141","Folder 25","/repositories/2/archival_objects/148628","box 141","folder 25"],"component_level_isim":[3],"parent_ids_ssim":["5704cc28d5311ad5f4edd43f","5704cc28d5311ad5f4edd43f_aspace_208889aefd4e9b87499a5d82c090f5e1","5704cc28d5311ad5f4edd43f_aspace_6d45712c7ab5d345e1a165db536c50fc"],"parent_unittitles_ssm":["USF Athletics collection, bulk 1956-Present","Documents","Box 141"],"parent_unittitles_tesim":["USF Athletics collection, bulk 1956-Present","Documents","Box 141"],"parent_levels_ssm":["collection","Series","Box"],"unitid_ssm":["Folder 25","/repositories/2/archival_objects/148628"],"repository_ssim":["USF Libraries - Tampa Special Collections"],"collection_ssim":["USF Athletics collection, bulk 1956-Present"],"has_online_content_ssim":["false"],"child_component_count_isi":0,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":2342,"parent_access_terms_tesm":["None. The contents of the collection may be subject to copyright.  Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information."],"date_range_isim":[1995],"containers_ssim":["box 141","folder 25"],"_nest_path_":"/components#0/components#140/components#24","_nest_parent_":"5704cc28d5311ad5f4edd43f_aspace_6d45712c7ab5d345e1a165db536c50fc","_root_":"5704cc28d5311ad5f4edd43f","_version_":1870863599522545664,"timestamp":"2026-07-16T09:36:04.168Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"5704cc28d5311ad5f4edd43f","title_ssm":["USF Athletics collection"],"title_tesim":["USF Athletics collection"],"ead_ssi":"5704cc28d5311ad5f4edd43f","unitdate_ssm":["1956-Present"],"unitdate_bulk_ssim":["1956-Present"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["MS-2021-05","/repositories/2/resources/593"],"text":["MS-2021-05","/repositories/2/resources/593","USF Athletics collection, bulk 1956-Present","None. The contents of the collection may be subject to copyright.  Visit the United States Copyright Office's website at  http://www.copyright.gov/  for more information.","USF Libraries - Tampa Special Collections","English"],"unitid_tesim":["MS-2021-05","/repositories/2/resources/593"],"normalized_date_ssm":["bulk 1956-Present"],"normalized_title_ssm":["USF Athletics collection, bulk 1956-Present"],"collection_title_tesim":["USF Athletics collection, bulk 1956-Present"],"collection_ssim":["USF Athletics collection, bulk 1956-Present"],"repository_ssm":["USF Libraries - Tampa Special Collections"],"repository_ssim":["USF Libraries - Tampa Special Collections"],"access_terms_ssm":["None. The contents of the collection may be subject to copyright.  Visit the United States Copyright Office's website at  http://www.copyright.gov/  for more information."],"has_online_content_ssim":["false"],"extent_ssm":["122.74 Linear Feet","232 boxes"],"extent_tesim":["122.74 Linear Feet","232 boxes"],"userestrict_html_tesm":["\u003cp\u003eNone.\u0026#xA0;The contents of the collection may be subject to copyright.\u0026#xA0; Visit the United States Copyright Office's website at \u003cextref href=\"http://www.copyright.gov/\"\u003ehttp://www.copyright.gov/\u003c/extref\u003e for more information.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["None. The contents of the collection may be subject to copyright.  Visit the United States Copyright Office's website at  http://www.copyright.gov/  for more information."],"names_ssim":["USF Libraries - Tampa Special Collections"],"corpname_ssim":["USF Libraries - Tampa Special Collections"],"language_ssim":["English"],"total_component_count_is":3281,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_version_":1870863599522545664,"_root_":"5704cc28d5311ad5f4edd43f","timestamp":"2026-07-16T09:36:04.168Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/5704cc28d5311ad5f4edd43f_aspace_abde1fd0443cdbeafc2d58548573e90e"}},{"id":"5704cc28d5311ad5f4edd43f_aspace_594e189aec91d24e31162bddaa158bad","type":"File","attributes":{"title":"Runka, Sarah - Volleyball, 1994-1997","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/5704cc28d5311ad5f4edd43f_aspace_594e189aec91d24e31162bddaa158bad#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_594e189aec91d24e31162bddaa158bad","ref_ssm":["aspace_594e189aec91d24e31162bddaa158bad","aspace_594e189aec91d24e31162bddaa158bad"],"id":"5704cc28d5311ad5f4edd43f_aspace_594e189aec91d24e31162bddaa158bad","title_filing_ssi":"Runka, Sarah - Volleyball","title_ssm":["Runka, Sarah - Volleyball"],"title_tesim":["Runka, Sarah - Volleyball"],"unitdate_inclusive_ssm":["1994-1997"],"normalized_date_ssm":["1994-1997"],"normalized_title_ssm":["Runka, Sarah - Volleyball, 1994-1997"],"text":["Runka, Sarah - Volleyball, 1994-1997","USF Athletics collection, bulk 1956-Present","Documents","Box 141","Folder 26","/repositories/2/archival_objects/148630","box 141","folder 26"],"component_level_isim":[3],"parent_ids_ssim":["5704cc28d5311ad5f4edd43f","5704cc28d5311ad5f4edd43f_aspace_208889aefd4e9b87499a5d82c090f5e1","5704cc28d5311ad5f4edd43f_aspace_6d45712c7ab5d345e1a165db536c50fc"],"parent_unittitles_ssm":["USF Athletics collection, bulk 1956-Present","Documents","Box 141"],"parent_unittitles_tesim":["USF Athletics collection, bulk 1956-Present","Documents","Box 141"],"parent_levels_ssm":["collection","Series","Box"],"unitid_ssm":["Folder 26","/repositories/2/archival_objects/148630"],"repository_ssim":["USF Libraries - Tampa Special Collections"],"collection_ssim":["USF Athletics collection, bulk 1956-Present"],"has_online_content_ssim":["false"],"child_component_count_isi":0,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":2343,"parent_access_terms_tesm":["None. The contents of the collection may be subject to copyright.  Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information."],"date_range_isim":[1994,1995,1996,1997],"containers_ssim":["box 141","folder 26"],"_nest_path_":"/components#0/components#140/components#25","_nest_parent_":"5704cc28d5311ad5f4edd43f_aspace_6d45712c7ab5d345e1a165db536c50fc","_root_":"5704cc28d5311ad5f4edd43f","_version_":1870863599522545664,"timestamp":"2026-07-16T09:36:04.168Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"5704cc28d5311ad5f4edd43f","title_ssm":["USF Athletics collection"],"title_tesim":["USF Athletics collection"],"ead_ssi":"5704cc28d5311ad5f4edd43f","unitdate_ssm":["1956-Present"],"unitdate_bulk_ssim":["1956-Present"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["MS-2021-05","/repositories/2/resources/593"],"text":["MS-2021-05","/repositories/2/resources/593","USF Athletics collection, bulk 1956-Present","None. The contents of the collection may be subject to copyright.  Visit the United States Copyright Office's website at  http://www.copyright.gov/  for more information.","USF Libraries - Tampa Special Collections","English"],"unitid_tesim":["MS-2021-05","/repositories/2/resources/593"],"normalized_date_ssm":["bulk 1956-Present"],"normalized_title_ssm":["USF Athletics collection, bulk 1956-Present"],"collection_title_tesim":["USF Athletics collection, bulk 1956-Present"],"collection_ssim":["USF Athletics collection, bulk 1956-Present"],"repository_ssm":["USF Libraries - Tampa Special Collections"],"repository_ssim":["USF Libraries - Tampa Special Collections"],"access_terms_ssm":["None. The contents of the collection may be subject to copyright.  Visit the United States Copyright Office's website at  http://www.copyright.gov/  for more information."],"has_online_content_ssim":["false"],"extent_ssm":["122.74 Linear Feet","232 boxes"],"extent_tesim":["122.74 Linear Feet","232 boxes"],"userestrict_html_tesm":["\u003cp\u003eNone.\u0026#xA0;The contents of the collection may be subject to copyright.\u0026#xA0; Visit the United States Copyright Office's website at \u003cextref href=\"http://www.copyright.gov/\"\u003ehttp://www.copyright.gov/\u003c/extref\u003e for more information.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["None. The contents of the collection may be subject to copyright.  Visit the United States Copyright Office's website at  http://www.copyright.gov/  for more information."],"names_ssim":["USF Libraries - Tampa Special Collections"],"corpname_ssim":["USF Libraries - Tampa Special Collections"],"language_ssim":["English"],"total_component_count_is":3281,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_version_":1870863599522545664,"_root_":"5704cc28d5311ad5f4edd43f","timestamp":"2026-07-16T09:36:04.168Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/5704cc28d5311ad5f4edd43f_aspace_594e189aec91d24e31162bddaa158bad"}},{"id":"e5605c8c9f9867c7952a4f13","type":"collection","attributes":{"title":"Rural Protective Association, Inc., papers, 1970-2002","creator":{"id":"https://flvc.lyrasistechnology.org/catalog/e5605c8c9f9867c7952a4f13#creator","type":"document_value","attributes":{"value":["Rural Protective Association, Inc."],"label":"Creator"}},"abstract_or_scope":{"id":"https://flvc.lyrasistechnology.org/catalog/e5605c8c9f9867c7952a4f13#abstract_or_scope","type":"document_value","attributes":{"value":["Collection has the papers and acitivities related to the Rural Protection Association Inc. from 1970 through 2002."],"label":"Abstract Or Scope"}},"breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/e5605c8c9f9867c7952a4f13#breadcrumbs","type":"document_value","attributes":{"value":[{"id":"e5605c8c9f9867c7952a4f13","title_ssm":["Rural Protective Association, Inc., papers"],"title_tesim":["Rural Protective Association, Inc., papers"],"ead_ssi":"e5605c8c9f9867c7952a4f13","unitdate_ssm":["1970-2002"],"unitdate_inclusive_ssm":["1970-2002"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SP-MS-2006-001","/repositories/3/resources/730"],"text":["SP-MS-2006-001","/repositories/3/resources/730","Rural Protective Association, Inc., papers, 1970-2002","Land Use - Florida - Tampa Bay - Region - Planning","Agriculture -- Florida","Ranchers -- Law and legislation -- Florida","This collection documents how residents of a sparsely developed area fought a last ditch—and ultimately unsuccessful—battle to preserve their rural lifestyle in the frontier range of northeastern Pinellas County. Many of them gathered at Al Boyd's Boot Ranch, a large agricultural ranch once noted for its prize cattle and horses with a seventeen-foot high boot by its entrance. As developers carved new suburbs east of Lake Tarpon, many of the pasturelands disappeared. In 1970, locals worried that plans to develop an airport on a fifty-acre tract one mile east of East Lake Road and one-quarter mile south of Keystone Road would disrupt cattle and dairy production in the region. They came together and established the Rural Protective Association as a non-profit organization to oppose the airport and prevent suburban encroachment.","Alfred \"Al\" Boyd (1913-1998), a north Pinellas native and member of a pioneer family, led this effort. His grandparents, Eugene Boyd and wife Nancy Blanton Boyd, originally came to the area from Greenville, Florida, in the mid-1880s. They had traveled by wagon along trails through San Antonio towards Green Springs, now Safety Harbor. With the arrival of the Orange Belt Railway in 1888, the Boyd family witnessed the dramatic growth of Tarpon Springs and John Cheyney's development of lands east of Tarpon Springs as part of the Lake Butler Villa Company. In 1913, Al Boyd was born in the Safety Harbor area.","The Boyd family had established an impressive ranch and cultivated acreage in northeastern Pinellas. In 1951—two years after the Florida Legislature ended the open range with the \"Closed Fence Law\"—Al Boyd established Boot Ranch south of Lake Tarpon (formerly Lake Butler) near Tampa Road. That same year, the large boot was placed on the property. The ranch thrived in\nrural northeastern Pinellas at the same time that Clearwater became one of the fastest growing municipalities in the United States and development embraced the rest of the county. As subdivisions sprouted to the southwest, Boyd even offered some of his land as right-of-way for East Lake Road, a move that opened the area north of Oldsmar and east of Lake Tarpon to new settlers.","By the spring of 1970, rural residents who lived around Boot Ranch expressed concern about plans to construct an airport on lands in the East Lake area. Boyd and others held informal meetings in June 1970 and filed organizational paperwork with the Florida Department of State\non June 25 to establish the Rural Protective Association. The first formal meeting after incorporation took place at the Boot Ranch, on County Road 77, on 31 August 1970. Many members expressed anger when they heard that leaders in the Tarpon Springs Chamber of Commerce supported the airpark proposal. Residents mounted a petition drive and contacted members of the Board of County Commissioners. In addition to its preservation efforts, the Rural Protection Association also sponsored social activities such as \"new neighbor barbeques.\" ","Despite their lobbying efforts, members of the Rural Protective Association could not halt the wave of development that spilled along the eastern shores of Lake Tarpon. Al Boyd sold Boot Ranch \"on a handshake\" to a land development company in 1972 and the Boyd family's landholdings shrunk to under 500 acres by the late 1980s. Developers transformed tracts formerly owned by Boyd into the East Lake Woodlands, Lansbrook, and Boot Ranch subdivisions. Members of the Rural Protective Association dissolved the non-profit by proclamation on 2 July 1973.","For many years, a small north-south landing strip known as Tarpon Air Park sat at the end of Airpark Road (now Fletch Haven Drive), south of Keystone Road. In an ironic twist, as condominiums and large homes approached the site of the landing strip, Pinellas County authorities acquired the site in September 1996 for $279,900 (the tract was purchased by its previous owners for $20,000 in 1971). Thus, while little remained of the rural character once found along Tampa Road and much of the East Lake area, the runaway and much of the site of the former airpark have returned to their natural state. Even the famous boot has moved to a new spot where it is now surrounded by asphalt in a Shoppes of Boot Ranch parking lot. ","Researchers interested in the agricultural history of northeastern Pinellas County and the development of Boot Ranch should consult:","Olds, Arthur F. It's No Bull! The True Story of The Taming of Northeast Pinellas County. New Port Richey: Boot Ranch Publishing, 1992.","The Tarpon Springs Public Library (138 East Lemon Street, Tarpon Springs) owns select microfilm copies of the Tarpon Springs Leader, including issues from the late 1960s and early 1970s. ","Collection is organized by folders titled: Organizational Records, Meeting Minutes, Clippings and Correspondence, and Memebership Lists and Petitions. Materials illustrate adminsterative activities, airpark controversy, and local Pinellas County development related to the Rural Protective Association.","None. The contents of the collection may be subject to copyright. Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information.","Collection has the papers and acitivities related to the Rural Protection Association Inc. from 1970 through 2002.","USF Libraries - St. Petersburg Special Collections \u0026 University Archives","Rural Protective Association, Inc.","Horst, Margaret","English"],"unitid_tesim":["SP-MS-2006-001","/repositories/3/resources/730"],"normalized_date_ssm":["1970-2002"],"normalized_title_ssm":["Rural Protective Association, Inc., papers, 1970-2002"],"collection_title_tesim":["Rural Protective Association, Inc., papers, 1970-2002"],"collection_ssim":["Rural Protective Association, Inc., papers, 1970-2002"],"repository_ssm":["USF Libraries - St. Petersburg Special Collections \u0026 University Archives"],"repository_ssim":["USF Libraries - St. Petersburg Special Collections \u0026 University Archives"],"creator_ssm":["Rural Protective Association, Inc.","Horst, Margaret"],"creator_ssim":["Rural Protective Association, Inc.","Horst, Margaret"],"creator_persname_ssim":["Horst, Margaret"],"creator_corpname_ssim":["Rural Protective Association, Inc."],"creators_ssim":["Horst, Margaret","Rural Protective Association, Inc."],"access_terms_ssm":["None. The contents of the collection may be subject to copyright. Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information."],"acqinfo_ssim":["Margaret Horst, a resident of Tarpon Springs, gave this collection to James A. Schnur in 1997. Horst had served as secretary of the Rural Protective Association at the time of its creation in 1970. Schnur, then assistant director at the Tarpon Springs Public Library, donated the materials to the Poynter Library."],"access_subjects_ssim":["Land Use - Florida - Tampa Bay - Region - Planning","Agriculture -- Florida","Ranchers -- Law and legislation -- Florida"],"access_subjects_ssm":["Land Use - Florida - Tampa Bay - Region - Planning","Agriculture -- Florida","Ranchers -- Law and legislation -- Florida"],"has_online_content_ssim":["false"],"extent_ssm":["4 folders"],"extent_tesim":["4 folders"],"date_range_isim":[1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002],"bioghist_html_tesm":["\u003cp\u003eThis collection documents how residents of a sparsely developed area fought a last ditch\u0026#x2014;and ultimately unsuccessful\u0026#x2014;battle to preserve their rural lifestyle in the frontier range of northeastern Pinellas County. Many of them gathered at Al Boyd's Boot Ranch, a large agricultural ranch once noted for its prize cattle and horses with a seventeen-foot high boot by its entrance. As developers carved new suburbs east of Lake Tarpon, many of the pasturelands disappeared. In 1970, locals worried that plans to develop an airport on a fifty-acre tract one mile east of East Lake Road and one-quarter mile south of Keystone Road would disrupt cattle and dairy production in the region. They came together and established the Rural Protective Association as a non-profit organization to oppose the airport and prevent suburban encroachment.\u003c/p\u003e\n","\u003cp\u003eAlfred \"Al\" Boyd (1913-1998), a north Pinellas native and member of a pioneer family, led this effort. His grandparents, Eugene Boyd and wife Nancy Blanton Boyd, originally came to the area from Greenville, Florida, in the mid-1880s. They had traveled by wagon along trails through San Antonio towards Green Springs, now Safety Harbor. With the arrival of the Orange Belt Railway in 1888, the Boyd family witnessed the dramatic growth of Tarpon Springs and John Cheyney's development of lands east of Tarpon Springs as part of the Lake Butler Villa Company. In 1913, Al Boyd was born in the Safety Harbor area.\u003c/p\u003e\n","\u003cp\u003eThe Boyd family had established an impressive ranch and cultivated acreage in northeastern Pinellas. In 1951\u0026#x2014;two years after the Florida Legislature ended the open range with the \"Closed Fence Law\"\u0026#x2014;Al Boyd established Boot Ranch south of Lake Tarpon (formerly Lake Butler) near Tampa Road. That same year, the large boot was placed on the property. The ranch thrived in\nrural northeastern Pinellas at the same time that Clearwater became one of the fastest growing municipalities in the United States and development embraced the rest of the county. As subdivisions sprouted to the southwest, Boyd even offered some of his land as right-of-way for East Lake Road, a move that opened the area north of Oldsmar and east of Lake Tarpon to new settlers.\u003c/p\u003e\n","\u003cp\u003eBy the spring of 1970, rural residents who lived around Boot Ranch expressed concern about plans to construct an airport on lands in the East Lake area. Boyd and others held informal meetings in June 1970 and filed organizational paperwork with the Florida Department of State\non June 25 to establish the Rural Protective Association. The first formal meeting after incorporation took place at the Boot Ranch, on County Road 77, on 31 August 1970. Many members expressed anger when they heard that leaders in the Tarpon Springs Chamber of Commerce supported the airpark proposal. Residents mounted a petition drive and contacted members of the Board of County Commissioners. In addition to its preservation efforts, the Rural Protection Association also sponsored social activities such as \"new neighbor barbeques.\" \u003c/p\u003e\n","\u003cp\u003eDespite their lobbying efforts, members of the Rural Protective Association could not halt the wave of development that spilled along the eastern shores of Lake Tarpon. Al Boyd sold Boot Ranch \"on a handshake\" to a land development company in 1972 and the Boyd family's landholdings shrunk to under 500 acres by the late 1980s. Developers transformed tracts formerly owned by Boyd into the East Lake Woodlands, Lansbrook, and Boot Ranch subdivisions. Members of the Rural Protective Association dissolved the non-profit by proclamation on 2 July 1973.\u003c/p\u003e\n","\u003cp\u003eFor many years, a small north-south landing strip known as Tarpon Air Park sat at the end of Airpark Road (now Fletch Haven Drive), south of Keystone Road. In an ironic twist, as condominiums and large homes approached the site of the landing strip, Pinellas County authorities acquired the site in September 1996 for $279,900 (the tract was purchased by its previous owners for $20,000 in 1971). Thus, while little remained of the rural character once found along Tampa Road and much of the East Lake area, the runaway and much of the site of the former airpark have returned to their natural state. Even the famous boot has moved to a new spot where it is now surrounded by asphalt in a Shoppes of Boot Ranch parking lot. \u003c/p\u003e"],"bioghist_heading_ssm":["Biographical / Historical"],"bioghist_tesim":["This collection documents how residents of a sparsely developed area fought a last ditch—and ultimately unsuccessful—battle to preserve their rural lifestyle in the frontier range of northeastern Pinellas County. Many of them gathered at Al Boyd's Boot Ranch, a large agricultural ranch once noted for its prize cattle and horses with a seventeen-foot high boot by its entrance. As developers carved new suburbs east of Lake Tarpon, many of the pasturelands disappeared. In 1970, locals worried that plans to develop an airport on a fifty-acre tract one mile east of East Lake Road and one-quarter mile south of Keystone Road would disrupt cattle and dairy production in the region. They came together and established the Rural Protective Association as a non-profit organization to oppose the airport and prevent suburban encroachment.","Alfred \"Al\" Boyd (1913-1998), a north Pinellas native and member of a pioneer family, led this effort. His grandparents, Eugene Boyd and wife Nancy Blanton Boyd, originally came to the area from Greenville, Florida, in the mid-1880s. They had traveled by wagon along trails through San Antonio towards Green Springs, now Safety Harbor. With the arrival of the Orange Belt Railway in 1888, the Boyd family witnessed the dramatic growth of Tarpon Springs and John Cheyney's development of lands east of Tarpon Springs as part of the Lake Butler Villa Company. In 1913, Al Boyd was born in the Safety Harbor area.","The Boyd family had established an impressive ranch and cultivated acreage in northeastern Pinellas. In 1951—two years after the Florida Legislature ended the open range with the \"Closed Fence Law\"—Al Boyd established Boot Ranch south of Lake Tarpon (formerly Lake Butler) near Tampa Road. That same year, the large boot was placed on the property. The ranch thrived in\nrural northeastern Pinellas at the same time that Clearwater became one of the fastest growing municipalities in the United States and development embraced the rest of the county. As subdivisions sprouted to the southwest, Boyd even offered some of his land as right-of-way for East Lake Road, a move that opened the area north of Oldsmar and east of Lake Tarpon to new settlers.","By the spring of 1970, rural residents who lived around Boot Ranch expressed concern about plans to construct an airport on lands in the East Lake area. Boyd and others held informal meetings in June 1970 and filed organizational paperwork with the Florida Department of State\non June 25 to establish the Rural Protective Association. The first formal meeting after incorporation took place at the Boot Ranch, on County Road 77, on 31 August 1970. Many members expressed anger when they heard that leaders in the Tarpon Springs Chamber of Commerce supported the airpark proposal. Residents mounted a petition drive and contacted members of the Board of County Commissioners. In addition to its preservation efforts, the Rural Protection Association also sponsored social activities such as \"new neighbor barbeques.\" ","Despite their lobbying efforts, members of the Rural Protective Association could not halt the wave of development that spilled along the eastern shores of Lake Tarpon. Al Boyd sold Boot Ranch \"on a handshake\" to a land development company in 1972 and the Boyd family's landholdings shrunk to under 500 acres by the late 1980s. Developers transformed tracts formerly owned by Boyd into the East Lake Woodlands, Lansbrook, and Boot Ranch subdivisions. Members of the Rural Protective Association dissolved the non-profit by proclamation on 2 July 1973.","For many years, a small north-south landing strip known as Tarpon Air Park sat at the end of Airpark Road (now Fletch Haven Drive), south of Keystone Road. In an ironic twist, as condominiums and large homes approached the site of the landing strip, Pinellas County authorities acquired the site in September 1996 for $279,900 (the tract was purchased by its previous owners for $20,000 in 1971). Thus, while little remained of the rural character once found along Tampa Road and much of the East Lake area, the runaway and much of the site of the former airpark have returned to their natural state. Even the famous boot has moved to a new spot where it is now surrounded by asphalt in a Shoppes of Boot Ranch parking lot. "],"prefercite_html_tesm":["\u003cp\u003eRural Protective Association, Inc., papers, Nelson Poynter Memorial Library Special Collections and University Archives, University of South Florida, St. Petersburg, FL.\u003c/p\u003e"],"prefercite_tesim":["Rural Protective Association, Inc., papers, Nelson Poynter Memorial Library Special Collections and University Archives, University of South Florida, St. Petersburg, FL."],"relatedmaterial_html_tesm":["\u003cp\u003eResearchers interested in the agricultural history of northeastern Pinellas County and the development of Boot Ranch should consult:\u003c/p\u003e\n","\u003cp\u003eOlds, Arthur F. It's No Bull! The True Story of The Taming of Northeast Pinellas County. New Port Richey: Boot Ranch Publishing, 1992.\u003c/p\u003e\n","\u003cp\u003eThe Tarpon Springs Public Library (138 East Lemon Street, Tarpon Springs) owns select microfilm copies of the Tarpon Springs Leader, including issues from the late 1960s and early 1970s. \u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Researchers interested in the agricultural history of northeastern Pinellas County and the development of Boot Ranch should consult:","Olds, Arthur F. It's No Bull! The True Story of The Taming of Northeast Pinellas County. New Port Richey: Boot Ranch Publishing, 1992.","The Tarpon Springs Public Library (138 East Lemon Street, Tarpon Springs) owns select microfilm copies of the Tarpon Springs Leader, including issues from the late 1960s and early 1970s. "],"scopecontent_html_tesm":["\u003cp\u003eCollection is organized by folders titled: Organizational Records, Meeting Minutes, Clippings and Correspondence, and Memebership Lists and Petitions. Materials illustrate adminsterative activities, airpark controversy, and local Pinellas County development related to the Rural Protective Association.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["Collection is organized by folders titled: Organizational Records, Meeting Minutes, Clippings and Correspondence, and Memebership Lists and Petitions. Materials illustrate adminsterative activities, airpark controversy, and local Pinellas County development related to the Rural Protective Association."],"userestrict_html_tesm":["\u003cp\u003eNone. The contents of the collection may be subject to copyright. Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["None. The contents of the collection may be subject to copyright. Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information."],"abstract_html_tesm":["\u003cabstract id=\"aspace_8825f3cca442dc9d6c0e876f1271635b\"\u003eCollection has the papers and acitivities related to the Rural Protection Association Inc. from 1970 through 2002.\u003c/abstract\u003e"],"abstract_tesim":["Collection has the papers and acitivities related to the Rural Protection Association Inc. from 1970 through 2002."],"names_ssim":["USF Libraries - St. Petersburg Special Collections \u0026 University Archives","Rural Protective Association, Inc.","Horst, Margaret"],"corpname_ssim":["USF Libraries - St. Petersburg Special Collections \u0026 University Archives","Rural Protective Association, Inc."],"names_coll_ssim":["Horst, Margaret"],"persname_ssim":["Horst, Margaret"],"language_ssim":["English"],"total_component_count_is":4,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"e5605c8c9f9867c7952a4f13","timestamp":"2026-04-21T03:30:58.262Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"e5605c8c9f9867c7952a4f13","title_ssm":["Rural Protective Association, Inc., papers"],"title_tesim":["Rural Protective Association, Inc., papers"],"ead_ssi":"e5605c8c9f9867c7952a4f13","unitdate_ssm":["1970-2002"],"unitdate_inclusive_ssm":["1970-2002"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SP-MS-2006-001","/repositories/3/resources/730"],"text":["SP-MS-2006-001","/repositories/3/resources/730","Rural Protective Association, Inc., papers, 1970-2002","Land Use - Florida - Tampa Bay - Region - Planning","Agriculture -- Florida","Ranchers -- Law and legislation -- Florida","This collection documents how residents of a sparsely developed area fought a last ditch—and ultimately unsuccessful—battle to preserve their rural lifestyle in the frontier range of northeastern Pinellas County. Many of them gathered at Al Boyd's Boot Ranch, a large agricultural ranch once noted for its prize cattle and horses with a seventeen-foot high boot by its entrance. As developers carved new suburbs east of Lake Tarpon, many of the pasturelands disappeared. In 1970, locals worried that plans to develop an airport on a fifty-acre tract one mile east of East Lake Road and one-quarter mile south of Keystone Road would disrupt cattle and dairy production in the region. They came together and established the Rural Protective Association as a non-profit organization to oppose the airport and prevent suburban encroachment.","Alfred \"Al\" Boyd (1913-1998), a north Pinellas native and member of a pioneer family, led this effort. His grandparents, Eugene Boyd and wife Nancy Blanton Boyd, originally came to the area from Greenville, Florida, in the mid-1880s. They had traveled by wagon along trails through San Antonio towards Green Springs, now Safety Harbor. With the arrival of the Orange Belt Railway in 1888, the Boyd family witnessed the dramatic growth of Tarpon Springs and John Cheyney's development of lands east of Tarpon Springs as part of the Lake Butler Villa Company. In 1913, Al Boyd was born in the Safety Harbor area.","The Boyd family had established an impressive ranch and cultivated acreage in northeastern Pinellas. In 1951—two years after the Florida Legislature ended the open range with the \"Closed Fence Law\"—Al Boyd established Boot Ranch south of Lake Tarpon (formerly Lake Butler) near Tampa Road. That same year, the large boot was placed on the property. The ranch thrived in\nrural northeastern Pinellas at the same time that Clearwater became one of the fastest growing municipalities in the United States and development embraced the rest of the county. As subdivisions sprouted to the southwest, Boyd even offered some of his land as right-of-way for East Lake Road, a move that opened the area north of Oldsmar and east of Lake Tarpon to new settlers.","By the spring of 1970, rural residents who lived around Boot Ranch expressed concern about plans to construct an airport on lands in the East Lake area. Boyd and others held informal meetings in June 1970 and filed organizational paperwork with the Florida Department of State\non June 25 to establish the Rural Protective Association. The first formal meeting after incorporation took place at the Boot Ranch, on County Road 77, on 31 August 1970. Many members expressed anger when they heard that leaders in the Tarpon Springs Chamber of Commerce supported the airpark proposal. Residents mounted a petition drive and contacted members of the Board of County Commissioners. In addition to its preservation efforts, the Rural Protection Association also sponsored social activities such as \"new neighbor barbeques.\" ","Despite their lobbying efforts, members of the Rural Protective Association could not halt the wave of development that spilled along the eastern shores of Lake Tarpon. Al Boyd sold Boot Ranch \"on a handshake\" to a land development company in 1972 and the Boyd family's landholdings shrunk to under 500 acres by the late 1980s. Developers transformed tracts formerly owned by Boyd into the East Lake Woodlands, Lansbrook, and Boot Ranch subdivisions. Members of the Rural Protective Association dissolved the non-profit by proclamation on 2 July 1973.","For many years, a small north-south landing strip known as Tarpon Air Park sat at the end of Airpark Road (now Fletch Haven Drive), south of Keystone Road. In an ironic twist, as condominiums and large homes approached the site of the landing strip, Pinellas County authorities acquired the site in September 1996 for $279,900 (the tract was purchased by its previous owners for $20,000 in 1971). Thus, while little remained of the rural character once found along Tampa Road and much of the East Lake area, the runaway and much of the site of the former airpark have returned to their natural state. Even the famous boot has moved to a new spot where it is now surrounded by asphalt in a Shoppes of Boot Ranch parking lot. ","Researchers interested in the agricultural history of northeastern Pinellas County and the development of Boot Ranch should consult:","Olds, Arthur F. It's No Bull! The True Story of The Taming of Northeast Pinellas County. New Port Richey: Boot Ranch Publishing, 1992.","The Tarpon Springs Public Library (138 East Lemon Street, Tarpon Springs) owns select microfilm copies of the Tarpon Springs Leader, including issues from the late 1960s and early 1970s. ","Collection is organized by folders titled: Organizational Records, Meeting Minutes, Clippings and Correspondence, and Memebership Lists and Petitions. Materials illustrate adminsterative activities, airpark controversy, and local Pinellas County development related to the Rural Protective Association.","None. The contents of the collection may be subject to copyright. Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information.","Collection has the papers and acitivities related to the Rural Protection Association Inc. from 1970 through 2002.","USF Libraries - St. Petersburg Special Collections \u0026 University Archives","Rural Protective Association, Inc.","Horst, Margaret","English"],"unitid_tesim":["SP-MS-2006-001","/repositories/3/resources/730"],"normalized_date_ssm":["1970-2002"],"normalized_title_ssm":["Rural Protective Association, Inc., papers, 1970-2002"],"collection_title_tesim":["Rural Protective Association, Inc., papers, 1970-2002"],"collection_ssim":["Rural Protective Association, Inc., papers, 1970-2002"],"repository_ssm":["USF Libraries - St. Petersburg Special Collections \u0026 University Archives"],"repository_ssim":["USF Libraries - St. Petersburg Special Collections \u0026 University Archives"],"creator_ssm":["Rural Protective Association, Inc.","Horst, Margaret"],"creator_ssim":["Rural Protective Association, Inc.","Horst, Margaret"],"creator_persname_ssim":["Horst, Margaret"],"creator_corpname_ssim":["Rural Protective Association, Inc."],"creators_ssim":["Horst, Margaret","Rural Protective Association, Inc."],"access_terms_ssm":["None. The contents of the collection may be subject to copyright. Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information."],"acqinfo_ssim":["Margaret Horst, a resident of Tarpon Springs, gave this collection to James A. Schnur in 1997. Horst had served as secretary of the Rural Protective Association at the time of its creation in 1970. Schnur, then assistant director at the Tarpon Springs Public Library, donated the materials to the Poynter Library."],"access_subjects_ssim":["Land Use - Florida - Tampa Bay - Region - Planning","Agriculture -- Florida","Ranchers -- Law and legislation -- Florida"],"access_subjects_ssm":["Land Use - Florida - Tampa Bay - Region - Planning","Agriculture -- Florida","Ranchers -- Law and legislation -- Florida"],"has_online_content_ssim":["false"],"extent_ssm":["4 folders"],"extent_tesim":["4 folders"],"date_range_isim":[1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002],"bioghist_html_tesm":["\u003cp\u003eThis collection documents how residents of a sparsely developed area fought a last ditch\u0026#x2014;and ultimately unsuccessful\u0026#x2014;battle to preserve their rural lifestyle in the frontier range of northeastern Pinellas County. Many of them gathered at Al Boyd's Boot Ranch, a large agricultural ranch once noted for its prize cattle and horses with a seventeen-foot high boot by its entrance. As developers carved new suburbs east of Lake Tarpon, many of the pasturelands disappeared. In 1970, locals worried that plans to develop an airport on a fifty-acre tract one mile east of East Lake Road and one-quarter mile south of Keystone Road would disrupt cattle and dairy production in the region. They came together and established the Rural Protective Association as a non-profit organization to oppose the airport and prevent suburban encroachment.\u003c/p\u003e\n","\u003cp\u003eAlfred \"Al\" Boyd (1913-1998), a north Pinellas native and member of a pioneer family, led this effort. His grandparents, Eugene Boyd and wife Nancy Blanton Boyd, originally came to the area from Greenville, Florida, in the mid-1880s. They had traveled by wagon along trails through San Antonio towards Green Springs, now Safety Harbor. With the arrival of the Orange Belt Railway in 1888, the Boyd family witnessed the dramatic growth of Tarpon Springs and John Cheyney's development of lands east of Tarpon Springs as part of the Lake Butler Villa Company. In 1913, Al Boyd was born in the Safety Harbor area.\u003c/p\u003e\n","\u003cp\u003eThe Boyd family had established an impressive ranch and cultivated acreage in northeastern Pinellas. In 1951\u0026#x2014;two years after the Florida Legislature ended the open range with the \"Closed Fence Law\"\u0026#x2014;Al Boyd established Boot Ranch south of Lake Tarpon (formerly Lake Butler) near Tampa Road. That same year, the large boot was placed on the property. The ranch thrived in\nrural northeastern Pinellas at the same time that Clearwater became one of the fastest growing municipalities in the United States and development embraced the rest of the county. As subdivisions sprouted to the southwest, Boyd even offered some of his land as right-of-way for East Lake Road, a move that opened the area north of Oldsmar and east of Lake Tarpon to new settlers.\u003c/p\u003e\n","\u003cp\u003eBy the spring of 1970, rural residents who lived around Boot Ranch expressed concern about plans to construct an airport on lands in the East Lake area. Boyd and others held informal meetings in June 1970 and filed organizational paperwork with the Florida Department of State\non June 25 to establish the Rural Protective Association. The first formal meeting after incorporation took place at the Boot Ranch, on County Road 77, on 31 August 1970. Many members expressed anger when they heard that leaders in the Tarpon Springs Chamber of Commerce supported the airpark proposal. Residents mounted a petition drive and contacted members of the Board of County Commissioners. In addition to its preservation efforts, the Rural Protection Association also sponsored social activities such as \"new neighbor barbeques.\" \u003c/p\u003e\n","\u003cp\u003eDespite their lobbying efforts, members of the Rural Protective Association could not halt the wave of development that spilled along the eastern shores of Lake Tarpon. Al Boyd sold Boot Ranch \"on a handshake\" to a land development company in 1972 and the Boyd family's landholdings shrunk to under 500 acres by the late 1980s. Developers transformed tracts formerly owned by Boyd into the East Lake Woodlands, Lansbrook, and Boot Ranch subdivisions. Members of the Rural Protective Association dissolved the non-profit by proclamation on 2 July 1973.\u003c/p\u003e\n","\u003cp\u003eFor many years, a small north-south landing strip known as Tarpon Air Park sat at the end of Airpark Road (now Fletch Haven Drive), south of Keystone Road. In an ironic twist, as condominiums and large homes approached the site of the landing strip, Pinellas County authorities acquired the site in September 1996 for $279,900 (the tract was purchased by its previous owners for $20,000 in 1971). Thus, while little remained of the rural character once found along Tampa Road and much of the East Lake area, the runaway and much of the site of the former airpark have returned to their natural state. Even the famous boot has moved to a new spot where it is now surrounded by asphalt in a Shoppes of Boot Ranch parking lot. \u003c/p\u003e"],"bioghist_heading_ssm":["Biographical / Historical"],"bioghist_tesim":["This collection documents how residents of a sparsely developed area fought a last ditch—and ultimately unsuccessful—battle to preserve their rural lifestyle in the frontier range of northeastern Pinellas County. Many of them gathered at Al Boyd's Boot Ranch, a large agricultural ranch once noted for its prize cattle and horses with a seventeen-foot high boot by its entrance. As developers carved new suburbs east of Lake Tarpon, many of the pasturelands disappeared. In 1970, locals worried that plans to develop an airport on a fifty-acre tract one mile east of East Lake Road and one-quarter mile south of Keystone Road would disrupt cattle and dairy production in the region. They came together and established the Rural Protective Association as a non-profit organization to oppose the airport and prevent suburban encroachment.","Alfred \"Al\" Boyd (1913-1998), a north Pinellas native and member of a pioneer family, led this effort. His grandparents, Eugene Boyd and wife Nancy Blanton Boyd, originally came to the area from Greenville, Florida, in the mid-1880s. They had traveled by wagon along trails through San Antonio towards Green Springs, now Safety Harbor. With the arrival of the Orange Belt Railway in 1888, the Boyd family witnessed the dramatic growth of Tarpon Springs and John Cheyney's development of lands east of Tarpon Springs as part of the Lake Butler Villa Company. In 1913, Al Boyd was born in the Safety Harbor area.","The Boyd family had established an impressive ranch and cultivated acreage in northeastern Pinellas. In 1951—two years after the Florida Legislature ended the open range with the \"Closed Fence Law\"—Al Boyd established Boot Ranch south of Lake Tarpon (formerly Lake Butler) near Tampa Road. That same year, the large boot was placed on the property. The ranch thrived in\nrural northeastern Pinellas at the same time that Clearwater became one of the fastest growing municipalities in the United States and development embraced the rest of the county. As subdivisions sprouted to the southwest, Boyd even offered some of his land as right-of-way for East Lake Road, a move that opened the area north of Oldsmar and east of Lake Tarpon to new settlers.","By the spring of 1970, rural residents who lived around Boot Ranch expressed concern about plans to construct an airport on lands in the East Lake area. Boyd and others held informal meetings in June 1970 and filed organizational paperwork with the Florida Department of State\non June 25 to establish the Rural Protective Association. The first formal meeting after incorporation took place at the Boot Ranch, on County Road 77, on 31 August 1970. Many members expressed anger when they heard that leaders in the Tarpon Springs Chamber of Commerce supported the airpark proposal. Residents mounted a petition drive and contacted members of the Board of County Commissioners. In addition to its preservation efforts, the Rural Protection Association also sponsored social activities such as \"new neighbor barbeques.\" ","Despite their lobbying efforts, members of the Rural Protective Association could not halt the wave of development that spilled along the eastern shores of Lake Tarpon. Al Boyd sold Boot Ranch \"on a handshake\" to a land development company in 1972 and the Boyd family's landholdings shrunk to under 500 acres by the late 1980s. Developers transformed tracts formerly owned by Boyd into the East Lake Woodlands, Lansbrook, and Boot Ranch subdivisions. Members of the Rural Protective Association dissolved the non-profit by proclamation on 2 July 1973.","For many years, a small north-south landing strip known as Tarpon Air Park sat at the end of Airpark Road (now Fletch Haven Drive), south of Keystone Road. In an ironic twist, as condominiums and large homes approached the site of the landing strip, Pinellas County authorities acquired the site in September 1996 for $279,900 (the tract was purchased by its previous owners for $20,000 in 1971). Thus, while little remained of the rural character once found along Tampa Road and much of the East Lake area, the runaway and much of the site of the former airpark have returned to their natural state. Even the famous boot has moved to a new spot where it is now surrounded by asphalt in a Shoppes of Boot Ranch parking lot. "],"prefercite_html_tesm":["\u003cp\u003eRural Protective Association, Inc., papers, Nelson Poynter Memorial Library Special Collections and University Archives, University of South Florida, St. Petersburg, FL.\u003c/p\u003e"],"prefercite_tesim":["Rural Protective Association, Inc., papers, Nelson Poynter Memorial Library Special Collections and University Archives, University of South Florida, St. Petersburg, FL."],"relatedmaterial_html_tesm":["\u003cp\u003eResearchers interested in the agricultural history of northeastern Pinellas County and the development of Boot Ranch should consult:\u003c/p\u003e\n","\u003cp\u003eOlds, Arthur F. It's No Bull! The True Story of The Taming of Northeast Pinellas County. New Port Richey: Boot Ranch Publishing, 1992.\u003c/p\u003e\n","\u003cp\u003eThe Tarpon Springs Public Library (138 East Lemon Street, Tarpon Springs) owns select microfilm copies of the Tarpon Springs Leader, including issues from the late 1960s and early 1970s. \u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Researchers interested in the agricultural history of northeastern Pinellas County and the development of Boot Ranch should consult:","Olds, Arthur F. It's No Bull! The True Story of The Taming of Northeast Pinellas County. New Port Richey: Boot Ranch Publishing, 1992.","The Tarpon Springs Public Library (138 East Lemon Street, Tarpon Springs) owns select microfilm copies of the Tarpon Springs Leader, including issues from the late 1960s and early 1970s. "],"scopecontent_html_tesm":["\u003cp\u003eCollection is organized by folders titled: Organizational Records, Meeting Minutes, Clippings and Correspondence, and Memebership Lists and Petitions. Materials illustrate adminsterative activities, airpark controversy, and local Pinellas County development related to the Rural Protective Association.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["Collection is organized by folders titled: Organizational Records, Meeting Minutes, Clippings and Correspondence, and Memebership Lists and Petitions. Materials illustrate adminsterative activities, airpark controversy, and local Pinellas County development related to the Rural Protective Association."],"userestrict_html_tesm":["\u003cp\u003eNone. The contents of the collection may be subject to copyright. Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["None. The contents of the collection may be subject to copyright. Visit the United States Copyright Office's website at http://www.copyright.gov/ for more information."],"abstract_html_tesm":["\u003cabstract id=\"aspace_8825f3cca442dc9d6c0e876f1271635b\"\u003eCollection has the papers and acitivities related to the Rural Protection Association Inc. from 1970 through 2002.\u003c/abstract\u003e"],"abstract_tesim":["Collection has the papers and acitivities related to the Rural Protection Association Inc. from 1970 through 2002."],"names_ssim":["USF Libraries - St. Petersburg Special Collections \u0026 University Archives","Rural Protective Association, Inc.","Horst, Margaret"],"corpname_ssim":["USF Libraries - St. Petersburg Special Collections \u0026 University Archives","Rural Protective Association, Inc."],"names_coll_ssim":["Horst, Margaret"],"persname_ssim":["Horst, Margaret"],"language_ssim":["English"],"total_component_count_is":4,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"e5605c8c9f9867c7952a4f13","timestamp":"2026-04-21T03:30:58.262Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/e5605c8c9f9867c7952a4f13"}},{"id":"5704cc28d5311ad5f4edd43f_aspace_f1cb12919e3dbec848f652048647c442","type":"File","attributes":{"title":"Rush, Donzel - Basketball, 1992-1996","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/5704cc28d5311ad5f4edd43f_aspace_f1cb12919e3dbec848f652048647c442#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_f1cb12919e3dbec848f652048647c442","ref_ssm":["aspace_f1cb12919e3dbec848f652048647c442","aspace_f1cb12919e3dbec848f652048647c442"],"id":"5704cc28d5311ad5f4edd43f_aspace_f1cb12919e3dbec848f652048647c442","title_filing_ssi":"Rush, Donzel - Basketball","title_ssm":["Rush, Donzel - Basketball"],"title_tesim":["Rush, Donzel - Basketball"],"unitdate_inclusive_ssm":["1992-1996"],"normalized_date_ssm":["1992-1996"],"normalized_title_ssm":["Rush, Donzel - Basketball, 1992-1996"],"text":["Rush, Donzel - Basketball, 1992-1996","USF Athletics collection, bulk 1956-Present","Documents","Box 141","Folder 27","/repositories/2/archival_objects/148631","box 141","folder 27"],"component_level_isim":[3],"parent_ids_ssim":["5704cc28d5311ad5f4edd43f","5704cc28d5311ad5f4edd43f_aspace_208889aefd4e9b87499a5d82c090f5e1","5704cc28d5311ad5f4edd43f_aspace_6d45712c7ab5d345e1a165db536c50fc"],"parent_unittitles_ssm":["USF Athletics collection, bulk 1956-Present","Documents","Box 141"],"parent_unittitles_tesim":["USF Athletics collection, bulk 1956-Present","Documents","Box 141"],"parent_levels_ssm":["collection","Series","Box"],"unitid_ssm":["Folder 27","/repositories/2/archival_objects/148631"],"repository_ssim":["USF Libraries - 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While the development of women's political caucuses played a large role, the change in women's rights would not have come about without the efforts of the women who participated in these organizations. Locally, Lynda Van Scoyoc was one of those many women's rights advocates, having worked to establish womens' voices in the world of politics for three decades.","\nLynda Van Scoyoc's work began in the early 1970's with the Orlando Police Officer's Auxiliary, serving as the organization's Vice President. As her husband was himself an area police officer, Van Scoyoc helped develop training programs for police officer's wives. These training programs were meant to educate women as well to help them to understand the rigors and demands of being a police officer.","\nDuring a 1975 trip to Tallahassee, Florida for an Equal Rights Amendment event that Van Scoyoc and others would begin to develop the Metropolitan Orlando Women's Political Caucus (MOWPC). 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While the development of women's political caucuses played a large role, the change in women's rights would not have come about without the efforts of the women who participated in these organizations. Locally, Lynda Van Scoyoc was one of those many women's rights advocates, having worked to establish womens' voices in the world of politics for three decades.\u003c/p\u003e\n","\u003cp\u003e\nLynda Van Scoyoc's work began in the early 1970's with the Orlando Police Officer's Auxiliary, serving as the organization's Vice President. As her husband was himself an area police officer, Van Scoyoc helped develop training programs for police officer's wives. 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Burial service was held on May 14 at Woodlawn Memorial Park in Gotha, Florida. \u003c/p\u003e"],"bioghist_heading_ssm":["Biographical or Historical Information"],"bioghist_tesim":["The latter half of the twentieth century has seen vast changes for women both socially and politically. While the development of women's political caucuses played a large role, the change in women's rights would not have come about without the efforts of the women who participated in these organizations. Locally, Lynda Van Scoyoc was one of those many women's rights advocates, having worked to establish womens' voices in the world of politics for three decades.","\nLynda Van Scoyoc's work began in the early 1970's with the Orlando Police Officer's Auxiliary, serving as the organization's Vice President. As her husband was himself an area police officer, Van Scoyoc helped develop training programs for police officer's wives. 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All documents have been placed in acid free folders and all materials have been re-housed in acid free boxes.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["Collection processed by April Karlene Anderson and Nava Cohen; finding aid prepared by April Karlene Anderson and Nava Cohen. ","All paper clips have been removed and replaced with plastic clips. Post-it notes have been moved to the edges of pages. Photographs have been placed in clear archival sleeves. All documents have been placed in acid free folders and all materials have been re-housed in acid free boxes."],"relatedmaterial_html_tesm":["\u003cp\u003e\u003cextref href=\"http://purl.flvc.org/UCF/EAD/CFM2002-01\"\u003eLou Frey Papers\u003c/extref\u003e, Special Collections \u0026amp; University Archives, University of Central Florida Libraries, Orlando, Florida.\u003c/p\u003e\n","\u003cp\u003e\n\u003cextref href=\"http://purl.flvc.org/ucf/ead/FreyInstitute\"\u003eLou Frey Institute of Politics and Government Collection\u003c/extref\u003e, Special Collections \u0026amp; University Archives, University of Central Florida Libraries, Orlando, Florida.\u003c/p\u003e\n","\u003cp\u003e\n\u003cextref href=\"http://purl.flvc.org/UCF/EAD/CFM1991-01\"\u003eGeorge Stuart Papers\u003c/extref\u003e, Special Collections \u0026amp; University Archives, University of Central Florida Libraries, Orlando, Florida.\u003c/p\u003e\n","\u003cp\u003e\n\u003cextref href=\"http://purl.flvc.org/UCF/EAD/CFM2005-02\"\u003ePhyllis J. Hudson Political Papers\u003c/extref\u003e, Special Collections \u0026amp; University Archives, University of Central Florida Libraries, Orlando, Florida.\u003c/p\u003e\n","\u003cp\u003e\n\u003cextref href=\"http://purl.flvc.org/UCF/EAD/CFM2002-02\"\u003eBeatrice B. Ettinger Papers\u003c/extref\u003e, Special Collections \u0026amp; University Archives, University of Central Florida Libraries, Orlando, Florida.\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Lou Frey Papers , Special Collections \u0026 University Archives, University of Central Florida Libraries, Orlando, Florida.","Lou Frey Institute of Politics and Government Collection , Special Collections \u0026 University Archives, University of Central Florida Libraries, Orlando, Florida.","George Stuart Papers , Special Collections \u0026 University Archives, University of Central Florida Libraries, Orlando, Florida.","Phyllis J. Hudson Political Papers , Special Collections \u0026 University Archives, University of Central Florida Libraries, Orlando, Florida.","Beatrice B. Ettinger Papers , Special Collections \u0026 University Archives, University of Central Florida Libraries, Orlando, Florida."],"scopecontent_html_tesm":["\u003cp\u003eSeries I: Women's Political Caucus, 1970-2001 holds materials collected by Van Scoyoc during her time with the various women's political caucuses in which she worked. Many of the materials are from conventions that Van Scoyoc attended for the NWPC as well as the FLWPC. Materials also include meeting notes, correspondence, news clippings, stickers, and metal buttons.\u003c/p\u003e\n","\u003cp\u003e\nSeries II: Outside Interests, 1970-2000, holds materials collected by Van Scoyoc that she acquired while working with committees not affiliated with any of the Women's Political Caucuses. 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Materials also include meeting notes, correspondence, news clippings, stickers, and metal buttons.","\nSeries II: Outside Interests, 1970-2000, holds materials collected by Van Scoyoc that she acquired while working with committees not affiliated with any of the Women's Political Caucuses. Several of the committees Van Scoyoc served on were likely due to her status with the various caucuses, however, Van Scoyoc served on them in a singular capacity. These materials include meeting notes, correspondence, news clippings, stickers, and metal buttons.","\nSeries III: Feminist Research, 1970-1998 holds materials collected by Van Scoyoc on feminism in the United States and Russia. Items collected in this series relate to women's stories from magazines and newsclippings. Several religious brochures are also in this series."],"userestrict_html_tesm":["\u003cp\u003eUnpublished records are protected by copyright. Permission to publish quote or reproduce must be secured from the repository and the copyright holder.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Unpublished records are protected by copyright. Permission to publish quote or reproduce must be secured from the repository and the copyright holder."],"abstract_html_tesm":["\u003cabstract id=\"aspace_3f21fa86fc223c4b8078e904ffb04b28\" label=\"Abstract\"\u003eThe Lynda Van Scoyoc Feminist Papers Collection contains the materials collected by Lynda Van Scoyoc during her time working with the National Women's Political Caucus, Florida Women's Political Caucus, and the Metropolitan Orlando Women's Political Caucus. This collection reflects the growth of each organization during the late 20th century as well as chronicling the struggle by each group in their efforts to make positive changes to women's rights. Researchers should note that portions of this collection were written only in shorthand notation.\u003c/abstract\u003e"],"abstract_tesim":["The Lynda Van Scoyoc Feminist Papers Collection contains the materials collected by Lynda Van Scoyoc during her time working with the National Women's Political Caucus, Florida Women's Political Caucus, and the Metropolitan Orlando Women's Political Caucus. This collection reflects the growth of each organization during the late 20th century as well as chronicling the struggle by each group in their efforts to make positive changes to women's rights. Researchers should note that portions of this collection were written only in shorthand notation."],"names_coll_ssim":["National Women's Political Caucus (U.S.)"],"names_ssim":["UCF Special Collections","National Women's Political Caucus (U.S.)","Van Scoyoc, Lynda, 1930-2020"],"corpname_ssim":["UCF Special Collections","National Women's Political Caucus (U.S.)"],"persname_ssim":["Van Scoyoc, Lynda, 1930-2020"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":95,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_version_":1870857781102247936,"_root_":"34d15c9d09dda504e1f86cad","timestamp":"2026-07-16T08:03:35.484Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/34d15c9d09dda504e1f86cad_aspace_39268"}},{"id":"c62033b9da482f42de6f1d29_aspace_15a210352cb086e594c2f4af01a290d0","type":"File","attributes":{"title":"R-W brochures, 1995–2009","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/c62033b9da482f42de6f1d29_aspace_15a210352cb086e594c2f4af01a290d0#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_15a210352cb086e594c2f4af01a290d0","ref_ssm":["aspace_15a210352cb086e594c2f4af01a290d0","aspace_15a210352cb086e594c2f4af01a290d0"],"id":"c62033b9da482f42de6f1d29_aspace_15a210352cb086e594c2f4af01a290d0","title_filing_ssi":"R-W brochures","title_ssm":["R-W brochures"],"title_tesim":["R-W brochures"],"unitdate_inclusive_ssm":["1995–2009"],"normalized_date_ssm":["1995–2009"],"normalized_title_ssm":["R-W brochures, 1995–2009"],"text":["R-W brochures, 1995–2009","Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010","Series II: United States, 1962–2012","Brochures \u0026 Presskits","/repositories/4/archival_objects/89592","box 73","folder 2"],"component_level_isim":[3],"parent_ids_ssim":["c62033b9da482f42de6f1d29","c62033b9da482f42de6f1d29_aspace_b54247732046c58efbc5e56240d80e0c","c62033b9da482f42de6f1d29_aspace_656ebcbe02a3017a134aa683a21718e8"],"parent_unittitles_ssm":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010","Series II: United States, 1962–2012","Brochures \u0026 Presskits"],"parent_unittitles_tesim":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010","Series II: United States, 1962–2012","Brochures \u0026 Presskits"],"parent_levels_ssm":["collection","Series","Subseries"],"unitid_ssm":["/repositories/4/archival_objects/89592"],"repository_ssim":["UCF Special Collections"],"collection_ssim":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010"],"has_online_content_ssim":["false"],"child_component_count_isi":0,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":789,"parent_access_restrict_tesm":["The entire collection is open for research. This minimally processed collection may require further processing and is subject to change."],"parent_access_terms_tesm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder."],"date_range_isim":[1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006,2007,2008,2009],"containers_ssim":["box 73","folder 2"],"_nest_path_":"/components#1/components#2/components#1","_nest_parent_":"c62033b9da482f42de6f1d29_aspace_656ebcbe02a3017a134aa683a21718e8","_root_":"c62033b9da482f42de6f1d29","_version_":1879011331377463296,"timestamp":"2026-10-14T08:00:46.958Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"c62033b9da482f42de6f1d29","title_ssm":["Robert H. Brown tourism collection"],"title_tesim":["Robert H. Brown tourism collection"],"ead_ssi":"c62033b9da482f42de6f1d29","unitdate_ssm":["1900-2013","1970-2010"],"unitdate_bulk_ssim":["1970-2010"],"unitdate_inclusive_ssm":["1900-2013"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SC 169","/repositories/4/resources/323"],"text":["SC 169","/repositories/4/resources/323","Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010","Walt Disney World (Fla.) -- Guidebooks","Busch Gardens (Tampa, Fla.)","Disneyland (Calif.)","Walt Disney World (Fla.)","Tourism -- Florida","Amusement parks -- Florida","Amusement parks","Tourism -- United States","Advertising -- Tourism","Resorts -- Florida","brochures","fliers (printed matter)","Guidebooks","picture postcards","postcards","maps (documents)","press kits ","The entire collection is open for research. This minimally processed collection may require further processing and is subject to change.","The collection is arranged into two series: \n I. Florida, 1900-2013  II. United States, 1962-2012 ","Robert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. Of his work on the website, Brown writes, \"Tourist attractions have a way of springing up on the Florida roadside... only to wither and die when they just can't quite sustain the magic. You will find no historical marker to mark their passing, no footnote in the history book, only the occasional exotic plant, or shopping center, or oddly named road.\" His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism.  ","In 1997, Brown created a travel website for The Mining Company (later known as About.com or Dotdash), a digital media company, writing about theme parks around the world and the amusement park industry. As a result, he also collected materials from attractions located across the United States, the United Kingdom, and Germany. Brown worked as an actor in film, television, and theater productions. He was a cast member of Second Thought Improv and On the Edge Improvisational Theatre. As of 2024, Brown is retired and currently resides in Ocoee, Florida. ","Processed by and finding aid prepared by Sofia Arias in 2024. Additional processing by Simone DeLuque in 2025.","Other materials related to theme parks and the tourism industry can be found in the  Disney Ephemera collection , the  George and Anne Millay collection , and the  Al Turner, Splash Magazine collection .","The Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. ","Series I: Florida, 1900-2013, contains postcards, brochures, flyers, presskits, visitor's guides, maps, and other tourist papers related to theme parks and attractions in the state of Florida. Subseries 1 chiefly contains postcards organized alphabetically by city location, then by subject. Subseries 2 contains postcards from established tourist attractions, arranged alphabetically in boxes and binder sleeves as they were originally received. Subseries 3 contains vertical files of various Florida attractions in original order. Subseries 4 contains brochures and presskits, arranged alphabetically. This series does not contain material for the Walt Disney World resort, which can be found in Series II.","Series II: United States, 1962-2012, contains collected postcards, brochures, and tourist papers related to theme parks and attractions outside of the state of Florida. Subseries 1 contains vertical files of various American attractions in original order. Subseries 2 and 3 are arranged by like item, then alphabetically. Also of interest is the Disney subseries, which contains records relating to Walt Disney World and Disneyland, as well as financial reports for the Walt Disney Company. The AAA subseries contains guidebooks for the state of Florida and beyond, as well as a number of Rand McNally guides.","Books donated with the Robert H. Brown tourism collection have been cataloged individually. Please search the Library Catalog using the series Robert H. Brown tourism collection.","Unpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder.","The Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. \n\nRobert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism. As of 2024, Brown is retired and currently resides in Ocoee, Florida.","UCF Special Collections","Walt Disney Company","Six Flags Theme Parks Inc","Brown, Robert H. (Robert Hugh)","English"],"unitid_tesim":["SC 169","/repositories/4/resources/323"],"normalized_date_ssm":["1900-2013, bulk 1970-2010"],"normalized_title_ssm":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010"],"collection_title_tesim":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010"],"collection_ssim":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010"],"repository_ssm":["UCF Special Collections"],"repository_ssim":["UCF Special Collections"],"geogname_ssm":["Walt Disney World (Fla.) -- Guidebooks","Busch Gardens (Tampa, Fla.)","Disneyland (Calif.)","Walt Disney World (Fla.)"],"geogname_ssim":["Walt Disney World (Fla.) -- Guidebooks","Busch Gardens (Tampa, Fla.)","Disneyland (Calif.)","Walt Disney World (Fla.)"],"creator_ssm":["Brown, Robert H. (Robert Hugh)"],"creator_ssim":["Brown, Robert H. (Robert Hugh)"],"creator_persname_ssim":["Brown, Robert H. (Robert Hugh)"],"creators_ssim":["Brown, Robert H. (Robert Hugh)"],"places_ssim":["Walt Disney World (Fla.) -- Guidebooks","Busch Gardens (Tampa, Fla.)","Disneyland (Calif.)","Walt Disney World (Fla.)"],"access_terms_ssm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder."],"acqinfo_ssim":["Gift of Robert H. Brown in 2023 (Accession no. CFM2023_06)."],"access_subjects_ssim":["Tourism -- Florida","Amusement parks -- Florida","Amusement parks","Tourism -- United States","Advertising -- Tourism","Resorts -- Florida","brochures","fliers (printed matter)","Guidebooks","picture postcards","postcards","maps (documents)","press kits "],"access_subjects_ssm":["Tourism -- Florida","Amusement parks -- Florida","Amusement parks","Tourism -- United States","Advertising -- Tourism","Resorts -- Florida","brochures","fliers (printed matter)","Guidebooks","picture postcards","postcards","maps (documents)","press kits "],"has_online_content_ssim":["false"],"extent_ssm":["39.6 Linear Feet 97 boxes; 2 flat files; 2 flash drives"],"extent_tesim":["39.6 Linear Feet 97 boxes; 2 flat files; 2 flash drives"],"genreform_ssim":["brochures","fliers (printed matter)","Guidebooks","picture postcards","postcards","maps (documents)","press kits "],"date_range_isim":[1900,1901,1902,1903,1904,1905,1906,1907,1908,1909,1910,1911,1912,1913,1914,1915,1916,1917,1918,1919,1920,1921,1922,1923,1924,1925,1926,1927,1928,1929,1930,1931,1932,1933,1934,1935,1936,1937,1938,1939,1940,1941,1942,1943,1944,1945,1946,1947,1948,1949,1950,1951,1952,1953,1954,1955,1956,1957,1958,1959,1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006,2007,2008,2009,2010,2011,2012,2013],"accessrestrict_html_tesm":["\u003cp\u003eThe entire collection is open for research. This minimally processed collection may require further processing and is subject to change.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Access"],"accessrestrict_tesim":["The entire collection is open for research. This minimally processed collection may require further processing and is subject to change."],"arrangement_html_tesm":["\u003cp\u003eThe collection is arranged into two series: \n\u003cul style=\"list-style-type: none\"\u003e\n   \u003cli\u003eI. Florida, 1900-2013 \u003c/li\u003e\n   \u003cli\u003eII. United States, 1962-2012 \u003c/li\u003e\n\u003c/ul\u003e\u003c/p\u003e"],"arrangement_heading_ssm":["Arrangement"],"arrangement_tesim":["The collection is arranged into two series: \n I. Florida, 1900-2013  II. United States, 1962-2012 "],"bioghist_html_tesm":["\u003cp\u003eRobert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. Of his work on the website, Brown writes, \"Tourist attractions have a way of springing up on the Florida roadside... only to wither and die when they just can't quite sustain the magic. You will find no historical marker to mark their passing, no footnote in the history book, only the occasional exotic plant, or shopping center, or oddly named road.\" His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism.  \u003c/p\u003e\n","\u003cp\u003eIn 1997, Brown created a travel website for The Mining Company (later known as About.com or Dotdash), a digital media company, writing about theme parks around the world and the amusement park industry. As a result, he also collected materials from attractions located across the United States, the United Kingdom, and Germany. Brown worked as an actor in film, television, and theater productions. He was a cast member of Second Thought Improv and On the Edge Improvisational Theatre. As of 2024, Brown is retired and currently resides in Ocoee, Florida. \u003c/p\u003e"],"bioghist_heading_ssm":["Biographical Information"],"bioghist_tesim":["Robert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. Of his work on the website, Brown writes, \"Tourist attractions have a way of springing up on the Florida roadside... only to wither and die when they just can't quite sustain the magic. You will find no historical marker to mark their passing, no footnote in the history book, only the occasional exotic plant, or shopping center, or oddly named road.\" His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism.  ","In 1997, Brown created a travel website for The Mining Company (later known as About.com or Dotdash), a digital media company, writing about theme parks around the world and the amusement park industry. As a result, he also collected materials from attractions located across the United States, the United Kingdom, and Germany. Brown worked as an actor in film, television, and theater productions. He was a cast member of Second Thought Improv and On the Edge Improvisational Theatre. As of 2024, Brown is retired and currently resides in Ocoee, Florida. "],"prefercite_html_tesm":["\u003cp\u003e[Identification of item], Robert H. Brown tourism collection, Special Collections \u0026amp; University Archives, University of Central Florida, Orlando, Florida.\u003c/p\u003e"],"prefercite_tesim":["[Identification of item], Robert H. Brown tourism collection, Special Collections \u0026 University Archives, University of Central Florida, Orlando, Florida."],"processinfo_html_tesm":["\u003cp\u003eProcessed by and finding aid prepared by Sofia Arias in 2024. Additional processing by Simone DeLuque in 2025.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["Processed by and finding aid prepared by Sofia Arias in 2024. Additional processing by Simone DeLuque in 2025."],"relatedmaterial_html_tesm":["\u003cp\u003eOther materials related to theme parks and the tourism industry can be found in the \u003cextref href=\"https://scua.library.ucf.edu/repositories/4/resources/21\"\u003eDisney Ephemera collection\u003c/extref\u003e, the \u003cextref href=\"https://scua.library.ucf.edu/repositories/4/resources/154\"\u003eGeorge and Anne Millay collection\u003c/extref\u003e, and the \u003cextref href=\"https://scua.library.ucf.edu/repositories/4/resources/9\"\u003eAl Turner, Splash Magazine collection\u003c/extref\u003e.\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Other materials related to theme parks and the tourism industry can be found in the  Disney Ephemera collection , the  George and Anne Millay collection , and the  Al Turner, Splash Magazine collection ."],"scopecontent_html_tesm":["\u003cp\u003eThe Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. \u003c/p\u003e\n","\u003cp\u003eSeries I: Florida, 1900-2013, contains postcards, brochures, flyers, presskits, visitor's guides, maps, and other tourist papers related to theme parks and attractions in the state of Florida. Subseries 1 chiefly contains postcards organized alphabetically by city location, then by subject. Subseries 2 contains postcards from established tourist attractions, arranged alphabetically in boxes and binder sleeves as they were originally received. Subseries 3 contains vertical files of various Florida attractions in original order. Subseries 4 contains brochures and presskits, arranged alphabetically. This series does not contain material for the Walt Disney World resort, which can be found in Series II.\u003c/p\u003e\n","\u003cp\u003eSeries II: United States, 1962-2012, contains collected postcards, brochures, and tourist papers related to theme parks and attractions outside of the state of Florida. Subseries 1 contains vertical files of various American attractions in original order. Subseries 2 and 3 are arranged by like item, then alphabetically. Also of interest is the Disney subseries, which contains records relating to Walt Disney World and Disneyland, as well as financial reports for the Walt Disney Company. The AAA subseries contains guidebooks for the state of Florida and beyond, as well as a number of Rand McNally guides.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["The Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. ","Series I: Florida, 1900-2013, contains postcards, brochures, flyers, presskits, visitor's guides, maps, and other tourist papers related to theme parks and attractions in the state of Florida. Subseries 1 chiefly contains postcards organized alphabetically by city location, then by subject. Subseries 2 contains postcards from established tourist attractions, arranged alphabetically in boxes and binder sleeves as they were originally received. Subseries 3 contains vertical files of various Florida attractions in original order. Subseries 4 contains brochures and presskits, arranged alphabetically. This series does not contain material for the Walt Disney World resort, which can be found in Series II.","Series II: United States, 1962-2012, contains collected postcards, brochures, and tourist papers related to theme parks and attractions outside of the state of Florida. Subseries 1 contains vertical files of various American attractions in original order. Subseries 2 and 3 are arranged by like item, then alphabetically. Also of interest is the Disney subseries, which contains records relating to Walt Disney World and Disneyland, as well as financial reports for the Walt Disney Company. The AAA subseries contains guidebooks for the state of Florida and beyond, as well as a number of Rand McNally guides."],"separatedmaterial_html_tesm":["\u003cp\u003eBooks donated with the Robert H. Brown tourism collection have been cataloged individually. Please search the Library Catalog using the series Robert H. Brown tourism collection.\u003c/p\u003e"],"separatedmaterial_heading_ssm":["Separated Materials"],"separatedmaterial_tesim":["Books donated with the Robert H. Brown tourism collection have been cataloged individually. Please search the Library Catalog using the series Robert H. Brown tourism collection."],"userestrict_html_tesm":["\u003cp\u003eUnpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder.\u003c/p\u003e"],"userestrict_heading_ssm":["Copyright Statement"],"userestrict_tesim":["Unpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder."],"abstract_html_tesm":["\u003cabstract id=\"aspace_21cfff8d77476940979232257b1d9959\"\u003eThe Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. \n\nRobert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism. As of 2024, Brown is retired and currently resides in Ocoee, Florida.\u003c/abstract\u003e"],"abstract_tesim":["The Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. \n\nRobert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism. As of 2024, Brown is retired and currently resides in Ocoee, Florida."],"names_coll_ssim":["Walt Disney Company","Six Flags Theme Parks Inc"],"names_ssim":["UCF Special Collections","Walt Disney Company","Six Flags Theme Parks Inc","Brown, Robert H. (Robert Hugh)"],"corpname_ssim":["UCF Special Collections","Walt Disney Company","Six Flags Theme Parks Inc"],"persname_ssim":["Brown, Robert H. (Robert Hugh)"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":922,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_version_":1879011331377463296,"_root_":"c62033b9da482f42de6f1d29","timestamp":"2026-10-14T08:00:46.958Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/c62033b9da482f42de6f1d29_aspace_15a210352cb086e594c2f4af01a290d0"}},{"id":"0ad31d0d734a437529fecb2c","type":"collection","attributes":{"title":"R.W. Prevatt Papers, 1960-1999","creator":{"id":"https://flvc.lyrasistechnology.org/catalog/0ad31d0d734a437529fecb2c#creator","type":"document_value","attributes":{"value":["Prevatt, R.W."],"label":"Creator"}},"abstract_or_scope":{"id":"https://flvc.lyrasistechnology.org/catalog/0ad31d0d734a437529fecb2c#abstract_or_scope","type":"document_value","attributes":{"value":["\u003cp\u003eThe materials in this collection reflect the subject's work as a professor in the Florida Southern College Citrus Department. Included are class notes and materials, news articles, and reference material. The collection also includes material related to the Hurt Groves in Davenport, FL.\u003c/p\u003e"],"label":"Abstract Or Scope"}},"breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/0ad31d0d734a437529fecb2c#breadcrumbs","type":"document_value","attributes":{"value":[{"id":"0ad31d0d734a437529fecb2c","title_ssm":["R.W. Prevatt Papers"],"title_tesim":["R.W. Prevatt Papers"],"ead_ssi":"0ad31d0d734a437529fecb2c","unitdate_ssm":["1960-1999"],"unitdate_inclusive_ssm":["1960-1999"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["CIT3085","/repositories/3/resources/44"],"text":["CIT3085","/repositories/3/resources/44","R.W. Prevatt Papers, 1960-1999","Prevatt, R. W. (Rubert Waldemar), 1925-2015","Citrus industry--Florida--History","Soils--Florida","Citrus fruits--Fertilization--Florida","Citrus fruits--Diseases and pests--Florida","Pest management--Florida","Freezes--Florida","University of Florida Citrus Experiment Station","Soil Science Foundation (Lakeland, Fla.)","Florida Citrus Mutual","Plant physiology","Herbicides","Spreading decline","Orange--Varieties","Grapefruit--Varieties","Florida Southern College--Faculty.","Slides (photographs)","Correspondence","Reports","Lectures","Maps","Newsletters--Florida ","This collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials","Rubert Waldemar Prevatt was born on May 15, 1925 in Seville, Fla., to Mable and Wally Prevatt at their home which just happened to be located in the middle of a tangerine grove.","His father was a citrus and vegetable grower and Rubert grew up helping in the family's citrus groves along with his three brothers. As a teenager, Rubert was involved in the FFA and 4H clubs, and was chosen as the 1942 Outstanding 4H Member in the State – winning two weeks of camp study on the shores of Lake Michigan – his first trip outside of Florida. He lived in Deland with his aunt for three years in order to attend a larger high school and be better prepared for college, taking several 4H short courses at the University of Florida during the summers, which instilled his interest in Ag Chemistry.","Rubert – which is Swedish for Robert – paid his way through the University of Florida by working with his father farming vegetables, putting out fertilizers, picking, packing and grading fruit, as well as selling it to customers in North Carolina from the back of a pick-up truck. While at the University of Florida, he was a member of the marching Band playing the Baritone and he graduated in 1948 with a B.S. in Agriculture.  He stayed on at the University of Florida to earn his Master's degree in Soil Chemistry, and was responsible for setting up and running the first state soil testing lab there from 1948 to 1951.","In 1951 Rubert took a job with The Doctor Phillips Company in Orlando working for Howard Phillips, one of the owner's sons and a graduate of Harvard University. Rubert was the assistant production manager of the company's groves spanning seven counties and set up the lab for soil analysis in their brand new packinghouse. Howard liked to experiment, and Rubert learned quickly that the job was to \"do what needs to be done, when it has to be done.\" He credits his experience there as the catalyst that gave him the ability to teach throughout the rest of his career, as he learned how the packinghouse ran and experimented in production and fertilization practices in the nursery and groves.","While in Orlando, he was instrumental in helping the state get the DPI Budwood program started and the Doctor Phillips Company was the third grower member in the state to join the new program. He handled all aspects of the program at Dr. Phillips and one of the Valencia trees that he budded while there is still on the certification list.","Another major contribution to the industry was Rubert's experiments on Dancy Tangerines with iron chelating materials and plant nutrition. The groves of central Florida in the early 1950s were loaded with elemental copper that was used for foliar disease control, which unfortunately raised the PH levels in the soil, blocking the absorption of many nutrients to the citrus trees. His work was instrumental to the section on micro-nutrients in IFAS Bulletin 540 regarding fertilizer and fertility for Florida Citrus.","He met his wife Edna, who was attending Rollins College, and they married in 1953, moving the following year to Cornell University so Rubert could pursue his Doctorate in Soil Science. By 1956 Rubert was ready to move back to Florida and he finished his Doctorate in Soil Science in 1959 at the University of Florida. During this time he did more work with Dr. Harry Ford regarding citrus seedlings and their ability to withstand flooding conditions. Rubert's published Ph.D thesis on the subject, which Edna typed, is still cited in citrus literature today.","From 1959 to 1970 Rubert served as Agronomist for International Minerals Corporation (IMC) and was in charge of all research and fertilizer formulations for the Southeast region. When they closed the lab in 1970, Rubert began teaching citrus culture and production at Florida Southern College in Lakeland following the death of Professor William R. Lyle. By the spring of 1971 he was teaching ten different citrus, soils, and horticulture classes with Professor Tom Mack. From 1970 until his retirement in 1999 Rubert became \"Doc\" to hundreds of citrus and horticulture students.","As a professor Dr. Prevatt was a remarkable teacher whose passion and extensive knowledge of citrus and its industry came to life every day in his classes. He was always creative in his instructional plans, classroom or green house programs, inviting guest speakers or directing campus tours. His class was always filled with something new, something exciting… and it was evident that he was excited about what he was doing. It was his passion that had the most impact on all of his students. Dr. Prevatt was also very involved in the private industry; he was a consultant to many and was able to work in stride with other industry leaders to collaborate, innovate and inspire.","Dr. Prevatt was instrumental in creating a very unique citrus program at Florida Southern College. A program where he believed knowledge not only came from a text book but actual hands-on experience. A program where industry leaders were invited to come talk and share their views; a program where students were exposed to every facet of the industry from production, harvesting, packing and marketing; a program where every graduating student had employment waiting for them. And yes, a program where every student learned about the importance of high moral character.","Dr. Prevatt's greatest contribution to the citrus industry was his tireless efforts to train his students in all aspects of the industry. He had developed key relationships with industry leaders during his tenure which created excellent career opportunities for those who graduated from his department. A student could expect both academic and practical instruction in order to become prepared for a career in the citrus industry, as well as numerous opportunities for internships during summer breaks.","His hands-on approach to teaching taught his students how to research, how to think, and to follow their instincts as growers, which gave them the ability to approach future challenges. He made sure his students spent time in the field to experience real time situations and he always said \"the best fertilizer for a grove is footprints.\" His passion for teaching inspired, challenged and motivated hundreds of students to invest their time and efforts in the Florida citrus industry. A true mentor, he followed his students' progress to make sure they were on track, which created bonds that continue to this day","He oversaw the growth of the Citrus and Horticulture Department, including a greenhouse that was funded by a former student.  At one time, over 80 varieties of citrus were planted at Florida Southern College, with many of them cultivated in the greenhouse, thus creating a living lab for his students. In addition, he was instrumental in working with Professor Thomas Mack to bring the Jack Berry Senior Citrus Building to Florida Southern and obtained the Ruth Tyndall Chair Endowment Legacy for the Citrus Department.","Rubert's 29 years of teaching at Florida Southern also resulted in some of the first trips of growers to other citrus growing and marketing areas in the world. During the 1980s Rubert hosted and led educational tours to: Africa, Europe, Brazil, Central America, China, New Zealand and Australia – always taking students and members of the citrus industry with him. He has been a guest professor throughout the world, including London, Egypt and Australia, and has hosted numerous horticultural tour groups on the campus of Florida Southern College.","In addition to citrus, Rubert is an acknowledged expert on roses and is a past director of the American Rose Society. Known as \"Mr. Rose of Lakeland,\" he used the roses as a teaching tool for his soils classes and has lectured on roses across the nation. He also worked closely with Lakeland Mayor Peggy Brown to have Lakeland's public spaces filled with roses.","He has made extraordinary contributions to the citrus industry through his work in fertilizers, in the nursery and most especially in the instructional teachings, guidance and hands on leadership that has molded many of today's industry leaders, as his students now manage more than 60% of the state's Citrus acres. In life, one can look back and they may only be able to name a handful of people who were truly a great influence in their lives. Dr. Prevatt was one of those people who touched many lives, leaving a legacy that will be felt far into the future of the Florida citrus industry.","Rubert W. Prevatt died on April 13, 2015 in Lakeland.","The materials in this collection reflect the subject's work as a professor in the Florida Southern College Citrus Department. Included are class notes and materials, news articles, and reference material. The collection also includes material related to the Hurt Groves in Davenport, FL.","The R.W. Prevatt Papers are owned by Florida Southern College. This collection is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).","Thomas B. Mack Florida Citrus Archives","Prevatt, R.W.","English"],"unitid_tesim":["CIT3085","/repositories/3/resources/44"],"normalized_date_ssm":["1960-1999"],"normalized_title_ssm":["R.W. Prevatt Papers, 1960-1999"],"collection_title_tesim":["R.W. Prevatt Papers, 1960-1999"],"collection_ssim":["R.W. Prevatt Papers, 1960-1999"],"repository_ssm":["Thomas B. Mack Florida Citrus Archives"],"repository_ssim":["Thomas B. Mack Florida Citrus Archives"],"creator_ssm":["Prevatt, R.W."],"creator_ssim":["Prevatt, R.W."],"creator_persname_ssim":["Prevatt, R.W."],"creators_ssim":["Prevatt, R.W."],"access_terms_ssm":["The R.W. Prevatt Papers are owned by Florida Southern College. This collection is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s)."],"acqinfo_ssim":["In is unknown when these materials were donated to the Thomas Mack Citrus Archives. The materials existed in the collection prior to the opening of the McKay Archives in 2009."],"access_subjects_ssim":["Prevatt, R. W. (Rubert Waldemar), 1925-2015","Citrus industry--Florida--History","Soils--Florida","Citrus fruits--Fertilization--Florida","Citrus fruits--Diseases and pests--Florida","Pest management--Florida","Freezes--Florida","University of Florida Citrus Experiment Station","Soil Science Foundation (Lakeland, Fla.)","Florida Citrus Mutual","Plant physiology","Herbicides","Spreading decline","Orange--Varieties","Grapefruit--Varieties","Florida Southern College--Faculty.","Slides (photographs)","Correspondence","Reports","Lectures","Maps","Newsletters--Florida "],"access_subjects_ssm":["Prevatt, R. W. (Rubert Waldemar), 1925-2015","Citrus industry--Florida--History","Soils--Florida","Citrus fruits--Fertilization--Florida","Citrus fruits--Diseases and pests--Florida","Pest management--Florida","Freezes--Florida","University of Florida Citrus Experiment Station","Soil Science Foundation (Lakeland, Fla.)","Florida Citrus Mutual","Plant physiology","Herbicides","Spreading decline","Orange--Varieties","Grapefruit--Varieties","Florida Southern College--Faculty.","Slides (photographs)","Correspondence","Reports","Lectures","Maps","Newsletters--Florida "],"has_online_content_ssim":["false"],"extent_ssm":["1.5 Linear Feet 3 legal size archival containers; 1 slide box; several books"],"extent_tesim":["1.5 Linear Feet 3 legal size archival containers; 1 slide box; several books"],"genreform_ssim":["Slides (photographs)","Correspondence","Reports","Lectures","Maps","Newsletters--Florida "],"date_range_isim":[1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999],"accessrestrict_html_tesm":["\u003cp\u003eThis collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["This collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials"],"bioghist_html_tesm":["\u003cp\u003eRubert Waldemar Prevatt was born on May 15, 1925 in Seville, Fla., to Mable and Wally Prevatt at their home which just happened to be located in the middle of a tangerine grove.\u003c/p\u003e\n","\u003cp\u003eHis father was a citrus and vegetable grower and Rubert grew up helping in the family's citrus groves along with his three brothers. As a teenager, Rubert was involved in the FFA and 4H clubs, and was chosen as the 1942 Outstanding 4H Member in the State \u0026#x2013; winning two weeks of camp study on the shores of Lake Michigan \u0026#x2013; his first trip outside of Florida. He lived in Deland with his aunt for three years in order to attend a larger high school and be better prepared for college, taking several 4H short courses at the University of Florida during the summers, which instilled his interest in Ag Chemistry.\u003c/p\u003e\n","\u003cp\u003eRubert \u0026#x2013; which is Swedish for Robert \u0026#x2013; paid his way through the University of Florida by working with his father farming vegetables, putting out fertilizers, picking, packing and grading fruit, as well as selling it to customers in North Carolina from the back of a pick-up truck. While at the University of Florida, he was a member of the marching Band playing the Baritone and he graduated in 1948 with a B.S. in Agriculture.  He stayed on at the University of Florida to earn his Master's degree in Soil Chemistry, and was responsible for setting up and running the first state soil testing lab there from 1948 to 1951.\u003c/p\u003e\n","\u003cp\u003eIn 1951 Rubert took a job with The Doctor Phillips Company in Orlando working for Howard Phillips, one of the owner's sons and a graduate of Harvard University. Rubert was the assistant production manager of the company's groves spanning seven counties and set up the lab for soil analysis in their brand new packinghouse. Howard liked to experiment, and Rubert learned quickly that the job was to \"do what needs to be done, when it has to be done.\" He credits his experience there as the catalyst that gave him the ability to teach throughout the rest of his career, as he learned how the packinghouse ran and experimented in production and fertilization practices in the nursery and groves.\u003c/p\u003e\n","\u003cp\u003eWhile in Orlando, he was instrumental in helping the state get the DPI Budwood program started and the Doctor Phillips Company was the third grower member in the state to join the new program. He handled all aspects of the program at Dr. Phillips and one of the Valencia trees that he budded while there is still on the certification list.\u003c/p\u003e\n","\u003cp\u003eAnother major contribution to the industry was Rubert's experiments on Dancy Tangerines with iron chelating materials and plant nutrition. The groves of central Florida in the early 1950s were loaded with elemental copper that was used for foliar disease control, which unfortunately raised the PH levels in the soil, blocking the absorption of many nutrients to the citrus trees. His work was instrumental to the section on micro-nutrients in IFAS Bulletin 540 regarding fertilizer and fertility for Florida Citrus.\u003c/p\u003e\n","\u003cp\u003eHe met his wife Edna, who was attending Rollins College, and they married in 1953, moving the following year to Cornell University so Rubert could pursue his Doctorate in Soil Science. By 1956 Rubert was ready to move back to Florida and he finished his Doctorate in Soil Science in 1959 at the University of Florida. During this time he did more work with Dr. Harry Ford regarding citrus seedlings and their ability to withstand flooding conditions. Rubert's published Ph.D thesis on the subject, which Edna typed, is still cited in citrus literature today.\u003c/p\u003e\n","\u003cp\u003eFrom 1959 to 1970 Rubert served as Agronomist for International Minerals Corporation (IMC) and was in charge of all research and fertilizer formulations for the Southeast region. When they closed the lab in 1970, Rubert began teaching citrus culture and production at Florida Southern College in Lakeland following the death of Professor William R. Lyle. By the spring of 1971 he was teaching ten different citrus, soils, and horticulture classes with Professor Tom Mack. From 1970 until his retirement in 1999 Rubert became \"Doc\" to hundreds of citrus and horticulture students.\u003c/p\u003e\n","\u003cp\u003eAs a professor Dr. Prevatt was a remarkable teacher whose passion and extensive knowledge of citrus and its industry came to life every day in his classes. He was always creative in his instructional plans, classroom or green house programs, inviting guest speakers or directing campus tours. His class was always filled with something new, something exciting\u0026#x2026; and it was evident that he was excited about what he was doing. It was his passion that had the most impact on all of his students. Dr. Prevatt was also very involved in the private industry; he was a consultant to many and was able to work in stride with other industry leaders to collaborate, innovate and inspire.\u003c/p\u003e\n","\u003cp\u003eDr. Prevatt was instrumental in creating a very unique citrus program at Florida Southern College. A program where he believed knowledge not only came from a text book but actual hands-on experience. A program where industry leaders were invited to come talk and share their views; a program where students were exposed to every facet of the industry from production, harvesting, packing and marketing; a program where every graduating student had employment waiting for them. And yes, a program where every student learned about the importance of high moral character.\u003c/p\u003e\n","\u003cp\u003eDr. Prevatt's greatest contribution to the citrus industry was his tireless efforts to train his students in all aspects of the industry. He had developed key relationships with industry leaders during his tenure which created excellent career opportunities for those who graduated from his department. A student could expect both academic and practical instruction in order to become prepared for a career in the citrus industry, as well as numerous opportunities for internships during summer breaks.\u003c/p\u003e\n","\u003cp\u003eHis hands-on approach to teaching taught his students how to research, how to think, and to follow their instincts as growers, which gave them the ability to approach future challenges. He made sure his students spent time in the field to experience real time situations and he always said \"the best fertilizer for a grove is footprints.\" His passion for teaching inspired, challenged and motivated hundreds of students to invest their time and efforts in the Florida citrus industry. A true mentor, he followed his students' progress to make sure they were on track, which created bonds that continue to this day\u003c/p\u003e\n","\u003cp\u003eHe oversaw the growth of the Citrus and Horticulture Department, including a greenhouse that was funded by a former student.  At one time, over 80 varieties of citrus were planted at Florida Southern College, with many of them cultivated in the greenhouse, thus creating a living lab for his students. In addition, he was instrumental in working with Professor Thomas Mack to bring the Jack Berry Senior Citrus Building to Florida Southern and obtained the Ruth Tyndall Chair Endowment Legacy for the Citrus Department.\u003c/p\u003e\n","\u003cp\u003eRubert's 29 years of teaching at Florida Southern also resulted in some of the first trips of growers to other citrus growing and marketing areas in the world. During the 1980s Rubert hosted and led educational tours to: Africa, Europe, Brazil, Central America, China, New Zealand and Australia \u0026#x2013; always taking students and members of the citrus industry with him. He has been a guest professor throughout the world, including London, Egypt and Australia, and has hosted numerous horticultural tour groups on the campus of Florida Southern College.\u003c/p\u003e\n","\u003cp\u003eIn addition to citrus, Rubert is an acknowledged expert on roses and is a past director of the American Rose Society. Known as \"Mr. Rose of Lakeland,\" he used the roses as a teaching tool for his soils classes and has lectured on roses across the nation. He also worked closely with Lakeland Mayor Peggy Brown to have Lakeland's public spaces filled with roses.\u003c/p\u003e\n","\u003cp\u003eHe has made extraordinary contributions to the citrus industry through his work in fertilizers, in the nursery and most especially in the instructional teachings, guidance and hands on leadership that has molded many of today's industry leaders, as his students now manage more than 60% of the state's Citrus acres. In life, one can look back and they may only be able to name a handful of people who were truly a great influence in their lives. Dr. Prevatt was one of those people who touched many lives, leaving a legacy that will be felt far into the future of the Florida citrus industry.\u003c/p\u003e\n","\u003cp\u003eRubert W. Prevatt died on April 13, 2015 in Lakeland.\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical / Historical"],"bioghist_tesim":["Rubert Waldemar Prevatt was born on May 15, 1925 in Seville, Fla., to Mable and Wally Prevatt at their home which just happened to be located in the middle of a tangerine grove.","His father was a citrus and vegetable grower and Rubert grew up helping in the family's citrus groves along with his three brothers. As a teenager, Rubert was involved in the FFA and 4H clubs, and was chosen as the 1942 Outstanding 4H Member in the State – winning two weeks of camp study on the shores of Lake Michigan – his first trip outside of Florida. He lived in Deland with his aunt for three years in order to attend a larger high school and be better prepared for college, taking several 4H short courses at the University of Florida during the summers, which instilled his interest in Ag Chemistry.","Rubert – which is Swedish for Robert – paid his way through the University of Florida by working with his father farming vegetables, putting out fertilizers, picking, packing and grading fruit, as well as selling it to customers in North Carolina from the back of a pick-up truck. While at the University of Florida, he was a member of the marching Band playing the Baritone and he graduated in 1948 with a B.S. in Agriculture.  He stayed on at the University of Florida to earn his Master's degree in Soil Chemistry, and was responsible for setting up and running the first state soil testing lab there from 1948 to 1951.","In 1951 Rubert took a job with The Doctor Phillips Company in Orlando working for Howard Phillips, one of the owner's sons and a graduate of Harvard University. Rubert was the assistant production manager of the company's groves spanning seven counties and set up the lab for soil analysis in their brand new packinghouse. Howard liked to experiment, and Rubert learned quickly that the job was to \"do what needs to be done, when it has to be done.\" He credits his experience there as the catalyst that gave him the ability to teach throughout the rest of his career, as he learned how the packinghouse ran and experimented in production and fertilization practices in the nursery and groves.","While in Orlando, he was instrumental in helping the state get the DPI Budwood program started and the Doctor Phillips Company was the third grower member in the state to join the new program. He handled all aspects of the program at Dr. Phillips and one of the Valencia trees that he budded while there is still on the certification list.","Another major contribution to the industry was Rubert's experiments on Dancy Tangerines with iron chelating materials and plant nutrition. The groves of central Florida in the early 1950s were loaded with elemental copper that was used for foliar disease control, which unfortunately raised the PH levels in the soil, blocking the absorption of many nutrients to the citrus trees. His work was instrumental to the section on micro-nutrients in IFAS Bulletin 540 regarding fertilizer and fertility for Florida Citrus.","He met his wife Edna, who was attending Rollins College, and they married in 1953, moving the following year to Cornell University so Rubert could pursue his Doctorate in Soil Science. By 1956 Rubert was ready to move back to Florida and he finished his Doctorate in Soil Science in 1959 at the University of Florida. During this time he did more work with Dr. Harry Ford regarding citrus seedlings and their ability to withstand flooding conditions. Rubert's published Ph.D thesis on the subject, which Edna typed, is still cited in citrus literature today.","From 1959 to 1970 Rubert served as Agronomist for International Minerals Corporation (IMC) and was in charge of all research and fertilizer formulations for the Southeast region. When they closed the lab in 1970, Rubert began teaching citrus culture and production at Florida Southern College in Lakeland following the death of Professor William R. Lyle. By the spring of 1971 he was teaching ten different citrus, soils, and horticulture classes with Professor Tom Mack. From 1970 until his retirement in 1999 Rubert became \"Doc\" to hundreds of citrus and horticulture students.","As a professor Dr. Prevatt was a remarkable teacher whose passion and extensive knowledge of citrus and its industry came to life every day in his classes. He was always creative in his instructional plans, classroom or green house programs, inviting guest speakers or directing campus tours. His class was always filled with something new, something exciting… and it was evident that he was excited about what he was doing. It was his passion that had the most impact on all of his students. Dr. Prevatt was also very involved in the private industry; he was a consultant to many and was able to work in stride with other industry leaders to collaborate, innovate and inspire.","Dr. Prevatt was instrumental in creating a very unique citrus program at Florida Southern College. A program where he believed knowledge not only came from a text book but actual hands-on experience. A program where industry leaders were invited to come talk and share their views; a program where students were exposed to every facet of the industry from production, harvesting, packing and marketing; a program where every graduating student had employment waiting for them. And yes, a program where every student learned about the importance of high moral character.","Dr. Prevatt's greatest contribution to the citrus industry was his tireless efforts to train his students in all aspects of the industry. He had developed key relationships with industry leaders during his tenure which created excellent career opportunities for those who graduated from his department. A student could expect both academic and practical instruction in order to become prepared for a career in the citrus industry, as well as numerous opportunities for internships during summer breaks.","His hands-on approach to teaching taught his students how to research, how to think, and to follow their instincts as growers, which gave them the ability to approach future challenges. He made sure his students spent time in the field to experience real time situations and he always said \"the best fertilizer for a grove is footprints.\" His passion for teaching inspired, challenged and motivated hundreds of students to invest their time and efforts in the Florida citrus industry. A true mentor, he followed his students' progress to make sure they were on track, which created bonds that continue to this day","He oversaw the growth of the Citrus and Horticulture Department, including a greenhouse that was funded by a former student.  At one time, over 80 varieties of citrus were planted at Florida Southern College, with many of them cultivated in the greenhouse, thus creating a living lab for his students. In addition, he was instrumental in working with Professor Thomas Mack to bring the Jack Berry Senior Citrus Building to Florida Southern and obtained the Ruth Tyndall Chair Endowment Legacy for the Citrus Department.","Rubert's 29 years of teaching at Florida Southern also resulted in some of the first trips of growers to other citrus growing and marketing areas in the world. During the 1980s Rubert hosted and led educational tours to: Africa, Europe, Brazil, Central America, China, New Zealand and Australia – always taking students and members of the citrus industry with him. He has been a guest professor throughout the world, including London, Egypt and Australia, and has hosted numerous horticultural tour groups on the campus of Florida Southern College.","In addition to citrus, Rubert is an acknowledged expert on roses and is a past director of the American Rose Society. Known as \"Mr. Rose of Lakeland,\" he used the roses as a teaching tool for his soils classes and has lectured on roses across the nation. He also worked closely with Lakeland Mayor Peggy Brown to have Lakeland's public spaces filled with roses.","He has made extraordinary contributions to the citrus industry through his work in fertilizers, in the nursery and most especially in the instructional teachings, guidance and hands on leadership that has molded many of today's industry leaders, as his students now manage more than 60% of the state's Citrus acres. In life, one can look back and they may only be able to name a handful of people who were truly a great influence in their lives. Dr. Prevatt was one of those people who touched many lives, leaving a legacy that will be felt far into the future of the Florida citrus industry.","Rubert W. Prevatt died on April 13, 2015 in Lakeland."],"scopecontent_html_tesm":["\u003cp\u003eThe materials in this collection reflect the subject's work as a professor in the Florida Southern College Citrus Department. Included are class notes and materials, news articles, and reference material. The collection also includes material related to the Hurt Groves in Davenport, FL.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["The materials in this collection reflect the subject's work as a professor in the Florida Southern College Citrus Department. Included are class notes and materials, news articles, and reference material. The collection also includes material related to the Hurt Groves in Davenport, FL."],"userestrict_html_tesm":["\u003cp\u003eThe R.W. Prevatt Papers are owned by Florida Southern College. This collection is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["The R.W. Prevatt Papers are owned by Florida Southern College. This collection is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s)."],"names_ssim":["Thomas B. Mack Florida Citrus Archives","Prevatt, R.W."],"corpname_ssim":["Thomas B. Mack Florida Citrus Archives"],"persname_ssim":["Prevatt, R.W."],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":35,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"0ad31d0d734a437529fecb2c","timestamp":"2026-07-09T02:31:39.950Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"0ad31d0d734a437529fecb2c","title_ssm":["R.W. Prevatt Papers"],"title_tesim":["R.W. Prevatt Papers"],"ead_ssi":"0ad31d0d734a437529fecb2c","unitdate_ssm":["1960-1999"],"unitdate_inclusive_ssm":["1960-1999"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["CIT3085","/repositories/3/resources/44"],"text":["CIT3085","/repositories/3/resources/44","R.W. Prevatt Papers, 1960-1999","Prevatt, R. W. (Rubert Waldemar), 1925-2015","Citrus industry--Florida--History","Soils--Florida","Citrus fruits--Fertilization--Florida","Citrus fruits--Diseases and pests--Florida","Pest management--Florida","Freezes--Florida","University of Florida Citrus Experiment Station","Soil Science Foundation (Lakeland, Fla.)","Florida Citrus Mutual","Plant physiology","Herbicides","Spreading decline","Orange--Varieties","Grapefruit--Varieties","Florida Southern College--Faculty.","Slides (photographs)","Correspondence","Reports","Lectures","Maps","Newsletters--Florida ","This collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials","Rubert Waldemar Prevatt was born on May 15, 1925 in Seville, Fla., to Mable and Wally Prevatt at their home which just happened to be located in the middle of a tangerine grove.","His father was a citrus and vegetable grower and Rubert grew up helping in the family's citrus groves along with his three brothers. As a teenager, Rubert was involved in the FFA and 4H clubs, and was chosen as the 1942 Outstanding 4H Member in the State – winning two weeks of camp study on the shores of Lake Michigan – his first trip outside of Florida. He lived in Deland with his aunt for three years in order to attend a larger high school and be better prepared for college, taking several 4H short courses at the University of Florida during the summers, which instilled his interest in Ag Chemistry.","Rubert – which is Swedish for Robert – paid his way through the University of Florida by working with his father farming vegetables, putting out fertilizers, picking, packing and grading fruit, as well as selling it to customers in North Carolina from the back of a pick-up truck. While at the University of Florida, he was a member of the marching Band playing the Baritone and he graduated in 1948 with a B.S. in Agriculture.  He stayed on at the University of Florida to earn his Master's degree in Soil Chemistry, and was responsible for setting up and running the first state soil testing lab there from 1948 to 1951.","In 1951 Rubert took a job with The Doctor Phillips Company in Orlando working for Howard Phillips, one of the owner's sons and a graduate of Harvard University. Rubert was the assistant production manager of the company's groves spanning seven counties and set up the lab for soil analysis in their brand new packinghouse. Howard liked to experiment, and Rubert learned quickly that the job was to \"do what needs to be done, when it has to be done.\" He credits his experience there as the catalyst that gave him the ability to teach throughout the rest of his career, as he learned how the packinghouse ran and experimented in production and fertilization practices in the nursery and groves.","While in Orlando, he was instrumental in helping the state get the DPI Budwood program started and the Doctor Phillips Company was the third grower member in the state to join the new program. He handled all aspects of the program at Dr. Phillips and one of the Valencia trees that he budded while there is still on the certification list.","Another major contribution to the industry was Rubert's experiments on Dancy Tangerines with iron chelating materials and plant nutrition. The groves of central Florida in the early 1950s were loaded with elemental copper that was used for foliar disease control, which unfortunately raised the PH levels in the soil, blocking the absorption of many nutrients to the citrus trees. His work was instrumental to the section on micro-nutrients in IFAS Bulletin 540 regarding fertilizer and fertility for Florida Citrus.","He met his wife Edna, who was attending Rollins College, and they married in 1953, moving the following year to Cornell University so Rubert could pursue his Doctorate in Soil Science. By 1956 Rubert was ready to move back to Florida and he finished his Doctorate in Soil Science in 1959 at the University of Florida. During this time he did more work with Dr. Harry Ford regarding citrus seedlings and their ability to withstand flooding conditions. Rubert's published Ph.D thesis on the subject, which Edna typed, is still cited in citrus literature today.","From 1959 to 1970 Rubert served as Agronomist for International Minerals Corporation (IMC) and was in charge of all research and fertilizer formulations for the Southeast region. When they closed the lab in 1970, Rubert began teaching citrus culture and production at Florida Southern College in Lakeland following the death of Professor William R. Lyle. By the spring of 1971 he was teaching ten different citrus, soils, and horticulture classes with Professor Tom Mack. From 1970 until his retirement in 1999 Rubert became \"Doc\" to hundreds of citrus and horticulture students.","As a professor Dr. Prevatt was a remarkable teacher whose passion and extensive knowledge of citrus and its industry came to life every day in his classes. He was always creative in his instructional plans, classroom or green house programs, inviting guest speakers or directing campus tours. His class was always filled with something new, something exciting… and it was evident that he was excited about what he was doing. It was his passion that had the most impact on all of his students. Dr. Prevatt was also very involved in the private industry; he was a consultant to many and was able to work in stride with other industry leaders to collaborate, innovate and inspire.","Dr. Prevatt was instrumental in creating a very unique citrus program at Florida Southern College. A program where he believed knowledge not only came from a text book but actual hands-on experience. A program where industry leaders were invited to come talk and share their views; a program where students were exposed to every facet of the industry from production, harvesting, packing and marketing; a program where every graduating student had employment waiting for them. And yes, a program where every student learned about the importance of high moral character.","Dr. Prevatt's greatest contribution to the citrus industry was his tireless efforts to train his students in all aspects of the industry. He had developed key relationships with industry leaders during his tenure which created excellent career opportunities for those who graduated from his department. A student could expect both academic and practical instruction in order to become prepared for a career in the citrus industry, as well as numerous opportunities for internships during summer breaks.","His hands-on approach to teaching taught his students how to research, how to think, and to follow their instincts as growers, which gave them the ability to approach future challenges. He made sure his students spent time in the field to experience real time situations and he always said \"the best fertilizer for a grove is footprints.\" His passion for teaching inspired, challenged and motivated hundreds of students to invest their time and efforts in the Florida citrus industry. A true mentor, he followed his students' progress to make sure they were on track, which created bonds that continue to this day","He oversaw the growth of the Citrus and Horticulture Department, including a greenhouse that was funded by a former student.  At one time, over 80 varieties of citrus were planted at Florida Southern College, with many of them cultivated in the greenhouse, thus creating a living lab for his students. In addition, he was instrumental in working with Professor Thomas Mack to bring the Jack Berry Senior Citrus Building to Florida Southern and obtained the Ruth Tyndall Chair Endowment Legacy for the Citrus Department.","Rubert's 29 years of teaching at Florida Southern also resulted in some of the first trips of growers to other citrus growing and marketing areas in the world. During the 1980s Rubert hosted and led educational tours to: Africa, Europe, Brazil, Central America, China, New Zealand and Australia – always taking students and members of the citrus industry with him. He has been a guest professor throughout the world, including London, Egypt and Australia, and has hosted numerous horticultural tour groups on the campus of Florida Southern College.","In addition to citrus, Rubert is an acknowledged expert on roses and is a past director of the American Rose Society. Known as \"Mr. Rose of Lakeland,\" he used the roses as a teaching tool for his soils classes and has lectured on roses across the nation. He also worked closely with Lakeland Mayor Peggy Brown to have Lakeland's public spaces filled with roses.","He has made extraordinary contributions to the citrus industry through his work in fertilizers, in the nursery and most especially in the instructional teachings, guidance and hands on leadership that has molded many of today's industry leaders, as his students now manage more than 60% of the state's Citrus acres. In life, one can look back and they may only be able to name a handful of people who were truly a great influence in their lives. Dr. Prevatt was one of those people who touched many lives, leaving a legacy that will be felt far into the future of the Florida citrus industry.","Rubert W. Prevatt died on April 13, 2015 in Lakeland.","The materials in this collection reflect the subject's work as a professor in the Florida Southern College Citrus Department. Included are class notes and materials, news articles, and reference material. The collection also includes material related to the Hurt Groves in Davenport, FL.","The R.W. Prevatt Papers are owned by Florida Southern College. This collection is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).","Thomas B. Mack Florida Citrus Archives","Prevatt, R.W.","English"],"unitid_tesim":["CIT3085","/repositories/3/resources/44"],"normalized_date_ssm":["1960-1999"],"normalized_title_ssm":["R.W. Prevatt Papers, 1960-1999"],"collection_title_tesim":["R.W. Prevatt Papers, 1960-1999"],"collection_ssim":["R.W. Prevatt Papers, 1960-1999"],"repository_ssm":["Thomas B. Mack Florida Citrus Archives"],"repository_ssim":["Thomas B. Mack Florida Citrus Archives"],"creator_ssm":["Prevatt, R.W."],"creator_ssim":["Prevatt, R.W."],"creator_persname_ssim":["Prevatt, R.W."],"creators_ssim":["Prevatt, R.W."],"access_terms_ssm":["The R.W. Prevatt Papers are owned by Florida Southern College. This collection is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s)."],"acqinfo_ssim":["In is unknown when these materials were donated to the Thomas Mack Citrus Archives. The materials existed in the collection prior to the opening of the McKay Archives in 2009."],"access_subjects_ssim":["Prevatt, R. W. (Rubert Waldemar), 1925-2015","Citrus industry--Florida--History","Soils--Florida","Citrus fruits--Fertilization--Florida","Citrus fruits--Diseases and pests--Florida","Pest management--Florida","Freezes--Florida","University of Florida Citrus Experiment Station","Soil Science Foundation (Lakeland, Fla.)","Florida Citrus Mutual","Plant physiology","Herbicides","Spreading decline","Orange--Varieties","Grapefruit--Varieties","Florida Southern College--Faculty.","Slides (photographs)","Correspondence","Reports","Lectures","Maps","Newsletters--Florida "],"access_subjects_ssm":["Prevatt, R. W. (Rubert Waldemar), 1925-2015","Citrus industry--Florida--History","Soils--Florida","Citrus fruits--Fertilization--Florida","Citrus fruits--Diseases and pests--Florida","Pest management--Florida","Freezes--Florida","University of Florida Citrus Experiment Station","Soil Science Foundation (Lakeland, Fla.)","Florida Citrus Mutual","Plant physiology","Herbicides","Spreading decline","Orange--Varieties","Grapefruit--Varieties","Florida Southern College--Faculty.","Slides (photographs)","Correspondence","Reports","Lectures","Maps","Newsletters--Florida "],"has_online_content_ssim":["false"],"extent_ssm":["1.5 Linear Feet 3 legal size archival containers; 1 slide box; several books"],"extent_tesim":["1.5 Linear Feet 3 legal size archival containers; 1 slide box; several books"],"genreform_ssim":["Slides (photographs)","Correspondence","Reports","Lectures","Maps","Newsletters--Florida "],"date_range_isim":[1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999],"accessrestrict_html_tesm":["\u003cp\u003eThis collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["This collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials"],"bioghist_html_tesm":["\u003cp\u003eRubert Waldemar Prevatt was born on May 15, 1925 in Seville, Fla., to Mable and Wally Prevatt at their home which just happened to be located in the middle of a tangerine grove.\u003c/p\u003e\n","\u003cp\u003eHis father was a citrus and vegetable grower and Rubert grew up helping in the family's citrus groves along with his three brothers. As a teenager, Rubert was involved in the FFA and 4H clubs, and was chosen as the 1942 Outstanding 4H Member in the State \u0026#x2013; winning two weeks of camp study on the shores of Lake Michigan \u0026#x2013; his first trip outside of Florida. He lived in Deland with his aunt for three years in order to attend a larger high school and be better prepared for college, taking several 4H short courses at the University of Florida during the summers, which instilled his interest in Ag Chemistry.\u003c/p\u003e\n","\u003cp\u003eRubert \u0026#x2013; which is Swedish for Robert \u0026#x2013; paid his way through the University of Florida by working with his father farming vegetables, putting out fertilizers, picking, packing and grading fruit, as well as selling it to customers in North Carolina from the back of a pick-up truck. While at the University of Florida, he was a member of the marching Band playing the Baritone and he graduated in 1948 with a B.S. in Agriculture.  He stayed on at the University of Florida to earn his Master's degree in Soil Chemistry, and was responsible for setting up and running the first state soil testing lab there from 1948 to 1951.\u003c/p\u003e\n","\u003cp\u003eIn 1951 Rubert took a job with The Doctor Phillips Company in Orlando working for Howard Phillips, one of the owner's sons and a graduate of Harvard University. Rubert was the assistant production manager of the company's groves spanning seven counties and set up the lab for soil analysis in their brand new packinghouse. Howard liked to experiment, and Rubert learned quickly that the job was to \"do what needs to be done, when it has to be done.\" He credits his experience there as the catalyst that gave him the ability to teach throughout the rest of his career, as he learned how the packinghouse ran and experimented in production and fertilization practices in the nursery and groves.\u003c/p\u003e\n","\u003cp\u003eWhile in Orlando, he was instrumental in helping the state get the DPI Budwood program started and the Doctor Phillips Company was the third grower member in the state to join the new program. He handled all aspects of the program at Dr. Phillips and one of the Valencia trees that he budded while there is still on the certification list.\u003c/p\u003e\n","\u003cp\u003eAnother major contribution to the industry was Rubert's experiments on Dancy Tangerines with iron chelating materials and plant nutrition. The groves of central Florida in the early 1950s were loaded with elemental copper that was used for foliar disease control, which unfortunately raised the PH levels in the soil, blocking the absorption of many nutrients to the citrus trees. His work was instrumental to the section on micro-nutrients in IFAS Bulletin 540 regarding fertilizer and fertility for Florida Citrus.\u003c/p\u003e\n","\u003cp\u003eHe met his wife Edna, who was attending Rollins College, and they married in 1953, moving the following year to Cornell University so Rubert could pursue his Doctorate in Soil Science. By 1956 Rubert was ready to move back to Florida and he finished his Doctorate in Soil Science in 1959 at the University of Florida. During this time he did more work with Dr. Harry Ford regarding citrus seedlings and their ability to withstand flooding conditions. Rubert's published Ph.D thesis on the subject, which Edna typed, is still cited in citrus literature today.\u003c/p\u003e\n","\u003cp\u003eFrom 1959 to 1970 Rubert served as Agronomist for International Minerals Corporation (IMC) and was in charge of all research and fertilizer formulations for the Southeast region. When they closed the lab in 1970, Rubert began teaching citrus culture and production at Florida Southern College in Lakeland following the death of Professor William R. Lyle. By the spring of 1971 he was teaching ten different citrus, soils, and horticulture classes with Professor Tom Mack. From 1970 until his retirement in 1999 Rubert became \"Doc\" to hundreds of citrus and horticulture students.\u003c/p\u003e\n","\u003cp\u003eAs a professor Dr. Prevatt was a remarkable teacher whose passion and extensive knowledge of citrus and its industry came to life every day in his classes. He was always creative in his instructional plans, classroom or green house programs, inviting guest speakers or directing campus tours. His class was always filled with something new, something exciting\u0026#x2026; and it was evident that he was excited about what he was doing. It was his passion that had the most impact on all of his students. Dr. Prevatt was also very involved in the private industry; he was a consultant to many and was able to work in stride with other industry leaders to collaborate, innovate and inspire.\u003c/p\u003e\n","\u003cp\u003eDr. Prevatt was instrumental in creating a very unique citrus program at Florida Southern College. A program where he believed knowledge not only came from a text book but actual hands-on experience. A program where industry leaders were invited to come talk and share their views; a program where students were exposed to every facet of the industry from production, harvesting, packing and marketing; a program where every graduating student had employment waiting for them. And yes, a program where every student learned about the importance of high moral character.\u003c/p\u003e\n","\u003cp\u003eDr. Prevatt's greatest contribution to the citrus industry was his tireless efforts to train his students in all aspects of the industry. He had developed key relationships with industry leaders during his tenure which created excellent career opportunities for those who graduated from his department. A student could expect both academic and practical instruction in order to become prepared for a career in the citrus industry, as well as numerous opportunities for internships during summer breaks.\u003c/p\u003e\n","\u003cp\u003eHis hands-on approach to teaching taught his students how to research, how to think, and to follow their instincts as growers, which gave them the ability to approach future challenges. He made sure his students spent time in the field to experience real time situations and he always said \"the best fertilizer for a grove is footprints.\" His passion for teaching inspired, challenged and motivated hundreds of students to invest their time and efforts in the Florida citrus industry. A true mentor, he followed his students' progress to make sure they were on track, which created bonds that continue to this day\u003c/p\u003e\n","\u003cp\u003eHe oversaw the growth of the Citrus and Horticulture Department, including a greenhouse that was funded by a former student.  At one time, over 80 varieties of citrus were planted at Florida Southern College, with many of them cultivated in the greenhouse, thus creating a living lab for his students. In addition, he was instrumental in working with Professor Thomas Mack to bring the Jack Berry Senior Citrus Building to Florida Southern and obtained the Ruth Tyndall Chair Endowment Legacy for the Citrus Department.\u003c/p\u003e\n","\u003cp\u003eRubert's 29 years of teaching at Florida Southern also resulted in some of the first trips of growers to other citrus growing and marketing areas in the world. During the 1980s Rubert hosted and led educational tours to: Africa, Europe, Brazil, Central America, China, New Zealand and Australia \u0026#x2013; always taking students and members of the citrus industry with him. He has been a guest professor throughout the world, including London, Egypt and Australia, and has hosted numerous horticultural tour groups on the campus of Florida Southern College.\u003c/p\u003e\n","\u003cp\u003eIn addition to citrus, Rubert is an acknowledged expert on roses and is a past director of the American Rose Society. Known as \"Mr. Rose of Lakeland,\" he used the roses as a teaching tool for his soils classes and has lectured on roses across the nation. He also worked closely with Lakeland Mayor Peggy Brown to have Lakeland's public spaces filled with roses.\u003c/p\u003e\n","\u003cp\u003eHe has made extraordinary contributions to the citrus industry through his work in fertilizers, in the nursery and most especially in the instructional teachings, guidance and hands on leadership that has molded many of today's industry leaders, as his students now manage more than 60% of the state's Citrus acres. In life, one can look back and they may only be able to name a handful of people who were truly a great influence in their lives. Dr. Prevatt was one of those people who touched many lives, leaving a legacy that will be felt far into the future of the Florida citrus industry.\u003c/p\u003e\n","\u003cp\u003eRubert W. Prevatt died on April 13, 2015 in Lakeland.\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical / Historical"],"bioghist_tesim":["Rubert Waldemar Prevatt was born on May 15, 1925 in Seville, Fla., to Mable and Wally Prevatt at their home which just happened to be located in the middle of a tangerine grove.","His father was a citrus and vegetable grower and Rubert grew up helping in the family's citrus groves along with his three brothers. As a teenager, Rubert was involved in the FFA and 4H clubs, and was chosen as the 1942 Outstanding 4H Member in the State – winning two weeks of camp study on the shores of Lake Michigan – his first trip outside of Florida. He lived in Deland with his aunt for three years in order to attend a larger high school and be better prepared for college, taking several 4H short courses at the University of Florida during the summers, which instilled his interest in Ag Chemistry.","Rubert – which is Swedish for Robert – paid his way through the University of Florida by working with his father farming vegetables, putting out fertilizers, picking, packing and grading fruit, as well as selling it to customers in North Carolina from the back of a pick-up truck. While at the University of Florida, he was a member of the marching Band playing the Baritone and he graduated in 1948 with a B.S. in Agriculture.  He stayed on at the University of Florida to earn his Master's degree in Soil Chemistry, and was responsible for setting up and running the first state soil testing lab there from 1948 to 1951.","In 1951 Rubert took a job with The Doctor Phillips Company in Orlando working for Howard Phillips, one of the owner's sons and a graduate of Harvard University. Rubert was the assistant production manager of the company's groves spanning seven counties and set up the lab for soil analysis in their brand new packinghouse. Howard liked to experiment, and Rubert learned quickly that the job was to \"do what needs to be done, when it has to be done.\" He credits his experience there as the catalyst that gave him the ability to teach throughout the rest of his career, as he learned how the packinghouse ran and experimented in production and fertilization practices in the nursery and groves.","While in Orlando, he was instrumental in helping the state get the DPI Budwood program started and the Doctor Phillips Company was the third grower member in the state to join the new program. He handled all aspects of the program at Dr. Phillips and one of the Valencia trees that he budded while there is still on the certification list.","Another major contribution to the industry was Rubert's experiments on Dancy Tangerines with iron chelating materials and plant nutrition. The groves of central Florida in the early 1950s were loaded with elemental copper that was used for foliar disease control, which unfortunately raised the PH levels in the soil, blocking the absorption of many nutrients to the citrus trees. His work was instrumental to the section on micro-nutrients in IFAS Bulletin 540 regarding fertilizer and fertility for Florida Citrus.","He met his wife Edna, who was attending Rollins College, and they married in 1953, moving the following year to Cornell University so Rubert could pursue his Doctorate in Soil Science. By 1956 Rubert was ready to move back to Florida and he finished his Doctorate in Soil Science in 1959 at the University of Florida. During this time he did more work with Dr. Harry Ford regarding citrus seedlings and their ability to withstand flooding conditions. Rubert's published Ph.D thesis on the subject, which Edna typed, is still cited in citrus literature today.","From 1959 to 1970 Rubert served as Agronomist for International Minerals Corporation (IMC) and was in charge of all research and fertilizer formulations for the Southeast region. When they closed the lab in 1970, Rubert began teaching citrus culture and production at Florida Southern College in Lakeland following the death of Professor William R. Lyle. By the spring of 1971 he was teaching ten different citrus, soils, and horticulture classes with Professor Tom Mack. From 1970 until his retirement in 1999 Rubert became \"Doc\" to hundreds of citrus and horticulture students.","As a professor Dr. Prevatt was a remarkable teacher whose passion and extensive knowledge of citrus and its industry came to life every day in his classes. He was always creative in his instructional plans, classroom or green house programs, inviting guest speakers or directing campus tours. His class was always filled with something new, something exciting… and it was evident that he was excited about what he was doing. It was his passion that had the most impact on all of his students. Dr. Prevatt was also very involved in the private industry; he was a consultant to many and was able to work in stride with other industry leaders to collaborate, innovate and inspire.","Dr. Prevatt was instrumental in creating a very unique citrus program at Florida Southern College. A program where he believed knowledge not only came from a text book but actual hands-on experience. A program where industry leaders were invited to come talk and share their views; a program where students were exposed to every facet of the industry from production, harvesting, packing and marketing; a program where every graduating student had employment waiting for them. And yes, a program where every student learned about the importance of high moral character.","Dr. Prevatt's greatest contribution to the citrus industry was his tireless efforts to train his students in all aspects of the industry. He had developed key relationships with industry leaders during his tenure which created excellent career opportunities for those who graduated from his department. A student could expect both academic and practical instruction in order to become prepared for a career in the citrus industry, as well as numerous opportunities for internships during summer breaks.","His hands-on approach to teaching taught his students how to research, how to think, and to follow their instincts as growers, which gave them the ability to approach future challenges. He made sure his students spent time in the field to experience real time situations and he always said \"the best fertilizer for a grove is footprints.\" His passion for teaching inspired, challenged and motivated hundreds of students to invest their time and efforts in the Florida citrus industry. A true mentor, he followed his students' progress to make sure they were on track, which created bonds that continue to this day","He oversaw the growth of the Citrus and Horticulture Department, including a greenhouse that was funded by a former student.  At one time, over 80 varieties of citrus were planted at Florida Southern College, with many of them cultivated in the greenhouse, thus creating a living lab for his students. In addition, he was instrumental in working with Professor Thomas Mack to bring the Jack Berry Senior Citrus Building to Florida Southern and obtained the Ruth Tyndall Chair Endowment Legacy for the Citrus Department.","Rubert's 29 years of teaching at Florida Southern also resulted in some of the first trips of growers to other citrus growing and marketing areas in the world. During the 1980s Rubert hosted and led educational tours to: Africa, Europe, Brazil, Central America, China, New Zealand and Australia – always taking students and members of the citrus industry with him. He has been a guest professor throughout the world, including London, Egypt and Australia, and has hosted numerous horticultural tour groups on the campus of Florida Southern College.","In addition to citrus, Rubert is an acknowledged expert on roses and is a past director of the American Rose Society. Known as \"Mr. Rose of Lakeland,\" he used the roses as a teaching tool for his soils classes and has lectured on roses across the nation. He also worked closely with Lakeland Mayor Peggy Brown to have Lakeland's public spaces filled with roses.","He has made extraordinary contributions to the citrus industry through his work in fertilizers, in the nursery and most especially in the instructional teachings, guidance and hands on leadership that has molded many of today's industry leaders, as his students now manage more than 60% of the state's Citrus acres. In life, one can look back and they may only be able to name a handful of people who were truly a great influence in their lives. Dr. Prevatt was one of those people who touched many lives, leaving a legacy that will be felt far into the future of the Florida citrus industry.","Rubert W. Prevatt died on April 13, 2015 in Lakeland."],"scopecontent_html_tesm":["\u003cp\u003eThe materials in this collection reflect the subject's work as a professor in the Florida Southern College Citrus Department. Included are class notes and materials, news articles, and reference material. The collection also includes material related to the Hurt Groves in Davenport, FL.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["The materials in this collection reflect the subject's work as a professor in the Florida Southern College Citrus Department. Included are class notes and materials, news articles, and reference material. The collection also includes material related to the Hurt Groves in Davenport, FL."],"userestrict_html_tesm":["\u003cp\u003eThe R.W. Prevatt Papers are owned by Florida Southern College. This collection is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["The R.W. Prevatt Papers are owned by Florida Southern College. This collection is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s)."],"names_ssim":["Thomas B. Mack Florida Citrus Archives","Prevatt, R.W."],"corpname_ssim":["Thomas B. Mack Florida Citrus Archives"],"persname_ssim":["Prevatt, R.W."],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":35,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"0ad31d0d734a437529fecb2c","timestamp":"2026-07-09T02:31:39.950Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/0ad31d0d734a437529fecb2c"}},{"id":"c62033b9da482f42de6f1d29_aspace_0d6605aa1c99cb4aebb3aed440c938fa","type":"File","attributes":{"title":"Sa [1/2], 1954, 1994–1996, 2003","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/c62033b9da482f42de6f1d29_aspace_0d6605aa1c99cb4aebb3aed440c938fa#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_0d6605aa1c99cb4aebb3aed440c938fa","ref_ssm":["aspace_0d6605aa1c99cb4aebb3aed440c938fa","aspace_0d6605aa1c99cb4aebb3aed440c938fa"],"id":"c62033b9da482f42de6f1d29_aspace_0d6605aa1c99cb4aebb3aed440c938fa","title_filing_ssi":"Sa [1/2]","title_ssm":["Sa [1/2]"],"title_tesim":["Sa [1/2]"],"unitdate_inclusive_ssm":["1954","1994–1996","2003"],"normalized_date_ssm":["1954, 1994–1996, 2003"],"normalized_title_ssm":["Sa [1/2], 1954, 1994–1996, 2003"],"text":["Sa [1/2], 1954, 1994–1996, 2003","Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010","Series I: Florida, 1900–2013","Brochures \u0026 Presskits","/repositories/4/archival_objects/89360","box 57","folder 5"],"component_level_isim":[3],"parent_ids_ssim":["c62033b9da482f42de6f1d29","c62033b9da482f42de6f1d29_aspace_83107027ba2e547fbc24aa88f01d15e8","c62033b9da482f42de6f1d29_aspace_b77e8c2bd63a0bd2de4d7e04b0a26d38"],"parent_unittitles_ssm":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010","Series I: Florida, 1900–2013","Brochures \u0026 Presskits"],"parent_unittitles_tesim":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010","Series I: Florida, 1900–2013","Brochures \u0026 Presskits"],"parent_levels_ssm":["collection","Series","Subseries"],"unitid_ssm":["/repositories/4/archival_objects/89360"],"repository_ssim":["UCF Special Collections"],"collection_ssim":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010"],"has_online_content_ssim":["false"],"child_component_count_isi":0,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":553,"parent_access_restrict_tesm":["The entire collection is open for research. This minimally processed collection may require further processing and is subject to change."],"parent_access_terms_tesm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder."],"date_range_isim":[1954,1994,1995,1996,2003],"containers_ssim":["box 57","folder 5"],"_nest_path_":"/components#0/components#3/components#30","_nest_parent_":"c62033b9da482f42de6f1d29_aspace_b77e8c2bd63a0bd2de4d7e04b0a26d38","_root_":"c62033b9da482f42de6f1d29","_version_":1879011331377463296,"timestamp":"2026-10-14T08:00:46.958Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"c62033b9da482f42de6f1d29","title_ssm":["Robert H. Brown tourism collection"],"title_tesim":["Robert H. Brown tourism collection"],"ead_ssi":"c62033b9da482f42de6f1d29","unitdate_ssm":["1900-2013","1970-2010"],"unitdate_bulk_ssim":["1970-2010"],"unitdate_inclusive_ssm":["1900-2013"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SC 169","/repositories/4/resources/323"],"text":["SC 169","/repositories/4/resources/323","Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010","Walt Disney World (Fla.) -- Guidebooks","Busch Gardens (Tampa, Fla.)","Disneyland (Calif.)","Walt Disney World (Fla.)","Tourism -- Florida","Amusement parks -- Florida","Amusement parks","Tourism -- United States","Advertising -- Tourism","Resorts -- Florida","brochures","fliers (printed matter)","Guidebooks","picture postcards","postcards","maps (documents)","press kits ","The entire collection is open for research. This minimally processed collection may require further processing and is subject to change.","The collection is arranged into two series: \n I. Florida, 1900-2013  II. United States, 1962-2012 ","Robert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. Of his work on the website, Brown writes, \"Tourist attractions have a way of springing up on the Florida roadside... only to wither and die when they just can't quite sustain the magic. You will find no historical marker to mark their passing, no footnote in the history book, only the occasional exotic plant, or shopping center, or oddly named road.\" His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism.  ","In 1997, Brown created a travel website for The Mining Company (later known as About.com or Dotdash), a digital media company, writing about theme parks around the world and the amusement park industry. As a result, he also collected materials from attractions located across the United States, the United Kingdom, and Germany. Brown worked as an actor in film, television, and theater productions. He was a cast member of Second Thought Improv and On the Edge Improvisational Theatre. As of 2024, Brown is retired and currently resides in Ocoee, Florida. ","Processed by and finding aid prepared by Sofia Arias in 2024. Additional processing by Simone DeLuque in 2025.","Other materials related to theme parks and the tourism industry can be found in the  Disney Ephemera collection , the  George and Anne Millay collection , and the  Al Turner, Splash Magazine collection .","The Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. ","Series I: Florida, 1900-2013, contains postcards, brochures, flyers, presskits, visitor's guides, maps, and other tourist papers related to theme parks and attractions in the state of Florida. Subseries 1 chiefly contains postcards organized alphabetically by city location, then by subject. Subseries 2 contains postcards from established tourist attractions, arranged alphabetically in boxes and binder sleeves as they were originally received. Subseries 3 contains vertical files of various Florida attractions in original order. Subseries 4 contains brochures and presskits, arranged alphabetically. This series does not contain material for the Walt Disney World resort, which can be found in Series II.","Series II: United States, 1962-2012, contains collected postcards, brochures, and tourist papers related to theme parks and attractions outside of the state of Florida. Subseries 1 contains vertical files of various American attractions in original order. Subseries 2 and 3 are arranged by like item, then alphabetically. Also of interest is the Disney subseries, which contains records relating to Walt Disney World and Disneyland, as well as financial reports for the Walt Disney Company. The AAA subseries contains guidebooks for the state of Florida and beyond, as well as a number of Rand McNally guides.","Books donated with the Robert H. Brown tourism collection have been cataloged individually. Please search the Library Catalog using the series Robert H. Brown tourism collection.","Unpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder.","The Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. \n\nRobert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism. As of 2024, Brown is retired and currently resides in Ocoee, Florida.","UCF Special Collections","Walt Disney Company","Six Flags Theme Parks Inc","Brown, Robert H. (Robert Hugh)","English"],"unitid_tesim":["SC 169","/repositories/4/resources/323"],"normalized_date_ssm":["1900-2013, bulk 1970-2010"],"normalized_title_ssm":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010"],"collection_title_tesim":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010"],"collection_ssim":["Robert H. Brown tourism collection, 1900-2013, bulk 1970-2010"],"repository_ssm":["UCF Special Collections"],"repository_ssim":["UCF Special Collections"],"geogname_ssm":["Walt Disney World (Fla.) -- Guidebooks","Busch Gardens (Tampa, Fla.)","Disneyland (Calif.)","Walt Disney World (Fla.)"],"geogname_ssim":["Walt Disney World (Fla.) -- Guidebooks","Busch Gardens (Tampa, Fla.)","Disneyland (Calif.)","Walt Disney World (Fla.)"],"creator_ssm":["Brown, Robert H. (Robert Hugh)"],"creator_ssim":["Brown, Robert H. (Robert Hugh)"],"creator_persname_ssim":["Brown, Robert H. (Robert Hugh)"],"creators_ssim":["Brown, Robert H. (Robert Hugh)"],"places_ssim":["Walt Disney World (Fla.) -- Guidebooks","Busch Gardens (Tampa, Fla.)","Disneyland (Calif.)","Walt Disney World (Fla.)"],"access_terms_ssm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder."],"acqinfo_ssim":["Gift of Robert H. Brown in 2023 (Accession no. CFM2023_06)."],"access_subjects_ssim":["Tourism -- Florida","Amusement parks -- Florida","Amusement parks","Tourism -- United States","Advertising -- Tourism","Resorts -- Florida","brochures","fliers (printed matter)","Guidebooks","picture postcards","postcards","maps (documents)","press kits "],"access_subjects_ssm":["Tourism -- Florida","Amusement parks -- Florida","Amusement parks","Tourism -- United States","Advertising -- Tourism","Resorts -- Florida","brochures","fliers (printed matter)","Guidebooks","picture postcards","postcards","maps (documents)","press kits "],"has_online_content_ssim":["false"],"extent_ssm":["39.6 Linear Feet 97 boxes; 2 flat files; 2 flash drives"],"extent_tesim":["39.6 Linear Feet 97 boxes; 2 flat files; 2 flash drives"],"genreform_ssim":["brochures","fliers (printed matter)","Guidebooks","picture postcards","postcards","maps (documents)","press kits "],"date_range_isim":[1900,1901,1902,1903,1904,1905,1906,1907,1908,1909,1910,1911,1912,1913,1914,1915,1916,1917,1918,1919,1920,1921,1922,1923,1924,1925,1926,1927,1928,1929,1930,1931,1932,1933,1934,1935,1936,1937,1938,1939,1940,1941,1942,1943,1944,1945,1946,1947,1948,1949,1950,1951,1952,1953,1954,1955,1956,1957,1958,1959,1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006,2007,2008,2009,2010,2011,2012,2013],"accessrestrict_html_tesm":["\u003cp\u003eThe entire collection is open for research. This minimally processed collection may require further processing and is subject to change.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Access"],"accessrestrict_tesim":["The entire collection is open for research. This minimally processed collection may require further processing and is subject to change."],"arrangement_html_tesm":["\u003cp\u003eThe collection is arranged into two series: \n\u003cul style=\"list-style-type: none\"\u003e\n   \u003cli\u003eI. Florida, 1900-2013 \u003c/li\u003e\n   \u003cli\u003eII. United States, 1962-2012 \u003c/li\u003e\n\u003c/ul\u003e\u003c/p\u003e"],"arrangement_heading_ssm":["Arrangement"],"arrangement_tesim":["The collection is arranged into two series: \n I. Florida, 1900-2013  II. United States, 1962-2012 "],"bioghist_html_tesm":["\u003cp\u003eRobert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. Of his work on the website, Brown writes, \"Tourist attractions have a way of springing up on the Florida roadside... only to wither and die when they just can't quite sustain the magic. You will find no historical marker to mark their passing, no footnote in the history book, only the occasional exotic plant, or shopping center, or oddly named road.\" His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism.  \u003c/p\u003e\n","\u003cp\u003eIn 1997, Brown created a travel website for The Mining Company (later known as About.com or Dotdash), a digital media company, writing about theme parks around the world and the amusement park industry. As a result, he also collected materials from attractions located across the United States, the United Kingdom, and Germany. Brown worked as an actor in film, television, and theater productions. He was a cast member of Second Thought Improv and On the Edge Improvisational Theatre. As of 2024, Brown is retired and currently resides in Ocoee, Florida. \u003c/p\u003e"],"bioghist_heading_ssm":["Biographical Information"],"bioghist_tesim":["Robert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. Of his work on the website, Brown writes, \"Tourist attractions have a way of springing up on the Florida roadside... only to wither and die when they just can't quite sustain the magic. You will find no historical marker to mark their passing, no footnote in the history book, only the occasional exotic plant, or shopping center, or oddly named road.\" His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism.  ","In 1997, Brown created a travel website for The Mining Company (later known as About.com or Dotdash), a digital media company, writing about theme parks around the world and the amusement park industry. As a result, he also collected materials from attractions located across the United States, the United Kingdom, and Germany. Brown worked as an actor in film, television, and theater productions. He was a cast member of Second Thought Improv and On the Edge Improvisational Theatre. As of 2024, Brown is retired and currently resides in Ocoee, Florida. "],"prefercite_html_tesm":["\u003cp\u003e[Identification of item], Robert H. Brown tourism collection, Special Collections \u0026amp; University Archives, University of Central Florida, Orlando, Florida.\u003c/p\u003e"],"prefercite_tesim":["[Identification of item], Robert H. Brown tourism collection, Special Collections \u0026 University Archives, University of Central Florida, Orlando, Florida."],"processinfo_html_tesm":["\u003cp\u003eProcessed by and finding aid prepared by Sofia Arias in 2024. Additional processing by Simone DeLuque in 2025.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["Processed by and finding aid prepared by Sofia Arias in 2024. Additional processing by Simone DeLuque in 2025."],"relatedmaterial_html_tesm":["\u003cp\u003eOther materials related to theme parks and the tourism industry can be found in the \u003cextref href=\"https://scua.library.ucf.edu/repositories/4/resources/21\"\u003eDisney Ephemera collection\u003c/extref\u003e, the \u003cextref href=\"https://scua.library.ucf.edu/repositories/4/resources/154\"\u003eGeorge and Anne Millay collection\u003c/extref\u003e, and the \u003cextref href=\"https://scua.library.ucf.edu/repositories/4/resources/9\"\u003eAl Turner, Splash Magazine collection\u003c/extref\u003e.\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Other materials related to theme parks and the tourism industry can be found in the  Disney Ephemera collection , the  George and Anne Millay collection , and the  Al Turner, Splash Magazine collection ."],"scopecontent_html_tesm":["\u003cp\u003eThe Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. \u003c/p\u003e\n","\u003cp\u003eSeries I: Florida, 1900-2013, contains postcards, brochures, flyers, presskits, visitor's guides, maps, and other tourist papers related to theme parks and attractions in the state of Florida. Subseries 1 chiefly contains postcards organized alphabetically by city location, then by subject. Subseries 2 contains postcards from established tourist attractions, arranged alphabetically in boxes and binder sleeves as they were originally received. Subseries 3 contains vertical files of various Florida attractions in original order. Subseries 4 contains brochures and presskits, arranged alphabetically. This series does not contain material for the Walt Disney World resort, which can be found in Series II.\u003c/p\u003e\n","\u003cp\u003eSeries II: United States, 1962-2012, contains collected postcards, brochures, and tourist papers related to theme parks and attractions outside of the state of Florida. Subseries 1 contains vertical files of various American attractions in original order. Subseries 2 and 3 are arranged by like item, then alphabetically. Also of interest is the Disney subseries, which contains records relating to Walt Disney World and Disneyland, as well as financial reports for the Walt Disney Company. The AAA subseries contains guidebooks for the state of Florida and beyond, as well as a number of Rand McNally guides.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["The Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. ","Series I: Florida, 1900-2013, contains postcards, brochures, flyers, presskits, visitor's guides, maps, and other tourist papers related to theme parks and attractions in the state of Florida. Subseries 1 chiefly contains postcards organized alphabetically by city location, then by subject. Subseries 2 contains postcards from established tourist attractions, arranged alphabetically in boxes and binder sleeves as they were originally received. Subseries 3 contains vertical files of various Florida attractions in original order. Subseries 4 contains brochures and presskits, arranged alphabetically. This series does not contain material for the Walt Disney World resort, which can be found in Series II.","Series II: United States, 1962-2012, contains collected postcards, brochures, and tourist papers related to theme parks and attractions outside of the state of Florida. Subseries 1 contains vertical files of various American attractions in original order. Subseries 2 and 3 are arranged by like item, then alphabetically. Also of interest is the Disney subseries, which contains records relating to Walt Disney World and Disneyland, as well as financial reports for the Walt Disney Company. The AAA subseries contains guidebooks for the state of Florida and beyond, as well as a number of Rand McNally guides."],"separatedmaterial_html_tesm":["\u003cp\u003eBooks donated with the Robert H. Brown tourism collection have been cataloged individually. Please search the Library Catalog using the series Robert H. Brown tourism collection.\u003c/p\u003e"],"separatedmaterial_heading_ssm":["Separated Materials"],"separatedmaterial_tesim":["Books donated with the Robert H. Brown tourism collection have been cataloged individually. Please search the Library Catalog using the series Robert H. Brown tourism collection."],"userestrict_html_tesm":["\u003cp\u003eUnpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder.\u003c/p\u003e"],"userestrict_heading_ssm":["Copyright Statement"],"userestrict_tesim":["Unpublished manuscripts are protected by copyright. Permission to publish, quote or reproduce must be secured from the repository and the copyright holder."],"abstract_html_tesm":["\u003cabstract id=\"aspace_21cfff8d77476940979232257b1d9959\"\u003eThe Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. \n\nRobert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism. As of 2024, Brown is retired and currently resides in Ocoee, Florida.\u003c/abstract\u003e"],"abstract_tesim":["The Robert H. Brown Tourism Collection, 1900-2013 (bulk 1970-2010), documents tourism in and around Florida during the twentieth century. It chiefly consists of postcards, brochures, and guidebooks relating to the tourism and theme park industries, as well as press kits and other promotional materials. This collection provides insight into the marketing and promotion of tourist attractions in and around Florida. Many of the attractions documented are no longer in existence or are in decline after the opening of the Walt Disney World Resort in 1971, offering a glimpse at the tourist landscape of Florida prior to and immediately after the resort's domination of Central Florida tourism. \n\nRobert Hugh Brown grew up in Miami, Florida. He developed a fascination for roadside attractions while touring the state of Florida extensively. In the 1990s, Brown created \"Florida's Lost Tourist Attractions,\" or Lostparks.com, a website dedicated to documenting the many attractions that sprang up and later fell by the wayside following the opening of Walt Disney World. His research for the website led him to collect thousands of brochures, postcards, flyers, and other ephemera detailing Florida tourism. As of 2024, Brown is retired and currently resides in Ocoee, Florida."],"names_coll_ssim":["Walt Disney Company","Six Flags Theme Parks Inc"],"names_ssim":["UCF Special Collections","Walt Disney Company","Six Flags Theme Parks Inc","Brown, Robert H. (Robert Hugh)"],"corpname_ssim":["UCF Special Collections","Walt Disney Company","Six Flags Theme Parks Inc"],"persname_ssim":["Brown, Robert H. (Robert Hugh)"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":922,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_version_":1879011331377463296,"_root_":"c62033b9da482f42de6f1d29","timestamp":"2026-10-14T08:00:46.958Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/c62033b9da482f42de6f1d29_aspace_0d6605aa1c99cb4aebb3aed440c938fa"}}],"included":[{"type":"facet","id":"collection_ssim","attributes":{"label":"Collection","items":[{"attributes":{"label":"Southwest Florida Regional Planning Council Collection, 1920-2020","value":"Southwest Florida Regional Planning Council Collection, 1920-2020","hits":347},"links":{"self":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bcollection%5D%5B%5D=Southwest+Florida+Regional+Planning+Council+Collection%2C+1920-2020\u0026f%5Bdate_range%5D%5B%5D=1995"}},{"attributes":{"label":"USF Athletics collection, bulk 1956-Present","value":"USF Athletics collection, bulk 1956-Present","hits":245},"links":{"self":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bcollection%5D%5B%5D=USF+Athletics+collection%2C+bulk+1956-Present\u0026f%5Bdate_range%5D%5B%5D=1995"}},{"attributes":{"label":"Susan Evans Papers, 1988-2021, bulk 1993-2011, 1995-2007","value":"Susan Evans Papers, 1988-2021, bulk 1993-2011, 1995-2007","hits":203},"links":{"self":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bcollection%5D%5B%5D=Susan+Evans+Papers%2C+1988-2021%2C+bulk+1993-2011%2C+1995-2007\u0026f%5Bdate_range%5D%5B%5D=1995"}},{"attributes":{"label":"Sally Thompson collection, 1976-2019","value":"Sally Thompson collection, 1976-2019","hits":196},"links":{"self":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bcollection%5D%5B%5D=Sally+Thompson+collection%2C+1976-2019\u0026f%5Bdate_range%5D%5B%5D=1995"}},{"attributes":{"label":"Dr. Edna Louise Saffy Papers, 1962-2013","value":"Dr. Edna Louise Saffy Papers, 1962-2013","hits":161},"links":{"self":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bcollection%5D%5B%5D=Dr.+Edna+Louise+Saffy+Papers%2C+1962-2013\u0026f%5Bdate_range%5D%5B%5D=1995"}},{"attributes":{"label":"Edith \"Edie\" Daly / Women's Energy Bank collection, 1973-2014, Date acquired: 2006, bulk 1990-1998","value":"Edith \"Edie\" Daly / Women's Energy Bank collection, 1973-2014, Date acquired: 2006, bulk 1990-1998","hits":148},"links":{"self":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bcollection%5D%5B%5D=Edith+%22Edie%22+Daly+%2F+Women%27s+Energy+Bank+collection%2C+1973-2014%2C+Date+acquired%3A+2006%2C+bulk+1990-1998\u0026f%5Bdate_range%5D%5B%5D=1995"}},{"attributes":{"label":"Democratic Women's Club of Florida, Inc. 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