{"links":{"self":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bdate_range%5D%5B%5D=1990\u0026page=369","prev":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bdate_range%5D%5B%5D=1990\u0026page=368","next":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bdate_range%5D%5B%5D=1990\u0026page=370","last":"https://flvc.lyrasistechnology.org/catalog.json?f%5Bdate_range%5D%5B%5D=1990\u0026page=666"},"meta":{"pages":{"current_page":369,"next_page":370,"prev_page":368,"total_pages":666,"limit_value":10,"offset_value":3680,"total_count":6652,"first_page?":false,"last_page?":false}},"data":[{"id":"05176a8238a411947dafe2de_aspace_16319","type":"File","attributes":{"title":"Marketing, 1981-1996","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16319#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_16319","ref_ssm":["aspace_16319","aspace_16319"],"id":"05176a8238a411947dafe2de_aspace_16319","title_filing_ssi":"Marketing","title_ssm":["Marketing"],"title_tesim":["Marketing"],"unitdate_inclusive_ssm":["1981-1996"],"normalized_date_ssm":["1981-1996"],"normalized_title_ssm":["Marketing, 1981-1996"],"text":["Marketing, 1981-1996","George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Subject Files, 1974-1997","Folder 41-44","/repositories/4/archival_objects/36866","box 1","folder 41-44"],"component_level_isim":[3],"parent_ids_ssim":["05176a8238a411947dafe2de","05176a8238a411947dafe2de_aspace_16275","05176a8238a411947dafe2de_aspace_16299"],"parent_unittitles_ssm":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Subject Files, 1974-1997"],"parent_unittitles_tesim":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Subject Files, 1974-1997"],"parent_levels_ssm":["collection","Series","Subseries"],"unitid_ssm":["Folder 41-44","/repositories/4/archival_objects/36866"],"repository_ssim":["UCF Special Collections"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"has_online_content_ssim":["false"],"child_component_count_isi":3,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":39,"parent_access_restrict_tesm":["The entire collection is open for research."],"parent_access_terms_tesm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"date_range_isim":[1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996],"containers_ssim":["box 1","folder 41-44"],"_nest_path_":"/components#0/components#1/components#13","_nest_parent_":"05176a8238a411947dafe2de_aspace_16299","_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"05176a8238a411947dafe2de","title_ssm":["George and Anne Millay Collection"],"title_tesim":["George and Anne Millay Collection"],"ead_ssi":"05176a8238a411947dafe2de","unitdate_ssm":["1959-2006"],"unitdate_inclusive_ssm":["1959-2006"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SC.079","/repositories/4/resources/154"],"text":["SC.079","/repositories/4/resources/154","George and Anne Millay Collection, 1959-2006","Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)","Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings","The entire collection is open for research.","The papers are arranged in five series by topic.","George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.","Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.","Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog .","Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.","Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.","George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.","UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George","English"],"unitid_tesim":["SC.079","/repositories/4/resources/154"],"normalized_date_ssm":["1959-2006"],"normalized_title_ssm":["George and Anne Millay Collection, 1959-2006"],"collection_title_tesim":["George and Anne Millay Collection, 1959-2006"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"repository_ssm":["UCF Special Collections"],"repository_ssim":["UCF Special Collections"],"geogname_ssm":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"geogname_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"creator_ssm":["Millay, Anne, 1934-2006"],"creator_ssim":["Millay, Anne, 1934-2006"],"creator_persname_ssim":["Millay, Anne, 1934-2006"],"creators_ssim":["Millay, Anne, 1934-2006"],"places_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"access_terms_ssm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"acqinfo_ssim":["The Millay family donated these materials to the University of Central Florida Libraries, Special Collections and University Archives in 2007 (CFM2007_15) and 2010 (CFM2010_04)."],"access_subjects_ssim":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"access_subjects_ssm":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"has_online_content_ssim":["false"],"extent_ssm":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"extent_tesim":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"genreform_ssim":["Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"date_range_isim":[1959,1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006],"accessrestrict_html_tesm":["\u003cp\u003eThe entire collection is open for research.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["The entire collection is open for research."],"arrangement_html_tesm":["\u003cp\u003eThe papers are arranged in five series by topic.\u003c/p\u003e"],"arrangement_heading_ssm":["Arrangement Note"],"arrangement_tesim":["The papers are arranged in five series by topic."],"bioghist_html_tesm":["\u003cp\u003eGeorge Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.\u003c/p\u003e\n","\u003cp\u003e\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.\u003c/p\u003e\n","\u003cp\u003e\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical or Historical Information"],"bioghist_tesim":["George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004."],"prefercite_html_tesm":["\u003cp\u003eGeorge and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida.\u003c/p\u003e"],"prefercite_tesim":["George and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida."],"processinfo_html_tesm":["\u003cp\u003eCollection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. \u003c/p\u003e","\u003cp\u003eMaterials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes."],"relatedmaterial_html_tesm":["\u003cp\u003eOther collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online \u003cextref href=\"https://library.ucf.edu\"\u003eLibrary Catalog\u003c/extref\u003e.\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog ."],"scopecontent_html_tesm":["\u003cp\u003eSeries I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.\u003c/p\u003e\n","\u003cp\u003e\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.\u003c/p\u003e\n","\u003cp\u003e\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.\u003c/p\u003e\n","\u003cp\u003e\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.\u003c/p\u003e\n","\u003cp\u003e\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks."],"userestrict_html_tesm":["\u003cp\u003eUnpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"abstract_html_tesm":["\u003cabstract id=\"aspace_e2b9aba5ed67fc882ac4591fdb37c3fb\" label=\"Abstract\"\u003eGeorge Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.\u003c/abstract\u003e"],"abstract_tesim":["George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements."],"names_coll_ssim":["Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, George","Millay, Anne, 1934-2006"],"names_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George"],"corpname_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World"],"persname_ssim":["Millay, Anne, 1934-2006","Millay, George"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":680,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16319"}},{"id":"05176a8238a411947dafe2de_aspace_16535","type":"Subseries","attributes":{"title":"Marketing, 1989-1994","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16535#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_16535","ref_ssm":["aspace_16535","aspace_16535"],"id":"05176a8238a411947dafe2de_aspace_16535","title_filing_ssi":"Marketing","title_ssm":["Marketing"],"title_tesim":["Marketing"],"unitdate_inclusive_ssm":["1989-1994"],"normalized_date_ssm":["1989-1994"],"normalized_title_ssm":["Marketing, 1989-1994"],"text":["Marketing, 1989-1994","George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Parks Files, 1974-2005","Texas, 1975-2003","Sub-Series 1","/repositories/4/archival_objects/36837"],"component_level_isim":[4],"parent_ids_ssim":["05176a8238a411947dafe2de","05176a8238a411947dafe2de_aspace_16275","05176a8238a411947dafe2de_aspace_16376","05176a8238a411947dafe2de_aspace_16534"],"parent_unittitles_ssm":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Parks Files, 1974-2005","Texas, 1975-2003"],"parent_unittitles_tesim":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Parks Files, 1974-2005","Texas, 1975-2003"],"parent_levels_ssm":["collection","Series","Subseries","Subseries"],"unitid_ssm":["Sub-Series 1","/repositories/4/archival_objects/36837"],"repository_ssim":["UCF Special Collections"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"has_online_content_ssim":["false"],"child_component_count_isi":4,"level_ssm":["Subseries"],"level_ssim":["Subseries"],"sort_isi":201,"parent_access_restrict_tesm":["The entire collection is open for research."],"parent_access_terms_tesm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"date_range_isim":[1989,1990,1991,1992,1993,1994],"_nest_path_":"/components#0/components#2/components#9/components#0","_nest_parent_":"05176a8238a411947dafe2de_aspace_16534","_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"05176a8238a411947dafe2de","title_ssm":["George and Anne Millay Collection"],"title_tesim":["George and Anne Millay Collection"],"ead_ssi":"05176a8238a411947dafe2de","unitdate_ssm":["1959-2006"],"unitdate_inclusive_ssm":["1959-2006"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SC.079","/repositories/4/resources/154"],"text":["SC.079","/repositories/4/resources/154","George and Anne Millay Collection, 1959-2006","Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)","Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings","The entire collection is open for research.","The papers are arranged in five series by topic.","George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.","Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.","Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog .","Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.","Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.","George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.","UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George","English"],"unitid_tesim":["SC.079","/repositories/4/resources/154"],"normalized_date_ssm":["1959-2006"],"normalized_title_ssm":["George and Anne Millay Collection, 1959-2006"],"collection_title_tesim":["George and Anne Millay Collection, 1959-2006"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"repository_ssm":["UCF Special Collections"],"repository_ssim":["UCF Special Collections"],"geogname_ssm":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"geogname_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"creator_ssm":["Millay, Anne, 1934-2006"],"creator_ssim":["Millay, Anne, 1934-2006"],"creator_persname_ssim":["Millay, Anne, 1934-2006"],"creators_ssim":["Millay, Anne, 1934-2006"],"places_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"access_terms_ssm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"acqinfo_ssim":["The Millay family donated these materials to the University of Central Florida Libraries, Special Collections and University Archives in 2007 (CFM2007_15) and 2010 (CFM2010_04)."],"access_subjects_ssim":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"access_subjects_ssm":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"has_online_content_ssim":["false"],"extent_ssm":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"extent_tesim":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"genreform_ssim":["Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"date_range_isim":[1959,1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006],"accessrestrict_html_tesm":["\u003cp\u003eThe entire collection is open for research.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["The entire collection is open for research."],"arrangement_html_tesm":["\u003cp\u003eThe papers are arranged in five series by topic.\u003c/p\u003e"],"arrangement_heading_ssm":["Arrangement Note"],"arrangement_tesim":["The papers are arranged in five series by topic."],"bioghist_html_tesm":["\u003cp\u003eGeorge Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.\u003c/p\u003e\n","\u003cp\u003e\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.\u003c/p\u003e\n","\u003cp\u003e\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical or Historical Information"],"bioghist_tesim":["George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004."],"prefercite_html_tesm":["\u003cp\u003eGeorge and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida.\u003c/p\u003e"],"prefercite_tesim":["George and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida."],"processinfo_html_tesm":["\u003cp\u003eCollection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. \u003c/p\u003e","\u003cp\u003eMaterials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes."],"relatedmaterial_html_tesm":["\u003cp\u003eOther collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online \u003cextref href=\"https://library.ucf.edu\"\u003eLibrary Catalog\u003c/extref\u003e.\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog ."],"scopecontent_html_tesm":["\u003cp\u003eSeries I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.\u003c/p\u003e\n","\u003cp\u003e\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.\u003c/p\u003e\n","\u003cp\u003e\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.\u003c/p\u003e\n","\u003cp\u003e\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.\u003c/p\u003e\n","\u003cp\u003e\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks."],"userestrict_html_tesm":["\u003cp\u003eUnpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"abstract_html_tesm":["\u003cabstract id=\"aspace_e2b9aba5ed67fc882ac4591fdb37c3fb\" label=\"Abstract\"\u003eGeorge Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.\u003c/abstract\u003e"],"abstract_tesim":["George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements."],"names_coll_ssim":["Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, George","Millay, Anne, 1934-2006"],"names_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George"],"corpname_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World"],"persname_ssim":["Millay, Anne, 1934-2006","Millay, George"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":680,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16535"}},{"id":"05176a8238a411947dafe2de_aspace_16634","type":"Subseries","attributes":{"title":"Marketing, 1989-1997","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16634#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_16634","ref_ssm":["aspace_16634","aspace_16634"],"id":"05176a8238a411947dafe2de_aspace_16634","title_filing_ssi":"Marketing","title_ssm":["Marketing"],"title_tesim":["Marketing"],"unitdate_inclusive_ssm":["1989-1997"],"normalized_date_ssm":["1989-1997"],"normalized_title_ssm":["Marketing, 1989-1997"],"text":["Marketing, 1989-1997","George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Anne Millay's Files, 1975-2004","Sub-Series 5","/repositories/4/archival_objects/36806"],"component_level_isim":[3],"parent_ids_ssim":["05176a8238a411947dafe2de","05176a8238a411947dafe2de_aspace_16275","05176a8238a411947dafe2de_aspace_16610"],"parent_unittitles_ssm":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Anne Millay's Files, 1975-2004"],"parent_unittitles_tesim":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Anne Millay's Files, 1975-2004"],"parent_levels_ssm":["collection","Series","Subseries"],"unitid_ssm":["Sub-Series 5","/repositories/4/archival_objects/36806"],"repository_ssim":["UCF Special Collections"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"has_online_content_ssim":["false"],"child_component_count_isi":2,"level_ssm":["Subseries"],"level_ssim":["Subseries"],"sort_isi":272,"parent_access_restrict_tesm":["The entire collection is open for research."],"parent_access_terms_tesm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"date_range_isim":[1989,1990,1991,1992,1993,1994,1995,1996,1997],"_nest_path_":"/components#0/components#3/components#8","_nest_parent_":"05176a8238a411947dafe2de_aspace_16610","_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"05176a8238a411947dafe2de","title_ssm":["George and Anne Millay Collection"],"title_tesim":["George and Anne Millay Collection"],"ead_ssi":"05176a8238a411947dafe2de","unitdate_ssm":["1959-2006"],"unitdate_inclusive_ssm":["1959-2006"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SC.079","/repositories/4/resources/154"],"text":["SC.079","/repositories/4/resources/154","George and Anne Millay Collection, 1959-2006","Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)","Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings","The entire collection is open for research.","The papers are arranged in five series by topic.","George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.","Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.","Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog .","Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.","Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.","George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.","UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George","English"],"unitid_tesim":["SC.079","/repositories/4/resources/154"],"normalized_date_ssm":["1959-2006"],"normalized_title_ssm":["George and Anne Millay Collection, 1959-2006"],"collection_title_tesim":["George and Anne Millay Collection, 1959-2006"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"repository_ssm":["UCF Special Collections"],"repository_ssim":["UCF Special Collections"],"geogname_ssm":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"geogname_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"creator_ssm":["Millay, Anne, 1934-2006"],"creator_ssim":["Millay, Anne, 1934-2006"],"creator_persname_ssim":["Millay, Anne, 1934-2006"],"creators_ssim":["Millay, Anne, 1934-2006"],"places_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"access_terms_ssm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"acqinfo_ssim":["The Millay family donated these materials to the University of Central Florida Libraries, Special Collections and University Archives in 2007 (CFM2007_15) and 2010 (CFM2010_04)."],"access_subjects_ssim":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"access_subjects_ssm":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"has_online_content_ssim":["false"],"extent_ssm":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"extent_tesim":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"genreform_ssim":["Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"date_range_isim":[1959,1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006],"accessrestrict_html_tesm":["\u003cp\u003eThe entire collection is open for research.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["The entire collection is open for research."],"arrangement_html_tesm":["\u003cp\u003eThe papers are arranged in five series by topic.\u003c/p\u003e"],"arrangement_heading_ssm":["Arrangement Note"],"arrangement_tesim":["The papers are arranged in five series by topic."],"bioghist_html_tesm":["\u003cp\u003eGeorge Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.\u003c/p\u003e\n","\u003cp\u003e\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.\u003c/p\u003e\n","\u003cp\u003e\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical or Historical Information"],"bioghist_tesim":["George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004."],"prefercite_html_tesm":["\u003cp\u003eGeorge and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida.\u003c/p\u003e"],"prefercite_tesim":["George and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida."],"processinfo_html_tesm":["\u003cp\u003eCollection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. \u003c/p\u003e","\u003cp\u003eMaterials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes."],"relatedmaterial_html_tesm":["\u003cp\u003eOther collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online \u003cextref href=\"https://library.ucf.edu\"\u003eLibrary Catalog\u003c/extref\u003e.\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog ."],"scopecontent_html_tesm":["\u003cp\u003eSeries I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.\u003c/p\u003e\n","\u003cp\u003e\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.\u003c/p\u003e\n","\u003cp\u003e\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.\u003c/p\u003e\n","\u003cp\u003e\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.\u003c/p\u003e\n","\u003cp\u003e\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks."],"userestrict_html_tesm":["\u003cp\u003eUnpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"abstract_html_tesm":["\u003cabstract id=\"aspace_e2b9aba5ed67fc882ac4591fdb37c3fb\" label=\"Abstract\"\u003eGeorge Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.\u003c/abstract\u003e"],"abstract_tesim":["George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements."],"names_coll_ssim":["Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, George","Millay, Anne, 1934-2006"],"names_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George"],"corpname_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World"],"persname_ssim":["Millay, Anne, 1934-2006","Millay, George"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":680,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16634"}},{"id":"e2000508767dfc5088ad7637_aspace_bd41465755c6529beba92e398d1a6ade","type":"File","attributes":{"title":"Marketing and Logistics Association, 1975-2009","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/e2000508767dfc5088ad7637_aspace_bd41465755c6529beba92e398d1a6ade#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_bd41465755c6529beba92e398d1a6ade","ref_ssm":["aspace_bd41465755c6529beba92e398d1a6ade","aspace_bd41465755c6529beba92e398d1a6ade"],"id":"e2000508767dfc5088ad7637_aspace_bd41465755c6529beba92e398d1a6ade","title_filing_ssi":"Marketing and Logistics Association","title_ssm":["Marketing and Logistics Association"],"title_tesim":["Marketing and Logistics Association"],"unitdate_inclusive_ssm":["1975-2009"],"normalized_date_ssm":["1975-2009"],"normalized_title_ssm":["Marketing and Logistics Association, 1975-2009"],"text":["Marketing and Logistics Association, 1975-2009","University of West Florida. University Commons and Student Activities.  Student Organizations., 1968-2017","Box 3","M2017-05, Box 3, Folder 44","/repositories/2/archival_objects/14567"],"component_level_isim":[2],"parent_ids_ssim":["e2000508767dfc5088ad7637","e2000508767dfc5088ad7637_aspace_48d892e180c164f3dfd60ce8363908d2"],"parent_unittitles_ssm":["University of West Florida. University Commons and Student Activities.  Student Organizations., 1968-2017","Box 3"],"parent_unittitles_tesim":["University of West Florida. University Commons and Student Activities.  Student Organizations., 1968-2017","Box 3"],"parent_levels_ssm":["collection","Box"],"unitid_ssm":["M2017-05, Box 3, Folder 44","/repositories/2/archival_objects/14567"],"repository_ssim":["UWF University Archives and West Florida History Center"],"collection_ssim":["University of West Florida. University Commons and Student Activities.  Student Organizations., 1968-2017"],"has_online_content_ssim":["false"],"child_component_count_isi":0,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":162,"date_range_isim":[1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006,2007,2008,2009],"_nest_path_":"/components#6/components#42","_nest_parent_":"e2000508767dfc5088ad7637_aspace_48d892e180c164f3dfd60ce8363908d2","_root_":"e2000508767dfc5088ad7637","timestamp":"2026-04-21T05:01:07.356Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"e2000508767dfc5088ad7637","title_ssm":["University of West Florida. University Commons and Student Activities.  Student Organizations."],"title_tesim":["University of West Florida. University Commons and Student Activities.  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In addition, as received, the original files had been organized into series (e.g. Academic, Honor, etc.); we have retained these headings but only when they appeared in the records as a tab folder.   Note that there are duplicate folders for organizations scattered in the collection and that terms for searching may need to be expanded by the user (e.g. Blacks, African-American, NAACP, etc.)","Records, 1968-2017, of the University of West Florida, University Commons and Student Activities, consisting of files on student organizations including honor societies, religious, fraternal, professional, special interest, and academic student groups.  Records include charters, bylaws, membership and officer lists, organization activities, and annual filings.","UWF University Archives and West Florida History Center","English"],"unitid_tesim":["M2017-05","/repositories/2/resources/379"],"normalized_date_ssm":["1968-2017"],"normalized_title_ssm":["University of West Florida. University Commons and Student Activities.  Student Organizations., 1968-2017"],"collection_title_tesim":["University of West Florida. University Commons and Student Activities.  Student Organizations., 1968-2017"],"collection_ssim":["University of West Florida. University Commons and Student Activities.  Student Organizations., 1968-2017"],"repository_ssm":["UWF University Archives and West Florida History Center"],"repository_ssim":["UWF University Archives and West Florida History Center"],"access_subjects_ssim":["University of West Florida--Building 22--Commons","UWF--STUDENT LIFE--ORGANIZATIONS--FRATERNITIES AND SORORITIES","University of West Florida--University Commons and Student Activities","University of West Florida--Students--Organizations"],"access_subjects_ssm":["University of West Florida--Building 22--Commons","UWF--STUDENT LIFE--ORGANIZATIONS--FRATERNITIES AND SORORITIES","University of West Florida--University Commons and Student Activities","University of West Florida--Students--Organizations"],"has_online_content_ssim":["false"],"extent_ssm":["5 Cubic Feet 5 cubic foot Hollinger boxes; 276 folders, estimated 8,280 pieces."],"extent_tesim":["5 Cubic Feet 5 cubic foot Hollinger boxes; 276 folders, estimated 8,280 pieces."],"processinfo_html_tesm":["\u003cp\u003eFor inventory purposes, each folder has been numbered in order to preserve the original order of the records which themselves may not be strictly alphabetical.  These folder numbers do not appear on the original records but will help staff to retrive the files. In addition, as received, the original files had been organized into series (e.g. Academic, Honor, etc.); we have retained these headings but only when they appeared in the records as a tab folder.   Note that there are duplicate folders for organizations scattered in the collection and that terms for searching may need to be expanded by the user (e.g. Blacks, African-American, NAACP, etc.)\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["For inventory purposes, each folder has been numbered in order to preserve the original order of the records which themselves may not be strictly alphabetical.  These folder numbers do not appear on the original records but will help staff to retrive the files. In addition, as received, the original files had been organized into series (e.g. Academic, Honor, etc.); we have retained these headings but only when they appeared in the records as a tab folder.   Note that there are duplicate folders for organizations scattered in the collection and that terms for searching may need to be expanded by the user (e.g. Blacks, African-American, NAACP, etc.)"],"scopecontent_html_tesm":["\u003cp\u003eRecords, 1968-2017, of the University of West Florida, University Commons and Student Activities, consisting of files on student organizations including honor societies, religious, fraternal, professional, special interest, and academic student groups.  Records include charters, bylaws, membership and officer lists, organization activities, and annual filings.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["Records, 1968-2017, of the University of West Florida, University Commons and Student Activities, consisting of files on student organizations including honor societies, religious, fraternal, professional, special interest, and academic student groups.  Records include charters, bylaws, membership and officer lists, organization activities, and annual filings."],"names_ssim":["UWF University Archives and West Florida History Center"],"corpname_ssim":["UWF University Archives and West Florida History Center"],"language_ssim":["English"],"total_component_count_is":280,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"e2000508767dfc5088ad7637","timestamp":"2026-04-21T05:01:07.356Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/e2000508767dfc5088ad7637_aspace_bd41465755c6529beba92e398d1a6ade"}},{"id":"05176a8238a411947dafe2de_aspace_16650","type":"File","attributes":{"title":"Marketing Materials, 1978-1992","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16650#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_16650","ref_ssm":["aspace_16650","aspace_16650"],"id":"05176a8238a411947dafe2de_aspace_16650","title_filing_ssi":"Marketing Materials","title_ssm":["Marketing Materials"],"title_tesim":["Marketing Materials"],"unitdate_inclusive_ssm":["1978-1992"],"normalized_date_ssm":["1978-1992"],"normalized_title_ssm":["Marketing Materials, 1978-1992"],"text":["Marketing Materials, 1978-1992","George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Anne Millay's Files, 1975-2004","Orlando Park, 1977-1997","Folder 18","/repositories/4/archival_objects/37010","box 6","folder 18"],"component_level_isim":[4],"parent_ids_ssim":["05176a8238a411947dafe2de","05176a8238a411947dafe2de_aspace_16275","05176a8238a411947dafe2de_aspace_16610","05176a8238a411947dafe2de_aspace_16646"],"parent_unittitles_ssm":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Anne Millay's Files, 1975-2004","Orlando Park, 1977-1997"],"parent_unittitles_tesim":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Anne Millay's Files, 1975-2004","Orlando Park, 1977-1997"],"parent_levels_ssm":["collection","Series","Subseries","Subseries"],"unitid_ssm":["Folder 18","/repositories/4/archival_objects/37010"],"repository_ssim":["UCF Special Collections"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"has_online_content_ssim":["false"],"child_component_count_isi":0,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":284,"parent_access_restrict_tesm":["The entire collection is open for research."],"parent_access_terms_tesm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"date_range_isim":[1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992],"containers_ssim":["box 6","folder 18"],"_nest_path_":"/components#0/components#3/components#13/components#2","_nest_parent_":"05176a8238a411947dafe2de_aspace_16646","_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"05176a8238a411947dafe2de","title_ssm":["George and Anne Millay Collection"],"title_tesim":["George and Anne Millay Collection"],"ead_ssi":"05176a8238a411947dafe2de","unitdate_ssm":["1959-2006"],"unitdate_inclusive_ssm":["1959-2006"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SC.079","/repositories/4/resources/154"],"text":["SC.079","/repositories/4/resources/154","George and Anne Millay Collection, 1959-2006","Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)","Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings","The entire collection is open for research.","The papers are arranged in five series by topic.","George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.","Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.","Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog .","Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.","Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.","George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.","UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George","English"],"unitid_tesim":["SC.079","/repositories/4/resources/154"],"normalized_date_ssm":["1959-2006"],"normalized_title_ssm":["George and Anne Millay Collection, 1959-2006"],"collection_title_tesim":["George and Anne Millay Collection, 1959-2006"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"repository_ssm":["UCF Special Collections"],"repository_ssim":["UCF Special Collections"],"geogname_ssm":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"geogname_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"creator_ssm":["Millay, Anne, 1934-2006"],"creator_ssim":["Millay, Anne, 1934-2006"],"creator_persname_ssim":["Millay, Anne, 1934-2006"],"creators_ssim":["Millay, Anne, 1934-2006"],"places_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"access_terms_ssm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"acqinfo_ssim":["The Millay family donated these materials to the University of Central Florida Libraries, Special Collections and University Archives in 2007 (CFM2007_15) and 2010 (CFM2010_04)."],"access_subjects_ssim":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"access_subjects_ssm":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"has_online_content_ssim":["false"],"extent_ssm":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"extent_tesim":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"genreform_ssim":["Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"date_range_isim":[1959,1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006],"accessrestrict_html_tesm":["\u003cp\u003eThe entire collection is open for research.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["The entire collection is open for research."],"arrangement_html_tesm":["\u003cp\u003eThe papers are arranged in five series by topic.\u003c/p\u003e"],"arrangement_heading_ssm":["Arrangement Note"],"arrangement_tesim":["The papers are arranged in five series by topic."],"bioghist_html_tesm":["\u003cp\u003eGeorge Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.\u003c/p\u003e\n","\u003cp\u003e\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.\u003c/p\u003e\n","\u003cp\u003e\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical or Historical Information"],"bioghist_tesim":["George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004."],"prefercite_html_tesm":["\u003cp\u003eGeorge and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida.\u003c/p\u003e"],"prefercite_tesim":["George and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida."],"processinfo_html_tesm":["\u003cp\u003eCollection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. \u003c/p\u003e","\u003cp\u003eMaterials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes."],"relatedmaterial_html_tesm":["\u003cp\u003eOther collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online \u003cextref href=\"https://library.ucf.edu\"\u003eLibrary Catalog\u003c/extref\u003e.\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog ."],"scopecontent_html_tesm":["\u003cp\u003eSeries I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.\u003c/p\u003e\n","\u003cp\u003e\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.\u003c/p\u003e\n","\u003cp\u003e\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.\u003c/p\u003e\n","\u003cp\u003e\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.\u003c/p\u003e\n","\u003cp\u003e\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks."],"userestrict_html_tesm":["\u003cp\u003eUnpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"abstract_html_tesm":["\u003cabstract id=\"aspace_e2b9aba5ed67fc882ac4591fdb37c3fb\" label=\"Abstract\"\u003eGeorge Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.\u003c/abstract\u003e"],"abstract_tesim":["George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements."],"names_coll_ssim":["Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, George","Millay, Anne, 1934-2006"],"names_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George"],"corpname_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World"],"persname_ssim":["Millay, Anne, 1934-2006","Millay, George"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":680,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16650"}},{"id":"05176a8238a411947dafe2de_aspace_16614","type":"File","attributes":{"title":"Marketing Materials, 1983-1992","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16614#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_16614","ref_ssm":["aspace_16614","aspace_16614"],"id":"05176a8238a411947dafe2de_aspace_16614","title_filing_ssi":"Marketing Materials","title_ssm":["Marketing Materials"],"title_tesim":["Marketing Materials"],"unitdate_inclusive_ssm":["1983-1992"],"normalized_date_ssm":["1983-1992"],"normalized_title_ssm":["Marketing Materials, 1983-1992"],"text":["Marketing Materials, 1983-1992","George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Anne Millay's Files, 1975-2004","Arlington Park, 1983-1992","Folder 34","/repositories/4/archival_objects/36674","box 5","folder 34"],"component_level_isim":[4],"parent_ids_ssim":["05176a8238a411947dafe2de","05176a8238a411947dafe2de_aspace_16275","05176a8238a411947dafe2de_aspace_16610","05176a8238a411947dafe2de_aspace_16611"],"parent_unittitles_ssm":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Anne Millay's Files, 1975-2004","Arlington Park, 1983-1992"],"parent_unittitles_tesim":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Anne Millay's Files, 1975-2004","Arlington Park, 1983-1992"],"parent_levels_ssm":["collection","Series","Subseries","Subseries"],"unitid_ssm":["Folder 34","/repositories/4/archival_objects/36674"],"repository_ssim":["UCF Special Collections"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"has_online_content_ssim":["false"],"child_component_count_isi":0,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":257,"parent_access_restrict_tesm":["The entire collection is open for research."],"parent_access_terms_tesm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"date_range_isim":[1983,1984,1985,1986,1987,1988,1989,1990,1991,1992],"containers_ssim":["box 5","folder 34"],"_nest_path_":"/components#0/components#3/components#0/components#1","_nest_parent_":"05176a8238a411947dafe2de_aspace_16611","_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"05176a8238a411947dafe2de","title_ssm":["George and Anne Millay Collection"],"title_tesim":["George and Anne Millay Collection"],"ead_ssi":"05176a8238a411947dafe2de","unitdate_ssm":["1959-2006"],"unitdate_inclusive_ssm":["1959-2006"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SC.079","/repositories/4/resources/154"],"text":["SC.079","/repositories/4/resources/154","George and Anne Millay Collection, 1959-2006","Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)","Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings","The entire collection is open for research.","The papers are arranged in five series by topic.","George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.","Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.","Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog .","Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.","Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.","George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.","UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George","English"],"unitid_tesim":["SC.079","/repositories/4/resources/154"],"normalized_date_ssm":["1959-2006"],"normalized_title_ssm":["George and Anne Millay Collection, 1959-2006"],"collection_title_tesim":["George and Anne Millay Collection, 1959-2006"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"repository_ssm":["UCF Special Collections"],"repository_ssim":["UCF Special Collections"],"geogname_ssm":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"geogname_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"creator_ssm":["Millay, Anne, 1934-2006"],"creator_ssim":["Millay, Anne, 1934-2006"],"creator_persname_ssim":["Millay, Anne, 1934-2006"],"creators_ssim":["Millay, Anne, 1934-2006"],"places_ssim":["Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)"],"access_terms_ssm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"acqinfo_ssim":["The Millay family donated these materials to the University of Central Florida Libraries, Special Collections and University Archives in 2007 (CFM2007_15) and 2010 (CFM2010_04)."],"access_subjects_ssim":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"access_subjects_ssm":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"has_online_content_ssim":["false"],"extent_ssm":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"extent_tesim":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"genreform_ssim":["Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"date_range_isim":[1959,1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006],"accessrestrict_html_tesm":["\u003cp\u003eThe entire collection is open for research.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["The entire collection is open for research."],"arrangement_html_tesm":["\u003cp\u003eThe papers are arranged in five series by topic.\u003c/p\u003e"],"arrangement_heading_ssm":["Arrangement Note"],"arrangement_tesim":["The papers are arranged in five series by topic."],"bioghist_html_tesm":["\u003cp\u003eGeorge Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.\u003c/p\u003e\n","\u003cp\u003e\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.\u003c/p\u003e\n","\u003cp\u003e\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical or Historical Information"],"bioghist_tesim":["George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004."],"prefercite_html_tesm":["\u003cp\u003eGeorge and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida.\u003c/p\u003e"],"prefercite_tesim":["George and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida."],"processinfo_html_tesm":["\u003cp\u003eCollection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. \u003c/p\u003e","\u003cp\u003eMaterials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes."],"relatedmaterial_html_tesm":["\u003cp\u003eOther collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online \u003cextref href=\"https://library.ucf.edu\"\u003eLibrary Catalog\u003c/extref\u003e.\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog ."],"scopecontent_html_tesm":["\u003cp\u003eSeries I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.\u003c/p\u003e\n","\u003cp\u003e\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.\u003c/p\u003e\n","\u003cp\u003e\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.\u003c/p\u003e\n","\u003cp\u003e\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.\u003c/p\u003e\n","\u003cp\u003e\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks."],"userestrict_html_tesm":["\u003cp\u003eUnpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"abstract_html_tesm":["\u003cabstract id=\"aspace_e2b9aba5ed67fc882ac4591fdb37c3fb\" label=\"Abstract\"\u003eGeorge Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.\u003c/abstract\u003e"],"abstract_tesim":["George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements."],"names_coll_ssim":["Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, George","Millay, Anne, 1934-2006"],"names_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George"],"corpname_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World"],"persname_ssim":["Millay, Anne, 1934-2006","Millay, George"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":680,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16614"}},{"id":"05176a8238a411947dafe2de_aspace_16542","type":"File","attributes":{"title":"Marketing Review and Plan, 1989-1990","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16542#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_16542","ref_ssm":["aspace_16542","aspace_16542"],"id":"05176a8238a411947dafe2de_aspace_16542","title_filing_ssi":"Marketing Review and Plan","title_ssm":["Marketing Review and Plan"],"title_tesim":["Marketing Review and Plan"],"unitdate_inclusive_ssm":["1989-1990"],"normalized_date_ssm":["1989-1990"],"normalized_title_ssm":["Marketing Review and Plan, 1989-1990"],"text":["Marketing Review and Plan, 1989-1990","George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Parks Files, 1974-2005","Texas, 1975-2003","Marketing, 1989-1994","Folder 2","/repositories/4/archival_objects/36904","box 5","folder 2"],"component_level_isim":[5],"parent_ids_ssim":["05176a8238a411947dafe2de","05176a8238a411947dafe2de_aspace_16275","05176a8238a411947dafe2de_aspace_16376","05176a8238a411947dafe2de_aspace_16534","05176a8238a411947dafe2de_aspace_16535"],"parent_unittitles_ssm":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Parks Files, 1974-2005","Texas, 1975-2003","Marketing, 1989-1994"],"parent_unittitles_tesim":["George and Anne Millay Collection, 1959-2006","Wet 'n Wild, 1974-2005.","Parks Files, 1974-2005","Texas, 1975-2003","Marketing, 1989-1994"],"parent_levels_ssm":["collection","Series","Subseries","Subseries","Subseries"],"unitid_ssm":["Folder 2","/repositories/4/archival_objects/36904"],"repository_ssim":["UCF Special Collections"],"collection_ssim":["George and Anne Millay Collection, 1959-2006"],"has_online_content_ssim":["false"],"child_component_count_isi":0,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":205,"parent_access_restrict_tesm":["The entire collection is open for research."],"parent_access_terms_tesm":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"date_range_isim":[1989,1990],"containers_ssim":["box 5","folder 2"],"_nest_path_":"/components#0/components#2/components#9/components#0/components#3","_nest_parent_":"05176a8238a411947dafe2de_aspace_16535","_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"05176a8238a411947dafe2de","title_ssm":["George and Anne Millay Collection"],"title_tesim":["George and Anne Millay Collection"],"ead_ssi":"05176a8238a411947dafe2de","unitdate_ssm":["1959-2006"],"unitdate_inclusive_ssm":["1959-2006"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SC.079","/repositories/4/resources/154"],"text":["SC.079","/repositories/4/resources/154","George and Anne Millay Collection, 1959-2006","Sea World of Ohio (Aurora, Ohio)","San Diego (Calif.)","Arlington (Tex.)","Orlando (Fla.)","Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings","The entire collection is open for research.","The papers are arranged in five series by topic.","George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.","Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.","Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog .","Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.","Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.","George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. 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Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"acqinfo_ssim":["The Millay family donated these materials to the University of Central Florida Libraries, Special Collections and University Archives in 2007 (CFM2007_15) and 2010 (CFM2010_04)."],"access_subjects_ssim":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"access_subjects_ssm":["Amusement parks","Water parks","Marine aquariums","Public aquariums","Tourism","Blueprints","Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"has_online_content_ssim":["false"],"extent_ssm":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"extent_tesim":["21.25 Linear Feet 22 Boxes, 8 Flat Files, 5 Framed Items"],"genreform_ssim":["Photographic prints","videocassettes","audiocassettes","slides (photographs)","Renderings"],"date_range_isim":[1959,1960,1961,1962,1963,1964,1965,1966,1967,1968,1969,1970,1971,1972,1973,1974,1975,1976,1977,1978,1979,1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006],"accessrestrict_html_tesm":["\u003cp\u003eThe entire collection is open for research.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["The entire collection is open for research."],"arrangement_html_tesm":["\u003cp\u003eThe papers are arranged in five series by topic.\u003c/p\u003e"],"arrangement_heading_ssm":["Arrangement Note"],"arrangement_tesim":["The papers are arranged in five series by topic."],"bioghist_html_tesm":["\u003cp\u003eGeorge Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.\u003c/p\u003e\n","\u003cp\u003e\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.\u003c/p\u003e\n","\u003cp\u003e\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.\u003c/p\u003e\n","\u003cp\u003e\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004.\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical or Historical Information"],"bioghist_tesim":["George Millay was born on 4th July 1929. While his Father was in the navy, George's family lived at Pearl Harbor, and he witnessed the 1941 attack. George himself served in the navy for more than three years as a weather forecaster; for part of the time he was on the USS Bairoko. After graduating from the University of California, Los Angeles with a degree in meteorology in 1955, George Millay worked for a stockbroking firm until 1960. He married Anne Real in 1963; they eventually had three sons and a daughter.","\nIn 1958, Millay opened the Reef restaurant in Los Angeles with David Tallichet. He planned to create a submarine bar there so that customers could view sea creatures while enjoying cocktails. The plan failed because the water in the harbor was too cloudy. However, his interest in marine life introduced him to Dr. Kenneth Norris, curator at Marineland. Together with Milton Shedd and David DeMott, they organized the Marine Park Corporation to create a marine park in San Diego. Sea World opened in 1964 and expanded in 1970 with a park in Ohio followed by the Orlando park in 1972. Sea World Inc. opened an amusement park in Valencia California on 29th May 1971 in partnership with Newhall Land and Farming. Officially named \"Magic Mountain\", the park was designated \"Tragic Mountain\" by a reporter who was injured there. Sea World did not make a profit on the venture and sold out to its partner late in 1971. Millay resigned from Sea World Inc in 1974 because of a disagreement with his partners over how the company should develop.","\nGeorge Millay had spent a lot of time at Sea World in Orlando, and he thought that families would enjoy water activities as a break from the Florida heat. He pulled together ideas from a water playground at the Toronto World's Fair, a flume near Sacramento and a wave pool in Alabama, added a children's playgound, restrooms, gift shop and snack bar to create a new concept. He formed the Leisure Marine Corporation to develop his idea. Initially, the company ran the Seven Seas park in Arlington, TX, for a season, but the venture did not develop further. Wet 'n Wild eventually became a reality in Orlando, where it opened in 1977. The company took over the failing Seven Seas park and redeveloped it into the second Wet 'n Wild in 1983 followed by Las Vegas in 1985. Additional sites opened in Garland, TX, Brazil and Mexico. Wet 'n Wild was named the Best of Aquatics for 2003 by Aquatics International magazine.","\nMillay retired from Wet 'n Wild in 1998, but he continued to work on new projects. He designed and patented a system for moving visitors down into the center of a circular aquarium so that everyone had a good view of the fish. Millay partnered with William Watts and David Powell in creating a company named Sea Venture to sell the system. At the time of his death in 2006, no examples of the system had been sold.","\nGeorge Millay received Lifetime Achievement Awards from the International Association of Amusement Parks and Attractions and the Themed Entertainment Association, and he was named the Father of the Waterpark Industry by the World Waterpark Association. Tim O'Brien wrote Millay's biography entitled The Wave Maker in 2004."],"prefercite_html_tesm":["\u003cp\u003eGeorge and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida.\u003c/p\u003e"],"prefercite_tesim":["George and Anne Millay Collection, Special Collections and University Archives, University of Central Florida, Orlando, Florida."],"processinfo_html_tesm":["\u003cp\u003eCollection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. \u003c/p\u003e","\u003cp\u003eMaterials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["Collection processed by Judith Beale; finding aid prepared by Judith Beale. Materials received in 2010 processed and added to the collection in 2016 by Suphi Burak Ogreten. ","Materials were removed from binders. Some smaller items were removed from frames. One photograph was digitized, as it was stuck to glass, then removed from the glass. Photographs and slides were sleeved. Faxes were photocopied and traced in pencil to make them clearer. Audiocassettes and slides were removed from their cases because the foam was disintegrating. Plaques and awards were wrapped and documents were placed in pH neutral folders and boxes."],"relatedmaterial_html_tesm":["\u003cp\u003eOther collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online \u003cextref href=\"https://library.ucf.edu\"\u003eLibrary Catalog\u003c/extref\u003e.\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Other collections include Harrison \"Buzz\" Price Papers and the Al Turner, Splash Magazine Collection may be found by searching our online  Library Catalog ."],"scopecontent_html_tesm":["\u003cp\u003eSeries I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.\u003c/p\u003e\n","\u003cp\u003e\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.\u003c/p\u003e\n","\u003cp\u003e\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.\u003c/p\u003e\n","\u003cp\u003e\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.\u003c/p\u003e\n","\u003cp\u003e\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["Series I: Wet 'n Wild, 1974-2005 holds correspondence, minutes, advertising materials, photographs, memorabilia, news clippings, reports and plans concerning all aspects of the founding and management of the Wet 'n Wild Parks.","\nSeries II: Sea World, 1959-2004 contains correspondence, news clippings, scrapbooks, photographs, reports and memorabilia documenting all aspects of the founding and management of Sea World, Inc.","\nSeries III: Sea Venture, 1998-2004 contains correspondence, plans, photographs and contracts concerning the patenting and marketing of George Millay's system for transporting visitors down into a doughnut-shaped aquarium.","\nSeries IV: Personal, 1965-2006 holds photographs, audio, video, correspondence, memorabilia and brochures that document projects, accolades and memorials. The series includes resources used in Millay's biography and a file on the opening of Disney World.","\nSeries V: Additional Materials, 1965-1999 includes newspaper and magazine clippings, photographs, pamphlets, correspondence, annual reports, proposals, and various ephemera related to the Wet'n Wild, Sea World, and Seven Seas parks."],"userestrict_html_tesm":["\u003cp\u003eUnpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Unpublished manuscripts are protected by copyright. Permission to publish, quote, or reproduce must be secured from the repository and the copyright holder."],"abstract_html_tesm":["\u003cabstract id=\"aspace_e2b9aba5ed67fc882ac4591fdb37c3fb\" label=\"Abstract\"\u003eGeorge Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements.\u003c/abstract\u003e"],"abstract_tesim":["George Millay founded both Sea World and Wet 'n Wild for which he was named Father of the Waterpark Industry. This collection of correspondence, photographs, memorabilia, news clippings, reports and audio visual materials documents the complicated and not always successful process of building a new waterpark. In addition to materials concerning Sea World and Wet 'n Wild, the collection contains information on George Millay's other projects and his personal achievements."],"names_coll_ssim":["Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, George","Millay, Anne, 1934-2006"],"names_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World","Millay, Anne, 1934-2006","Millay, George"],"corpname_ssim":["UCF Special Collections","Leisure Marine Corp.","Wet 'n Wild, Inc.","Sea World of Florida","Sea World"],"persname_ssim":["Millay, Anne, 1934-2006","Millay, George"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":680,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_root_":"05176a8238a411947dafe2de","timestamp":"2026-07-09T03:02:51.250Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/05176a8238a411947dafe2de_aspace_16542"}},{"id":"dde59887df80392325f2a53e_aspace_cfa5539859bf6933a43c50228c2c4bf6","type":"File","attributes":{"title":"Market News Bulletin 1990, 1990","breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/dde59887df80392325f2a53e_aspace_cfa5539859bf6933a43c50228c2c4bf6#breadcrumbs","type":"document_value","attributes":{"value":[{"ref_ssi":"aspace_cfa5539859bf6933a43c50228c2c4bf6","ref_ssm":["aspace_cfa5539859bf6933a43c50228c2c4bf6","aspace_cfa5539859bf6933a43c50228c2c4bf6"],"id":"dde59887df80392325f2a53e_aspace_cfa5539859bf6933a43c50228c2c4bf6","title_filing_ssi":"Market News Bulletin 1990","title_ssm":["Market News Bulletin 1990"],"title_tesim":["Market News Bulletin 1990"],"unitdate_other_ssim":["1990"],"normalized_date_ssm":["1990"],"normalized_title_ssm":["Market News Bulletin 1990, 1990"],"text":["Market News Bulletin 1990, 1990","Florida Citrus Mutual Papers, 1930s-2000s","Bulletins","/repositories/3/archival_objects/42031","box 6","folder 6"],"component_level_isim":[2],"parent_ids_ssim":["dde59887df80392325f2a53e","dde59887df80392325f2a53e_aspace_2f3bb9b7b623627df4c8490fd0ec7b64"],"parent_unittitles_ssm":["Florida Citrus Mutual Papers, 1930s-2000s","Bulletins"],"parent_unittitles_tesim":["Florida Citrus Mutual Papers, 1930s-2000s","Bulletins"],"parent_levels_ssm":["collection","Series"],"unitid_ssm":["/repositories/3/archival_objects/42031"],"repository_ssim":["Thomas B. Mack Florida Citrus Archives"],"collection_ssim":["Florida Citrus Mutual Papers, 1930s-2000s"],"has_online_content_ssim":["false"],"child_component_count_isi":0,"level_ssm":["File"],"level_ssim":["File"],"sort_isi":30,"parent_access_restrict_tesm":["This collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials."],"parent_access_terms_tesm":["This collection is owned by Florida Southern College and is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s)."],"date_range_isim":[1990],"containers_ssim":["box 6","folder 6"],"_nest_path_":"/components#4/components#4","_nest_parent_":"dde59887df80392325f2a53e_aspace_2f3bb9b7b623627df4c8490fd0ec7b64","_root_":"dde59887df80392325f2a53e","_version_":1870852031839731712,"timestamp":"2026-07-16T06:32:12.561Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"dde59887df80392325f2a53e","title_ssm":["Florida Citrus Mutual Papers"],"title_tesim":["Florida Citrus Mutual Papers"],"ead_ssi":"dde59887df80392325f2a53e","unitdate_ssm":["1930s-2000s"],"unitdate_inclusive_ssm":["1930s-2000s"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["CIT7005","/repositories/3/resources/142"],"text":["CIT7005","/repositories/3/resources/142","Florida Citrus Mutual Papers, 1930s-2000s","Florida Citrus Mutual","Citrus fruit industry--Florida--History.","Citrus growers--Florida--History.","Agricultural cooperatives--Florida--History.","Citrus fruits--Marketing--Florida","Citrus fruit industry--Florida--Marketing","Citrus fruit industry--Law and legislation--United States","This collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials.","In the late 1940s, Florida's citrus industry was experiencing severe market fluctuations. Citrus prices did not cover the cost of production, and growers were losing money. The Citrus Exchange determined that the industry needed an organization dedicated to stabilizing prices. ","The idea for Florida Citrus Mutual was born. With the support of several key industry members known as Mutual's \"Founding Fathers\" – Latt Maxcy, Barney Kilgore, C.C. Commander, J.A. Griffin and James C. Morton – Mutual was formed in 1948, and was officially activated on March 25, 1949. ","With more than 6,000 grower members, Florida Citrus Mutual's primary goal was to stabilize prices for growers and to provide previously unpublished price information to members. In the years that followed, Mutual expanded its focus to advocate for growers among state and federal lawmakers.\nInformation pulled from the Florida Citrus Mutual webpage (https://www.flcitrusmutual.com/).","This collection encompasses various materials produced by or written on the Florida Citrus Mutual organization.  It has a wide date range, with files beginning in the 1930s, and ending in the early 2000s.  It includes records of legal issues, including tariffs and regulatory laws.  It also includes several business files, from meeting accounts to associate records to statistics reports to marketing materials.  It has the 1987-2002 Market News Bulletin for the organization.  It also contains three boxes of photographs, which largely feature members of the organization.","This collection is owned by Florida Southern College and is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).","Thomas B. Mack Florida Citrus Archives","English"],"unitid_tesim":["CIT7005","/repositories/3/resources/142"],"normalized_date_ssm":["1930s-2000s"],"normalized_title_ssm":["Florida Citrus Mutual Papers, 1930s-2000s"],"collection_title_tesim":["Florida Citrus Mutual Papers, 1930s-2000s"],"collection_ssim":["Florida Citrus Mutual Papers, 1930s-2000s"],"repository_ssm":["Thomas B. Mack Florida Citrus Archives"],"repository_ssim":["Thomas B. Mack Florida Citrus Archives"],"access_terms_ssm":["This collection is owned by Florida Southern College and is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s)."],"acqinfo_ssim":["This collection was donated to Professor Thomas Mack, date unknown (prior to 2009)."],"access_subjects_ssim":["Florida Citrus Mutual","Citrus fruit industry--Florida--History.","Citrus growers--Florida--History.","Agricultural cooperatives--Florida--History.","Citrus fruits--Marketing--Florida","Citrus fruit industry--Florida--Marketing","Citrus fruit industry--Law and legislation--United States"],"access_subjects_ssm":["Florida Citrus Mutual","Citrus fruit industry--Florida--History.","Citrus growers--Florida--History.","Agricultural cooperatives--Florida--History.","Citrus fruits--Marketing--Florida","Citrus fruit industry--Florida--Marketing","Citrus fruit industry--Law and legislation--United States"],"has_online_content_ssim":["false"],"extent_ssm":["3.1 Linear Feet"],"extent_tesim":["3.1 Linear Feet"],"accessrestrict_html_tesm":["\u003cp\u003eThis collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["This collection is open for research. Researchers must contact McKay Archives in advance for access to unprocessed born digital materials in this collection. Collection restrictions, copyright limitations, or technical complications may hinder the archives' ability to provide access to unprocessed born digital materials."],"bioghist_html_tesm":["\u003cp\u003eIn the late 1940s, Florida's citrus industry was experiencing severe market fluctuations. Citrus prices did not cover the cost of production, and growers were losing money. The Citrus Exchange determined that the industry needed an organization dedicated to stabilizing prices. \u003c/p\u003e\n","\u003cp\u003eThe idea for Florida Citrus Mutual was born. With the support of several key industry members known as Mutual's \"Founding Fathers\" \u0026#x2013; Latt Maxcy, Barney Kilgore, C.C. Commander, J.A. Griffin and James C. Morton \u0026#x2013; Mutual was formed in 1948, and was officially activated on March 25, 1949. \u003c/p\u003e\n","\u003cp\u003eWith more than 6,000 grower members, Florida Citrus Mutual's primary goal was to stabilize prices for growers and to provide previously unpublished price information to members. In the years that followed, Mutual expanded its focus to advocate for growers among state and federal lawmakers.\nInformation pulled from the Florida Citrus Mutual webpage (https://www.flcitrusmutual.com/).\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical / Historical"],"bioghist_tesim":["In the late 1940s, Florida's citrus industry was experiencing severe market fluctuations. Citrus prices did not cover the cost of production, and growers were losing money. The Citrus Exchange determined that the industry needed an organization dedicated to stabilizing prices. ","The idea for Florida Citrus Mutual was born. With the support of several key industry members known as Mutual's \"Founding Fathers\" – Latt Maxcy, Barney Kilgore, C.C. Commander, J.A. Griffin and James C. Morton – Mutual was formed in 1948, and was officially activated on March 25, 1949. ","With more than 6,000 grower members, Florida Citrus Mutual's primary goal was to stabilize prices for growers and to provide previously unpublished price information to members. In the years that followed, Mutual expanded its focus to advocate for growers among state and federal lawmakers.\nInformation pulled from the Florida Citrus Mutual webpage (https://www.flcitrusmutual.com/)."],"scopecontent_html_tesm":["\u003cp\u003eThis collection encompasses various materials produced by or written on the Florida Citrus Mutual organization.  It has a wide date range, with files beginning in the 1930s, and ending in the early 2000s.  It includes records of legal issues, including tariffs and regulatory laws.  It also includes several business files, from meeting accounts to associate records to statistics reports to marketing materials.  It has the 1987-2002 Market News Bulletin for the organization.  It also contains three boxes of photographs, which largely feature members of the organization.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents"],"scopecontent_tesim":["This collection encompasses various materials produced by or written on the Florida Citrus Mutual organization.  It has a wide date range, with files beginning in the 1930s, and ending in the early 2000s.  It includes records of legal issues, including tariffs and regulatory laws.  It also includes several business files, from meeting accounts to associate records to statistics reports to marketing materials.  It has the 1987-2002 Market News Bulletin for the organization.  It also contains three boxes of photographs, which largely feature members of the organization."],"userestrict_html_tesm":["\u003cp\u003eThis collection is owned by Florida Southern College and is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s).\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["This collection is owned by Florida Southern College and is protected by copyright and/or related rights. You are free to use this Item in any way that is permitted by the copyright and related rights legislation that applies to your use. For other uses you need to obtain permission from the rights-holder(s)."],"names_ssim":["Thomas B. Mack Florida Citrus Archives"],"corpname_ssim":["Thomas B. Mack Florida Citrus Archives"],"language_ssim":["English"],"descrules_ssm":["Describing Archives: A Content Standard"],"total_component_count_is":93,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_version_":1870852031839731712,"_root_":"dde59887df80392325f2a53e","timestamp":"2026-07-16T06:32:12.561Z"}]}}],"label":"Breadcrumbs"}}},"links":{"self":"https://flvc.lyrasistechnology.org/catalog/dde59887df80392325f2a53e_aspace_cfa5539859bf6933a43c50228c2c4bf6"}},{"id":"998ae1dfeac58871a130992b","type":"collection","attributes":{"title":"Mark Wallheiser Photographic Collection, 1980-2024","abstract_or_scope":{"id":"https://flvc.lyrasistechnology.org/catalog/998ae1dfeac58871a130992b#abstract_or_scope","type":"document_value","attributes":{"value":["\u003cp\u003eDigital images, film negatives, and photographic prints documenting the photography career of Mark Wallheiser. Major topics include: Florida State University athletics and campus life; Florida A\u0026amp;M University athletics; National Football League; 2000 US Presidential Election events in Florida; North Florida scenes and locations; and Wallheiser's Pulitzer-nominated photo essays on crack cocaine use in Tallahassee and Hurricane Katrina.\u003c/p\u003e"],"label":"Abstract Or Scope"}},"breadcrumbs":{"id":"https://flvc.lyrasistechnology.org/catalog/998ae1dfeac58871a130992b#breadcrumbs","type":"document_value","attributes":{"value":[{"id":"998ae1dfeac58871a130992b","title_filing_ssi":"Wallheiser Photographic Collection","title_ssm":["Mark Wallheiser Photographic Collection"],"title_tesim":["Mark Wallheiser Photographic Collection"],"ead_ssi":"998ae1dfeac58871a130992b","unitdate_ssm":["1980-2024"],"unitdate_inclusive_ssm":["1980-2024"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SCA 2024-008","/repositories/10/resources/2668"],"text":["SCA 2024-008","/repositories/10/resources/2668","Mark Wallheiser Photographic Collection, 1980-2024","Boxes 1-32 and 35 of this collection are open to all researchers.","Boxes 33 and 34 are restricted. Access will be reviewed upon request by curators, screening for confidential or sensitive information. Contact lib-specialcollections@fsu.edu for more information about access to these materials.","All boxes may be accessed by researchers upon request at the Claude Pepper Library.","Mark Wallheiser was a staff photographer at the Tallahassee Democrat from 1981 to 2008, and a freelancer from 2008 to 2025. He was known for his coverage of natural disasters, high school and collegiate athletics, and American politics.","He graduated from Western Kentucky University where he initially majored in English before switching to multimedia. he left Tennessee for Alabama to work for the Montgomery Advertiser in 1978.","The Society for Professional Journalism named him Florida News Photographer of the Year in 1989. After multiple individual Pulitzer Prize nominations, Wallheiser was part of a team that won the 2006 Pulitzer Prize in Public Service covering Hurricane Katrina. He was nominated again for a Pulitzer Prize for an image he captured of Donald Trump at a rally in Mobile, Alabama.\nHis work was featured on the cover of the Washington Post, the New York Times, USA Today and in other media outlets.","Wallheiser retired from FAMU-FSU College of Engineering in December 2023.","Wallheiser, 72, died of cancer on May 15, 2026.","Sources:","https://www.markwallheiser.com/","William L. Hatfield. (May 16, 2026). A life behind the lens: Local Pulitzer-winning photographer and mentor dies.  Tallahassee Democrat .  https://www.tallahassee.com/story/news/2026/05/16/pulitzer-winning-photojournalist-mark-wallheiser-dies-tallahassee-photos/90108314007/","This collection does not have a box 31.","Mark Wallheiser Photography.  https://www.markwallheiser.com/ \nat the Internet Archive:  https://wayback.archive-it.org/31388/*/https://www.markwallheiser.com/","Digital images, film negatives, and photographic prints documenting the photography career of Mark Wallheiser. Major topics include: Florida State University athletics and campus life; Florida A\u0026M University athletics; National Football League; 2000 US Presidential Election events in Florida; North Florida scenes and locations; and Wallheiser's Pulitzer-nominated photo essays on crack cocaine use in Tallahassee and Hurricane Katrina.","Portions of this collection include graphic depictions of drug use, the aftermath of natural disasters, and human remains. Some content may be traumatic to researchers and difficult to view. See our full Statement on Potentially Harmful Content here:  https://repository.lib.fsu.edu/potentially-harmful-content-statement","Selected images from this collection have been digitized and are available through  PASS .","Copyright in images created by Wallheiser are held by the Wallheiser estate.","Re-use or copying of these works beyond Fair Use may require permission from the rights-holder. For more information, contact Special Collections \u0026 Archives staff at lib-specialcollections@fsu.edu.","FSU Special Collections \u0026 Archives","English"],"unitid_tesim":["SCA 2024-008","/repositories/10/resources/2668"],"normalized_date_ssm":["1980-2024"],"normalized_title_ssm":["Mark Wallheiser Photographic Collection, 1980-2024"],"collection_title_tesim":["Mark Wallheiser Photographic Collection, 1980-2024"],"collection_ssim":["Mark Wallheiser Photographic Collection, 1980-2024"],"repository_ssm":["FSU Special Collections \u0026 Archives"],"repository_ssim":["FSU Special Collections \u0026 Archives"],"access_terms_ssm":["Copyright in images created by Wallheiser are held by the Wallheiser estate.","Re-use or copying of these works beyond Fair Use may require permission from the rights-holder. For more information, contact Special Collections \u0026 Archives staff at lib-specialcollections@fsu.edu."],"acqinfo_ssim":["Property rights transfer and copyright license executed by SCA Deed of Gift, March 28, 2023.","Negatives, prints, and optical disks transported to FSU Libraries on April 30, 2024.","Transfer of additional digital images expected in May 2024."],"has_online_content_ssim":["false"],"extent_ssm":["30 Linear Feet"],"extent_tesim":["30 Linear Feet"],"date_range_isim":[1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006,2007,2008,2009,2010,2011,2012,2013,2014,2015,2016,2017,2018,2019,2020,2021,2022,2023,2024],"accessrestrict_html_tesm":["\u003cp\u003eBoxes 1-32 and 35 of this collection are open to all researchers.\u003c/p\u003e\n","\u003cp\u003eBoxes 33 and 34 are restricted. Access will be reviewed upon request by curators, screening for confidential or sensitive information. Contact lib-specialcollections@fsu.edu for more information about access to these materials.\u003c/p\u003e\n","\u003cp\u003eAll boxes may be accessed by researchers upon request at the Claude Pepper Library.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["Boxes 1-32 and 35 of this collection are open to all researchers.","Boxes 33 and 34 are restricted. Access will be reviewed upon request by curators, screening for confidential or sensitive information. Contact lib-specialcollections@fsu.edu for more information about access to these materials.","All boxes may be accessed by researchers upon request at the Claude Pepper Library."],"bioghist_html_tesm":["\u003cp\u003eMark Wallheiser was a staff photographer at the Tallahassee Democrat from 1981 to 2008, and a freelancer from 2008 to 2025. He was known for his coverage of natural disasters, high school and collegiate athletics, and American politics.\u003c/p\u003e\n","\u003cp\u003eHe graduated from Western Kentucky University where he initially majored in English before switching to multimedia. he left Tennessee for Alabama to work for the Montgomery Advertiser in 1978.\u003c/p\u003e\n","\u003cp\u003eThe Society for Professional Journalism named him Florida News Photographer of the Year in 1989. After multiple individual Pulitzer Prize nominations, Wallheiser was part of a team that won the 2006 Pulitzer Prize in Public Service covering Hurricane Katrina. He was nominated again for a Pulitzer Prize for an image he captured of Donald Trump at a rally in Mobile, Alabama.\nHis work was featured on the cover of the Washington Post, the New York Times, USA Today and in other media outlets.\u003c/p\u003e\n","\u003cp\u003eWallheiser retired from FAMU-FSU College of Engineering in December 2023.\u003c/p\u003e\n","\u003cp\u003eWallheiser, 72, died of cancer on May 15, 2026.\u003c/p\u003e\n","\u003cp\u003eSources:\u003c/p\u003e\n","\u003cp\u003e\u003cextref href=\"https://www.markwallheiser.com/\"\u003ehttps://www.markwallheiser.com/\u003c/extref\u003e\u003c/p\u003e\n","\u003cp\u003eWilliam L. Hatfield. (May 16, 2026). A life behind the lens: Local Pulitzer-winning photographer and mentor dies. \u003cemph render=\"italic\"\u003eTallahassee Democrat\u003c/emph\u003e. \u003cextref href=\"https://www.tallahassee.com/story/news/2026/05/16/pulitzer-winning-photojournalist-mark-wallheiser-dies-tallahassee-photos/90108314007/\"\u003ehttps://www.tallahassee.com/story/news/2026/05/16/pulitzer-winning-photojournalist-mark-wallheiser-dies-tallahassee-photos/90108314007/\u003c/extref\u003e\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical Note"],"bioghist_tesim":["Mark Wallheiser was a staff photographer at the Tallahassee Democrat from 1981 to 2008, and a freelancer from 2008 to 2025. He was known for his coverage of natural disasters, high school and collegiate athletics, and American politics.","He graduated from Western Kentucky University where he initially majored in English before switching to multimedia. he left Tennessee for Alabama to work for the Montgomery Advertiser in 1978.","The Society for Professional Journalism named him Florida News Photographer of the Year in 1989. After multiple individual Pulitzer Prize nominations, Wallheiser was part of a team that won the 2006 Pulitzer Prize in Public Service covering Hurricane Katrina. He was nominated again for a Pulitzer Prize for an image he captured of Donald Trump at a rally in Mobile, Alabama.\nHis work was featured on the cover of the Washington Post, the New York Times, USA Today and in other media outlets.","Wallheiser retired from FAMU-FSU College of Engineering in December 2023.","Wallheiser, 72, died of cancer on May 15, 2026.","Sources:","https://www.markwallheiser.com/","William L. Hatfield. (May 16, 2026). A life behind the lens: Local Pulitzer-winning photographer and mentor dies.  Tallahassee Democrat .  https://www.tallahassee.com/story/news/2026/05/16/pulitzer-winning-photojournalist-mark-wallheiser-dies-tallahassee-photos/90108314007/"],"prefercite_html_tesm":["\u003cp\u003e[Title of Item], [Date of Item], [Box and Folder number], Mark Wallheiser Photographic Collection, SCA 2024-008, Special Collections \u0026amp; Archives, Florida State University, Tallahassee, Florida. http://purl.lib.fsu.edu/fa/SCA-2024-008\u003c/p\u003e"],"prefercite_tesim":["[Title of Item], [Date of Item], [Box and Folder number], Mark Wallheiser Photographic Collection, SCA 2024-008, Special Collections \u0026 Archives, Florida State University, Tallahassee, Florida. http://purl.lib.fsu.edu/fa/SCA-2024-008"],"processinfo_html_tesm":["\u003cp\u003eThis collection does not have a box 31.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["This collection does not have a box 31."],"relatedmaterial_html_tesm":["\u003cp\u003eMark Wallheiser Photography. \u003cextref href=\"https://www.markwallheiser.com/\"\u003ehttps://www.markwallheiser.com/\u003c/extref\u003e\n\u003cbr\u003e\nat the Internet Archive: \u003cextref href=\"https://wayback.archive-it.org/31388/*/https://www.markwallheiser.com/\"\u003ehttps://wayback.archive-it.org/31388/*/https://www.markwallheiser.com/\u003c/extref\u003e\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Mark Wallheiser Photography.  https://www.markwallheiser.com/ \nat the Internet Archive:  https://wayback.archive-it.org/31388/*/https://www.markwallheiser.com/"],"scopecontent_html_tesm":["\u003cp\u003eDigital images, film negatives, and photographic prints documenting the photography career of Mark Wallheiser. Major topics include: Florida State University athletics and campus life; Florida A\u0026amp;M University athletics; National Football League; 2000 US Presidential Election events in Florida; North Florida scenes and locations; and Wallheiser's Pulitzer-nominated photo essays on crack cocaine use in Tallahassee and Hurricane Katrina.\u003c/p\u003e","\u003cp\u003ePortions of this collection include graphic depictions of drug use, the aftermath of natural disasters, and human remains. Some content may be traumatic to researchers and difficult to view. See our full Statement on Potentially Harmful Content here: \u003cextref href=\"https://repository.lib.fsu.edu/potentially-harmful-content-statement\"\u003ehttps://repository.lib.fsu.edu/potentially-harmful-content-statement\u003c/extref\u003e\u003c/p\u003e","\u003cp\u003eSelected images from this collection have been digitized and are available through \u003cextref href=\"http://pass.lib.fsu.edu/#Mark_Wallheiser_Photographic_Collection_2024-008/\"\u003ePASS\u003c/extref\u003e.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents","Potentially Harmful Content","Online Copies Available"],"scopecontent_tesim":["Digital images, film negatives, and photographic prints documenting the photography career of Mark Wallheiser. Major topics include: Florida State University athletics and campus life; Florida A\u0026M University athletics; National Football League; 2000 US Presidential Election events in Florida; North Florida scenes and locations; and Wallheiser's Pulitzer-nominated photo essays on crack cocaine use in Tallahassee and Hurricane Katrina.","Portions of this collection include graphic depictions of drug use, the aftermath of natural disasters, and human remains. Some content may be traumatic to researchers and difficult to view. See our full Statement on Potentially Harmful Content here:  https://repository.lib.fsu.edu/potentially-harmful-content-statement","Selected images from this collection have been digitized and are available through  PASS ."],"userestrict_html_tesm":["\u003cp\u003eCopyright in images created by Wallheiser are held by the Wallheiser estate.\u003c/p\u003e\n","\u003cp\u003eRe-use or copying of these works beyond Fair Use may require permission from the rights-holder. For more information, contact Special Collections \u0026amp; Archives staff at lib-specialcollections@fsu.edu.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Copyright in images created by Wallheiser are held by the Wallheiser estate.","Re-use or copying of these works beyond Fair Use may require permission from the rights-holder. For more information, contact Special Collections \u0026 Archives staff at lib-specialcollections@fsu.edu."],"names_ssim":["FSU Special Collections \u0026 Archives"],"corpname_ssim":["FSU Special Collections \u0026 Archives"],"language_ssim":["English"],"total_component_count_is":5345,"online_item_count_is":0,"component_level_isim":[0],"sort_isi":0,"_version_":1877107886885175296,"_root_":"998ae1dfeac58871a130992b","timestamp":"2026-09-23T07:46:20.757Z","collection":{"numFound":1,"start":0,"numFoundExact":true,"docs":[{"id":"998ae1dfeac58871a130992b","title_filing_ssi":"Wallheiser Photographic Collection","title_ssm":["Mark Wallheiser Photographic Collection"],"title_tesim":["Mark Wallheiser Photographic Collection"],"ead_ssi":"998ae1dfeac58871a130992b","unitdate_ssm":["1980-2024"],"unitdate_inclusive_ssm":["1980-2024"],"level_ssm":["collection"],"level_ssim":["Collection"],"unitid_ssm":["SCA 2024-008","/repositories/10/resources/2668"],"text":["SCA 2024-008","/repositories/10/resources/2668","Mark Wallheiser Photographic Collection, 1980-2024","Boxes 1-32 and 35 of this collection are open to all researchers.","Boxes 33 and 34 are restricted. Access will be reviewed upon request by curators, screening for confidential or sensitive information. Contact lib-specialcollections@fsu.edu for more information about access to these materials.","All boxes may be accessed by researchers upon request at the Claude Pepper Library.","Mark Wallheiser was a staff photographer at the Tallahassee Democrat from 1981 to 2008, and a freelancer from 2008 to 2025. He was known for his coverage of natural disasters, high school and collegiate athletics, and American politics.","He graduated from Western Kentucky University where he initially majored in English before switching to multimedia. he left Tennessee for Alabama to work for the Montgomery Advertiser in 1978.","The Society for Professional Journalism named him Florida News Photographer of the Year in 1989. After multiple individual Pulitzer Prize nominations, Wallheiser was part of a team that won the 2006 Pulitzer Prize in Public Service covering Hurricane Katrina. He was nominated again for a Pulitzer Prize for an image he captured of Donald Trump at a rally in Mobile, Alabama.\nHis work was featured on the cover of the Washington Post, the New York Times, USA Today and in other media outlets.","Wallheiser retired from FAMU-FSU College of Engineering in December 2023.","Wallheiser, 72, died of cancer on May 15, 2026.","Sources:","https://www.markwallheiser.com/","William L. Hatfield. (May 16, 2026). A life behind the lens: Local Pulitzer-winning photographer and mentor dies.  Tallahassee Democrat .  https://www.tallahassee.com/story/news/2026/05/16/pulitzer-winning-photojournalist-mark-wallheiser-dies-tallahassee-photos/90108314007/","This collection does not have a box 31.","Mark Wallheiser Photography.  https://www.markwallheiser.com/ \nat the Internet Archive:  https://wayback.archive-it.org/31388/*/https://www.markwallheiser.com/","Digital images, film negatives, and photographic prints documenting the photography career of Mark Wallheiser. Major topics include: Florida State University athletics and campus life; Florida A\u0026M University athletics; National Football League; 2000 US Presidential Election events in Florida; North Florida scenes and locations; and Wallheiser's Pulitzer-nominated photo essays on crack cocaine use in Tallahassee and Hurricane Katrina.","Portions of this collection include graphic depictions of drug use, the aftermath of natural disasters, and human remains. Some content may be traumatic to researchers and difficult to view. See our full Statement on Potentially Harmful Content here:  https://repository.lib.fsu.edu/potentially-harmful-content-statement","Selected images from this collection have been digitized and are available through  PASS .","Copyright in images created by Wallheiser are held by the Wallheiser estate.","Re-use or copying of these works beyond Fair Use may require permission from the rights-holder. For more information, contact Special Collections \u0026 Archives staff at lib-specialcollections@fsu.edu.","FSU Special Collections \u0026 Archives","English"],"unitid_tesim":["SCA 2024-008","/repositories/10/resources/2668"],"normalized_date_ssm":["1980-2024"],"normalized_title_ssm":["Mark Wallheiser Photographic Collection, 1980-2024"],"collection_title_tesim":["Mark Wallheiser Photographic Collection, 1980-2024"],"collection_ssim":["Mark Wallheiser Photographic Collection, 1980-2024"],"repository_ssm":["FSU Special Collections \u0026 Archives"],"repository_ssim":["FSU Special Collections \u0026 Archives"],"access_terms_ssm":["Copyright in images created by Wallheiser are held by the Wallheiser estate.","Re-use or copying of these works beyond Fair Use may require permission from the rights-holder. For more information, contact Special Collections \u0026 Archives staff at lib-specialcollections@fsu.edu."],"acqinfo_ssim":["Property rights transfer and copyright license executed by SCA Deed of Gift, March 28, 2023.","Negatives, prints, and optical disks transported to FSU Libraries on April 30, 2024.","Transfer of additional digital images expected in May 2024."],"has_online_content_ssim":["false"],"extent_ssm":["30 Linear Feet"],"extent_tesim":["30 Linear Feet"],"date_range_isim":[1980,1981,1982,1983,1984,1985,1986,1987,1988,1989,1990,1991,1992,1993,1994,1995,1996,1997,1998,1999,2000,2001,2002,2003,2004,2005,2006,2007,2008,2009,2010,2011,2012,2013,2014,2015,2016,2017,2018,2019,2020,2021,2022,2023,2024],"accessrestrict_html_tesm":["\u003cp\u003eBoxes 1-32 and 35 of this collection are open to all researchers.\u003c/p\u003e\n","\u003cp\u003eBoxes 33 and 34 are restricted. Access will be reviewed upon request by curators, screening for confidential or sensitive information. Contact lib-specialcollections@fsu.edu for more information about access to these materials.\u003c/p\u003e\n","\u003cp\u003eAll boxes may be accessed by researchers upon request at the Claude Pepper Library.\u003c/p\u003e"],"accessrestrict_heading_ssm":["Conditions Governing Access"],"accessrestrict_tesim":["Boxes 1-32 and 35 of this collection are open to all researchers.","Boxes 33 and 34 are restricted. Access will be reviewed upon request by curators, screening for confidential or sensitive information. Contact lib-specialcollections@fsu.edu for more information about access to these materials.","All boxes may be accessed by researchers upon request at the Claude Pepper Library."],"bioghist_html_tesm":["\u003cp\u003eMark Wallheiser was a staff photographer at the Tallahassee Democrat from 1981 to 2008, and a freelancer from 2008 to 2025. He was known for his coverage of natural disasters, high school and collegiate athletics, and American politics.\u003c/p\u003e\n","\u003cp\u003eHe graduated from Western Kentucky University where he initially majored in English before switching to multimedia. he left Tennessee for Alabama to work for the Montgomery Advertiser in 1978.\u003c/p\u003e\n","\u003cp\u003eThe Society for Professional Journalism named him Florida News Photographer of the Year in 1989. After multiple individual Pulitzer Prize nominations, Wallheiser was part of a team that won the 2006 Pulitzer Prize in Public Service covering Hurricane Katrina. He was nominated again for a Pulitzer Prize for an image he captured of Donald Trump at a rally in Mobile, Alabama.\nHis work was featured on the cover of the Washington Post, the New York Times, USA Today and in other media outlets.\u003c/p\u003e\n","\u003cp\u003eWallheiser retired from FAMU-FSU College of Engineering in December 2023.\u003c/p\u003e\n","\u003cp\u003eWallheiser, 72, died of cancer on May 15, 2026.\u003c/p\u003e\n","\u003cp\u003eSources:\u003c/p\u003e\n","\u003cp\u003e\u003cextref href=\"https://www.markwallheiser.com/\"\u003ehttps://www.markwallheiser.com/\u003c/extref\u003e\u003c/p\u003e\n","\u003cp\u003eWilliam L. Hatfield. (May 16, 2026). A life behind the lens: Local Pulitzer-winning photographer and mentor dies. \u003cemph render=\"italic\"\u003eTallahassee Democrat\u003c/emph\u003e. \u003cextref href=\"https://www.tallahassee.com/story/news/2026/05/16/pulitzer-winning-photojournalist-mark-wallheiser-dies-tallahassee-photos/90108314007/\"\u003ehttps://www.tallahassee.com/story/news/2026/05/16/pulitzer-winning-photojournalist-mark-wallheiser-dies-tallahassee-photos/90108314007/\u003c/extref\u003e\u003c/p\u003e"],"bioghist_heading_ssm":["Biographical Note"],"bioghist_tesim":["Mark Wallheiser was a staff photographer at the Tallahassee Democrat from 1981 to 2008, and a freelancer from 2008 to 2025. He was known for his coverage of natural disasters, high school and collegiate athletics, and American politics.","He graduated from Western Kentucky University where he initially majored in English before switching to multimedia. he left Tennessee for Alabama to work for the Montgomery Advertiser in 1978.","The Society for Professional Journalism named him Florida News Photographer of the Year in 1989. After multiple individual Pulitzer Prize nominations, Wallheiser was part of a team that won the 2006 Pulitzer Prize in Public Service covering Hurricane Katrina. He was nominated again for a Pulitzer Prize for an image he captured of Donald Trump at a rally in Mobile, Alabama.\nHis work was featured on the cover of the Washington Post, the New York Times, USA Today and in other media outlets.","Wallheiser retired from FAMU-FSU College of Engineering in December 2023.","Wallheiser, 72, died of cancer on May 15, 2026.","Sources:","https://www.markwallheiser.com/","William L. Hatfield. (May 16, 2026). A life behind the lens: Local Pulitzer-winning photographer and mentor dies.  Tallahassee Democrat .  https://www.tallahassee.com/story/news/2026/05/16/pulitzer-winning-photojournalist-mark-wallheiser-dies-tallahassee-photos/90108314007/"],"prefercite_html_tesm":["\u003cp\u003e[Title of Item], [Date of Item], [Box and Folder number], Mark Wallheiser Photographic Collection, SCA 2024-008, Special Collections \u0026amp; Archives, Florida State University, Tallahassee, Florida. http://purl.lib.fsu.edu/fa/SCA-2024-008\u003c/p\u003e"],"prefercite_tesim":["[Title of Item], [Date of Item], [Box and Folder number], Mark Wallheiser Photographic Collection, SCA 2024-008, Special Collections \u0026 Archives, Florida State University, Tallahassee, Florida. http://purl.lib.fsu.edu/fa/SCA-2024-008"],"processinfo_html_tesm":["\u003cp\u003eThis collection does not have a box 31.\u003c/p\u003e"],"processinfo_heading_ssm":["Processing Information"],"processinfo_tesim":["This collection does not have a box 31."],"relatedmaterial_html_tesm":["\u003cp\u003eMark Wallheiser Photography. \u003cextref href=\"https://www.markwallheiser.com/\"\u003ehttps://www.markwallheiser.com/\u003c/extref\u003e\n\u003cbr\u003e\nat the Internet Archive: \u003cextref href=\"https://wayback.archive-it.org/31388/*/https://www.markwallheiser.com/\"\u003ehttps://wayback.archive-it.org/31388/*/https://www.markwallheiser.com/\u003c/extref\u003e\u003c/p\u003e"],"relatedmaterial_heading_ssm":["Related Materials"],"relatedmaterial_tesim":["Mark Wallheiser Photography.  https://www.markwallheiser.com/ \nat the Internet Archive:  https://wayback.archive-it.org/31388/*/https://www.markwallheiser.com/"],"scopecontent_html_tesm":["\u003cp\u003eDigital images, film negatives, and photographic prints documenting the photography career of Mark Wallheiser. Major topics include: Florida State University athletics and campus life; Florida A\u0026amp;M University athletics; National Football League; 2000 US Presidential Election events in Florida; North Florida scenes and locations; and Wallheiser's Pulitzer-nominated photo essays on crack cocaine use in Tallahassee and Hurricane Katrina.\u003c/p\u003e","\u003cp\u003ePortions of this collection include graphic depictions of drug use, the aftermath of natural disasters, and human remains. Some content may be traumatic to researchers and difficult to view. See our full Statement on Potentially Harmful Content here: \u003cextref href=\"https://repository.lib.fsu.edu/potentially-harmful-content-statement\"\u003ehttps://repository.lib.fsu.edu/potentially-harmful-content-statement\u003c/extref\u003e\u003c/p\u003e","\u003cp\u003eSelected images from this collection have been digitized and are available through \u003cextref href=\"http://pass.lib.fsu.edu/#Mark_Wallheiser_Photographic_Collection_2024-008/\"\u003ePASS\u003c/extref\u003e.\u003c/p\u003e"],"scopecontent_heading_ssm":["Scope and Contents","Potentially Harmful Content","Online Copies Available"],"scopecontent_tesim":["Digital images, film negatives, and photographic prints documenting the photography career of Mark Wallheiser. Major topics include: Florida State University athletics and campus life; Florida A\u0026M University athletics; National Football League; 2000 US Presidential Election events in Florida; North Florida scenes and locations; and Wallheiser's Pulitzer-nominated photo essays on crack cocaine use in Tallahassee and Hurricane Katrina.","Portions of this collection include graphic depictions of drug use, the aftermath of natural disasters, and human remains. Some content may be traumatic to researchers and difficult to view. See our full Statement on Potentially Harmful Content here:  https://repository.lib.fsu.edu/potentially-harmful-content-statement","Selected images from this collection have been digitized and are available through  PASS ."],"userestrict_html_tesm":["\u003cp\u003eCopyright in images created by Wallheiser are held by the Wallheiser estate.\u003c/p\u003e\n","\u003cp\u003eRe-use or copying of these works beyond Fair Use may require permission from the rights-holder. For more information, contact Special Collections \u0026amp; Archives staff at lib-specialcollections@fsu.edu.\u003c/p\u003e"],"userestrict_heading_ssm":["Conditions Governing Use"],"userestrict_tesim":["Copyright in images created by Wallheiser are held by the Wallheiser estate.","Re-use or copying of these works beyond Fair Use may require permission from the rights-holder. 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